---
title: "Search terms — sodium bentonite - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/sodium-bentonite/search-terms"
last_updated: "2026-08-10T11:13:02.169Z"
locale: en
meta:
  description: "Niche score 60/100 · $45K/yr market · 30K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · $45K/yr market · 30K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — sodium bentonite - Flapen"
---

# **sodium bentonite**

**Worth a look**

Shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 11Growth 92Conversion 36Competition 46Returns 96Price range 71Avg price 93Brand share 56Review moat 74Quality gap 72

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$51.23**

avg listing price — sweet spot $15–$100

**Growth**

**Great****+103.2%**

90-day search growth — must beat 0% to launch

**Review moat**

**Good****520.05**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****$7.10–$127.11**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****57%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Okay****2.9%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$45K**

$45K/yr · 30K searches

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Search terms