---
title: "Search terms — scalloped umbrella outdoor patio - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/scalloped-umbrella-outdoor-patio/search-terms"
last_updated: "2026-08-06T03:19:51.895Z"
locale: en
meta:
  description: "Niche score 56/100 · $74K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · $74K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — scalloped umbrella outdoor patio - Flapen"
---

# **scalloped umbrella outdoor patio**

**Worth a look**

Shows demand growing +150.3% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 18Growth 96Conversion 8Competition 90Returns 42Price range 35Avg price 72Brand share 57Review moat 73Quality gap 53

**Growth**

**Incredible****+150.3%**

90-day search growth — must beat 0% to launch

**Competition**

**Great****25%**

top-5 click share — an open shelf

**Review moat**

**Good****563.39**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****$108.64**

avg listing price — sweet spot $15–$100

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Returns**

**Okay****3.6%**

return rate — above 5% kills the launch gate

**Price range**

**Okay****$36.96–$215.52**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Bad****$74K**

$74K/yr · 103K searches

**Conversion**

**Bad****0.7%**

search→purchase rate — share of searches ending in a sale

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Search terms