---
title: "Reviews — summer door mat - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/summer-door-mat/reviews"
last_updated: "2026-08-09T23:46:32.173Z"
locale: en
meta:
  description: "Niche score 62/100 · $159K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · $159K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — summer door mat - Flapen"
---

# **summer door mat**

**Worth a look**

Shows a fragmented shelf (top 5 take 17% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 33Growth 49Conversion 27Competition 96Returns 55Price range 61Avg price 95Brand share 96Review moat 55Quality gap 72

**Competition**

**Incredible****17%**

top-5 click share — an open shelf

**Brand share**

**Incredible****33%**

top-5 brand share — no brand owns this niche

**Avg price**

**Incredible****$28.66**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****$9.30–$148.34**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,289.28**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Good****2.8%**

return rate — above 5% kills the launch gate

**Growth**

**Okay****+19.2%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$159K**

$159K/yr · 253K searches

**Conversion**

**Okay****2.2%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Reviews