---
title: "Search terms — scotts reel mower - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/scotts-reel-mower/search-terms"
last_updated: "2026-08-10T16:44:14.681Z"
locale: en
meta:
  description: "Niche score 37/100 · $26K/yr market · 10K searches/yr · $118.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 37/100 · $26K/yr market · 10K searches/yr · $118.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — scotts reel mower - Flapen"
---

# **scotts reel mower**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 6Growth 96Conversion 27Competition 5Returns 38Price range 22Avg price 69Brand share 0Review moat 30Quality gap 82

**Growth**

**Incredible****+164.0%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****$118.77**

avg listing price — sweet spot $15–$100

**Returns**

**Okay****4.0%**

return rate — above 5% kills the launch gate

**Review moat**

**Okay****3,491**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.2%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Bad****$86.45–$149.34**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Bad****$26K**

$26K/yr · 10K searches

**Competition**

**Bad****94%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Search terms