---
title: "Scalloped Umbrella Outdoor Patio — $74K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/scalloped-umbrella-outdoor-patio"
last_updated: "2026-08-05T18:50:09.848Z"
locale: en
meta:
description: "Niche score 56/100 · $74K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 56/100 · $74K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Scalloped Umbrella Outdoor Patio — $74K/yr Amazon US Niche (2026) - Flapen"
---
# **scalloped umbrella outdoor patio**
**Worth a look**
Shows demand growing +150.3% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 18Growth 96Conversion 8Competition 90Returns 42Price range 35Avg price 72Brand share 57Review moat 73Quality gap 53
**Growth**
**Incredible****+150.3%**
90-day search growth — must beat 0% to launch
**Competition**
**Great****25%**
top-5 click share — an open shelf
**Review moat**
**Good****563.39**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****$108.64**
avg listing price — sweet spot $15–$100
**Brand share**
**Good****71%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****3.6%**
return rate — above 5% kills the launch gate
**Price range**
**Okay****$36.96–$215.52**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$74K**
$74K/yr · 103K searches
**Conversion**
**Bad****0.7%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, scalloped umbrella outdoor patio is a $74K/yr Amazon United States market (103K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 56/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **scalloped umbrella outdoor patio market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$54K–$81K**
- units × avg price
- **Conversion rate**
- **0.7%**
- **Avg BSR**
- **#310**
- **Page quality**
- **0%**
- **Prime**
- **76%**
- **Sponsored**
- **100%**
- **Out of stock**
- **10.9%**
- **Avg brand age**
- **36 months**
- **Avg seller age**
- **204 days**
## **Competition & brand share**
Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.
**Brands**
**18 **▼falling
**Sellers**
**37**
**Top-5 brand share**
**71%**
Top 20: 100%
**Top-5 click share**
**25%**
Top 20: 61%
**Open market**
**22%**
- SAFAVIEH20% - Tangkula16% - Best Choice Products15% - Tempera10% - JONATHAN Y10% - AMMSUN7%
## **Demand & seasonality**
Weekly Amazon search volume, last 99 weeks — +150.3% search growth over the last 90 days.
7K5KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 30.6×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/scalloped-umbrella-outdoor-patio/trend)
## **Top scalloped umbrella outdoor patio search terms**
- **scalloped umbrella outdoor patio**26K/yr+126.5%0.4% conv. - **scalloped patio umbrella**24K/yr+173.5%0.4% conv. - **scalloped outdoor umbrella**18K/yr+141.9%0.4% conv. - **scalloped umbrella**15K/yr+135.7%0.4% conv. - **patio umbrella scalloped**7K/yr+201.1%0.5% conv. - **patio umbrella scalloped edge**5K/yr+140.7%0.3% conv. - **safavieh umbrella**4K/yr+218.0%0.8% conv. - **scallop umbrella**4K/yr+165.1%0.5% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/scalloped-umbrella-outdoor-patio/search-terms)
## **Top scalloped umbrella outdoor patio products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$1K4%$3K6%$4K8%$6K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**SAFAVIEH Outdoor - Venice 9-Foot Crank Patio Umbrella - Ivory & Black Canopy - Brown Aluminum Pole - Single Scallop Trim Design - Ideal for Patio Deck Poolside Backyard (PAT8010E)**SAFAVIEH**$148.93**4.5★396 rev](https://www.amazon.com/dp/B07HD34YPL) [2**Tangkula 9 FT Solar Patio Umbrella 2-Tiers Scalloped Outdoor Table Market Umbrella with 24 LED Lights Vented Top Tilt Adjustment Crank 8 Ribs for Backyard Poolside Deck Beach Lawn (Beige)**Tangkula**$83.77**4.3★109 rev](https://www.amazon.com/dp/B0F9FNS8WT) [3**Funsite 9Ft Elegant Valance Patio Umbrella Outdoor Umbrellas for Patio with Tilt and Crank Systerm Table Umbrella for Outdoors Poolside Beach Backyard White**Funsite**$126.70**4.1★79 rev](https://www.amazon.com/dp/B0D295PLPC) [4**Best Choice Products 7.5ft Patio Market Umbrella with Wavy Trim UV-Fade-Resistant 210g Canopy Crank & Tilt Wind Vent Heavy-Duty Frame - White**Best Choice Products**$63.05**4.8★208 rev](https://www.amazon.com/dp/B0GRKN6GFG) [5**Best Choice Products 7.5ft Patio Market Umbrella with Wavy Trim UV-Fade-Resistant 210g Canopy Crank & Tilt Wind Vent Heavy-Duty Frame - Navy Blue**Best Choice Products**$63.91**4.8★208 rev](https://www.amazon.com/dp/B0GRDBP8BP)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Kbrellaoutlets 9FT Scalloped Patio Umbrella with Crank & Tilt Wind Vent UV-Resistant Outdoor Umbrella with Double-Layer Wavy Trim Wind Resistant Patio Umbrella for Terrace Courtyard Lawn**Kbrellaoutlets**$106.96**3 rev2mo ago](https://www.amazon.com/dp/B0GYNC1N67) [**Best Choice Products 7.5ft Patio Market Umbrella with Wavy Trim UV-Fade-Resistant 210g Canopy Crank & Tilt Wind Vent Heavy-Duty Frame - White**Best Choice Products**$63.05**208 rev4mo ago](https://www.amazon.com/dp/B0GRKN6GFG) [**Best Choice Products 7.5ft Patio Market Umbrella with Wavy Trim UV-Fade-Resistant 210g Canopy Crank & Tilt Wind Vent Heavy-Duty Frame - Navy Blue**Best Choice Products**$63.91**208 rev4mo ago](https://www.amazon.com/dp/B0GRDBP8BP) [**Best Choice Products 7.5ft Patio Market Umbrella with Wavy Trim UV-Fade-Resistant 210g Canopy Crank & Tilt Wind Vent Heavy-Duty Frame - Sage Green**Best Choice Products**$63.70**208 rev4mo ago](https://www.amazon.com/dp/B0GQJFQ3PL) [**Tangkula 10 FT Patio Umbrella with Base Included 2-Tiers Outdoor Scalloped Table Umbrella with 2 Sandbags Tilt Adjustment Crank 8 Ribs for Market Backyard Pool Deck Beach Lawn**Tangkula**$84.69**29 rev5mo ago](https://www.amazon.com/dp/B0GLZ9VQNQ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Kbrellaoutlets 9FT Scalloped Patio Umbrella with Crank & Tilt Wind Vent UV-Resistant Outdoor Umbrella with Double-Layer Wavy Trim Wind Resistant Patio Umbrella for Terrace Courtyard Lawn**Kbrellaoutlets**$106.96**1.4★**▲ 55%**](https://www.amazon.com/dp/B0GYNC1N67) [**Tangkula 10 FT Patio Umbrella with Base Included 2-Tiers Outdoor Scalloped Table Umbrella with 2 Sandbags Tilt Adjustment Crank 8 Ribs for Market Backyard Pool Deck Beach Lawn**Tangkula**$84.69**4.4★**▲ 49%**](https://www.amazon.com/dp/B0GLZ9VQNQ) [**Best Choice Products 7.5ft Patio Market Umbrella with Wavy Trim UV-Fade-Resistant 210g Canopy Crank & Tilt Wind Vent Heavy-Duty Frame - Navy Blue**Best Choice Products**$63.91**4.8★**▲ 43%**](https://www.amazon.com/dp/B0GRDBP8BP) [**Tempera 9ft Striped Patio Umbrellas with Scallop Outdoor Umbrellas with Crank & Pust Button Tilt High Color-Fastness Canopy | Best for Deck Balcony Garden Lawn & Pool**Tempera**$112.92**4.5★**▲ 32%**](https://www.amazon.com/dp/B0DL9KQKTL) [**DEER LAND 6FT Patio Beach Umbrella for Outdoor UPF 50+ Sun Shade for Patio Backyard Garden Pool and Beach Tilt Adjustable Portable Harbour White (Ivory White & Navy Blue)**DEER LAND**$91.93**4.8★**▲ 30%**](https://www.amazon.com/dp/B0GC6W4C8Y)
**~~View all trending →~~**
## **What buyers say about scalloped umbrella outdoor patio**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**24%
*“Great quality and easy to use/install”*
**Color**11%
*“Rich color”*
**Value For Money**10%
*“Good value”*
**Design-Overall**7%
*“Excellent quality and design”*
**Strength**6%
*“Sturdy pole”*
**Assembly/Installation**5%
*“Easy to install”*
**Size-Overall**5%
*“Right size”*
**Advertised Vs Actual Product**4%
*“Just what I needed”*
**Sun Shade/Wind Shield**4%
*“really makes a lot of shade”*
**Ease Of Use**4%
*“Easy to use”*
### **What buyers complain about **
**Color**18%
*“Not pure white”*
**Durability**11%
*“started falling apart”*
**Size-Overall**10%
*“on the small side”*
**Quality-Overall**8%
*“Quality control is lacking”*
**Material Quality**4%
*“Cheap material”*
**Value For Money**4%
*“So cheap, dont waste your money”*
**Thickness**4%
*“Thin, cheap”*
**Ease Of Use**2%
*“Difficult to use”*
**Strength**2%
*“Flimsy”*
**Functionality-Overall**2%
*“Ineffective”*
### **Top return reasons **
**Color**31%
**Size-Overall**25%
**Material Quality**6%
**Advertised Vs Actual Product**6%
**Value For Money**6%
**Quality-Overall**4%
**Defective Material/Parts**3%
**Functionality-Overall**3%
**Strength**3%
**Product Condition**2%
## **Common questions**
- **Is scalloped umbrella outdoor patio profitable to sell on Amazon United States?**
- The niche generates $74K/yr across 79 tracked products. 18 of 33 products launched in the last 360 days are still selling. 90-day search growth is +150.3%. Flapen's verdict: Worth a look (56/100).
- **How competitive is the scalloped umbrella outdoor patio niche?**
- 18 brands and 37 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 71% of demand.
- **What do buyers complain about in scalloped umbrella outdoor patio?**
- Top complaints mined from reviews: Color, Durability, Size-Overall. The return rate is 3.6%.
- **When does demand for scalloped umbrella outdoor patio peak?**
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 30.6× the quietest.
- **What does it cost to enter the scalloped umbrella outdoor patio niche?**
- Listings span $36.96–$215.52; the average listing price is $108.64 (sweet spot $15–$100). The average incumbent carries 563 reviews — the moat a new listing must climb.
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