---
title: "Smoker Mats for Under Smoker — $273K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/smoker-mats-for-under-smoker"
last_updated: "2026-08-10T02:12:06.849Z"
locale: en
meta:
description: "Niche score 70/100 · $273K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 70/100 · $273K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Smoker Mats for Under Smoker — $273K/yr Amazon US Niche (2026) - Flapen"
---
# **smoker mats for under smoker**
**Worth a look**
Shows demand growing +170.0% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 50Growth 97Conversion 79Competition 61Returns 56Price range 80Avg price 95Brand share 80Review moat 68Quality gap 48
**Growth**
**Incredible****+170.0%**
90-day search growth — must beat 0% to launch
**Avg price**
**Incredible****$29.91**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****55%**
top-5 brand share — no brand owns this niche
**Price range**
**Great****$12.54–$117.27**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Great****8.0%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****796.95**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****49%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Good****2.8%**
return rate — above 5% kills the launch gate
**Market size**
**Okay****$273K**
$273K/yr · 114K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, smoker mats for under smoker is a $273K/yr Amazon United States market (114K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 70/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **smoker mats for under smoker market data**
- **Units sold / yr**
- **8K–10K**
- avg 250–500/product
- **Revenue / yr**
- **$239K–$299K**
- units × avg price
- **Conversion rate**
- **8.0%**
- **Avg BSR**
- **#69**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **95%**
- **Out of stock**
- **4.2%**
- **Avg brand age**
- **36 months**
- **Avg seller age**
- **166 days**
## **Competition & brand share**
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**31 **▲rising
**Sellers**
**47**
**Top-5 brand share**
**55%**
Top 20: 92%
**Top-5 click share**
**49%**
Top 20: 88%
**Open market**
**37%**
- rumlick16% - Huchiz10% - UBeesize10% - TAOMAND10% - Cuisinart10% - Linda's Essentials8%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +170.0% search growth over the last 90 days.
6K4KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul · busiest ÷ quietest = 5.8×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/smoker-mats-for-under-smoker/trend)
## **Top smoker mats for under smoker search terms**
- **grill matt for outdoor grill deck protector**69K/yr+225.2%6.9% conv. - **bbq matt for under grill**18K/yr+104.3%6.2% conv. - **mat for under grill to protect deck**8K/yr+45.4%7.6% conv. - **extra large grill mat**6K/yr+128.7%2.8% conv. - **fireproof grill mat for deck**5K/yr+165.9%5.8% conv. - **smoker mats for under smoker**5K/yr+111.1%7.4% conv. - **smoker mat**4K/yr+77.5%4.9% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/smoker-mats-for-under-smoker/search-terms)
## **Top smoker mats for under smoker products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$8K6%$16K9%$25K12%$33K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**rumlick 48 x 30 inch Under Grill Mats for Outdoor Grill Double-Sided Fireproof Oil and Waterproof Protective Mat for Grass and Deck Outerdoor BBQ Fire Pit Fireplace Mat**rumlick**$19.40**4.4★736 rev](https://www.amazon.com/dp/B0CWRL1YMQ) [2**Huchiz Under Grill Mats for Outdoor Grill - 65 x 39 Inch BBQ Mats for Outdoor Grill Deck Protector Double-Sided Fireproof Oil-Proof Waterproof Easy to Clean Perfect for Outdoor Grilling**Huchiz**$22.26**4.6★89 rev](https://www.amazon.com/dp/B0GJC83QSH) [3**TAOMAND Large 76 x 52 inches Under Grill Mats for Outdoor Grill | Double-Sided Fireproof | Waterproof | Oil-Proof | Easy to Clean | Indoor Fireplace/Fire Pit Mat | Quality BBQ Mat for Deck Patio Lawn**TAOMAND**$31.69**4.3★1,079 rev](https://www.amazon.com/dp/B0D9NMMKBS) [4**Cuisinart Premium Deck and Grill Mat 65 x 36 Non-Slip Rubber Mat for BBQ Griddle and Grill All Season Protection for Patio Deck and Porch**Cuisinart**$41.44**4.7★8,075 rev](https://www.amazon.com/dp/B07RY87474) [5**UBeesize Large 65 x 48 inches Under Grill Mat for Outdoor Grill Double-Sided Fireproof Grill Pad for Fire Pit Indoor Fireplace Mat Fire Pit Mat Oil-Proof Waterproof BBQ Protector for Decks and Patios**UBeesize**$27.08**4.2★2,647 rev](https://www.amazon.com/dp/B0BG9ZVGDH)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Thaktive Grill Floor Mat 48 x 30 Inch Heat-Resistant Waterproof Under Grill Protector for Deck Patio Grass BBQ Smoker Fire Pit Black**Thaktive**$24.83**15 rev3mo ago](https://www.amazon.com/dp/B0GVKBDCD6) [**Rymtox Large 90 x 52 inches Under Grill Mats for Outdoor Grill | Double-Sided Fireproof | Waterproof | Oil-Proof | Easy to Clean | Indoor Fireplace/Fire Pit Mat | Premium BBQ Mat for Deck Patio Lawn**Rymtox**$36.23**144 rev4mo ago](https://www.amazon.com/dp/B0GRMN2V52) [**Qoksvut Under Grill Mats for Blackstone - 72 x 39 Inch BBQ Mats for Outdoor Grill Deck Protector Double-Sided Fireproof Oil-Proof Waterproof Griddle Floor Mat for Outdoor Grilling Easy to Clean**Qoksvut**$27.81**51 rev4mo ago](https://www.amazon.com/dp/B0GR9LP6X9) [**Huchiz Under Grill Mats for Outdoor Grill - 65 x 39 Inch BBQ Mats for Outdoor Grill Deck Protector Double-Sided Fireproof Oil-Proof Waterproof Easy to Clean Perfect for Outdoor Grilling**Huchiz**$22.26**89 rev6mo ago](https://www.amazon.com/dp/B0GJC83QSH) [**SHINESTAR 6551 Inch Under Grill Mat for Outdoor Grill Deck Protector Heavy Duty Fireproof Waterproof BBQ Grill Mat Non-Slip Fire Resistant Mat for Blackstone for Weber Fire Pit and Fireplace**SHINESTAR**$27.28**35 rev6mo ago](https://www.amazon.com/dp/B0GHV7HJBH)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Thaktive Grill Floor Mat 48 x 30 Inch Heat-Resistant Waterproof Under Grill Protector for Deck Patio Grass BBQ Smoker Fire Pit Black**Thaktive**$24.83**4.5★**▲ 131%**](https://www.amazon.com/dp/B0GVKBDCD6) [**Qoksvut Under Grill Mats for Blackstone - 72 x 39 Inch BBQ Mats for Outdoor Grill Deck Protector Double-Sided Fireproof Oil-Proof Waterproof Griddle Floor Mat for Outdoor Grilling Easy to Clean**Qoksvut**$27.81**4.6★**▲ 130%**](https://www.amazon.com/dp/B0GR9LP6X9) [**SHINESTAR 6551 Inch Under Grill Mat for Outdoor Grill Deck Protector Heavy Duty Fireproof Waterproof BBQ Grill Mat Non-Slip Fire Resistant Mat for Blackstone for Weber Fire Pit and Fireplace**SHINESTAR**$27.28**4.8★**▲ 129%**](https://www.amazon.com/dp/B0GHV7HJBH) [**Rymtox Large 90 x 52 inches Under Grill Mats for Outdoor Grill | Double-Sided Fireproof | Waterproof | Oil-Proof | Easy to Clean | Indoor Fireplace/Fire Pit Mat | Premium BBQ Mat for Deck Patio Lawn**Rymtox**$36.23**4.4★**▲ 129%**](https://www.amazon.com/dp/B0GRMN2V52) [**Huchiz Under Grill Mats for Outdoor Grill - 65 x 39 Inch BBQ Mats for Outdoor Grill Deck Protector Double-Sided Fireproof Oil-Proof Waterproof Easy to Clean Perfect for Outdoor Grilling**Huchiz**$22.26**4.6★**▲ 126%**](https://www.amazon.com/dp/B0GJC83QSH)
**~~View all trending →~~**
## **What buyers say about smoker mats for under smoker**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Grilling**16%
*“The grill fits perfectly on it”*
**Size-Overall**12%
*“Fits perfectly”*
**Quality-Overall**12%
*“Excellent mat”*
**Ease Of Cleaning**11%
*“Easy clean”*
**Advertised Vs Actual Product**9%
*“As advertised”*
**Durability**6%
*“Seems durable”*
**Value For Money**5%
*“Worth the money”*
**Material Quality**4%
*“Good material”*
**Thickness**2%
*“Mats is thick”*
**Weight Light**2%
*“Its also lightweight”*
### **What buyers complain about **
**Thickness**23%
*“Not as thick as advertised”*
**Quality-Overall**9%
*“Disappointed in quality”*
**Strength**6%
*“Flimsy material”*
**Grilling**5%
*“it melted right through the grill mat”*
**Size-Overall**5%
*“way too narrow”*
**Material Quality**5%
*“Flimsy material”*
**Thin**4%
*“Extremely thin”*
**Flatness**3%
*“Does not stay flat on surface”*
**Weight Light**3%
*“I expected something heavier”*
**Value For Money**2%
*“not at this price point”*
### **Top return reasons **
**Size-Overall**27%
**Grilling**20%
**Material Quality**11%
**Thin**11%
**Advertised Vs Actual Product**5%
**Thickness**5%
**Quality-Overall**5%
**Strength**3%
**Value For Money**2%
**Weight Heavy**2%
## **Common questions**
- **Is smoker mats for under smoker profitable to sell on Amazon United States?**
- The niche generates $273K/yr across 37 tracked products. 8 of 8 products launched in the last 360 days are still selling. 90-day search growth is +170.0%. Flapen's verdict: Worth a look (70/100).
- **How competitive is the smoker mats for under smoker niche?**
- 31 brands and 47 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 55% of demand.
- **What do buyers complain about in smoker mats for under smoker?**
- Top complaints mined from reviews: Thickness, Quality-Overall, Strength. The return rate is 2.8%.
- **When does demand for smoker mats for under smoker peak?**
- Demand peaks in May–Jun–Jul; the busiest month runs 5.8× the quietest.
- **What does it cost to enter the smoker mats for under smoker niche?**
- Listings span $12.54–$117.27; the average listing price is $29.91 (sweet spot $15–$100). The average incumbent carries 797 reviews — the moat a new listing must climb.
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