[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-patio-lawn-garden-santa-and-reindeer-outdoor-decorations":3,"research-sidebar-rollups":547},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":51,"baselines":84,"demand":89,"seasonality":397,"brandShare":410,"products":420,"feedback":448,"searchTerms":471,"related":512,"lastUpdated":35},"9d03233b-d537-491b-81ab-be83255eed6d","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":20,"avgRating":21,"avgReviewCount":22,"avgPrice":23,"priceMin":24,"priceMax":25,"productCount":26,"unitsSoldMax":27,"sponsoredPct":28,"returnRate":29,"successfulLaunches360":30,"newProducts360":20,"amazonNicheId":4,"title":31,"slug":32,"href":33,"leafCategoryName":34,"scrapedAt":35,"brandCount":26,"brandCountYearAgo":36,"sellerCount":37,"signals":38,"avgBsr":43,"pageQuality":30,"unitsSoldMin":44,"unitsSoldAvgMin":30,"unitsSoldAvgMax":45,"revenueMin":46,"revenueMax":47,"avgBrandAgeMonths":48,"avgSellerAgeDays":49,"top20ClickShare":20,"top20BrandShare":20,"primePct":20,"oosRate":50},38068,96664,2.258,0.0196,0.0047,1,3.97,68,83.79,56.69,99.94,3,1500,0.3333,0.1172,0,"santa and reindeer outdoor decorations","santa-and-reindeer-outdoor-decorations","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002Fsanta-and-reindeer-outdoor-decorations","Outdoor Holiday Decorations","2026-07-15T21:40:45.447207+00:00",6,4,[39,40,41,42],"quality_gap","high_returns","high_price","low_review_barrier",898,1250,100,104738,125685,31,218,0.3005,{"score":52,"verdict":53,"components":54},29,"skip",[55,60,63,66,68,70,73,77,79,82],{"key":56,"score":57,"weight":58,"raw":59},"marketSize",10,0.15,38067.54,{"key":61,"score":62,"weight":58,"raw":18},"growth",27,{"key":64,"score":36,"weight":65,"raw":19},"conversion",0.1,{"key":67,"score":30,"weight":58,"raw":20},"competition",{"key":69,"score":30,"weight":65,"raw":20},"brandShare",{"key":71,"score":72,"weight":65,"raw":21},"qualityGap",95,{"key":74,"score":75,"weight":76,"raw":22},"reviewMoat",97,0.05,{"key":78,"score":20,"weight":65,"raw":29},"returns",{"key":80,"score":81,"weight":76,"raw":23},"avgPrice",81,{"key":83,"score":72,"weight":76,"raw":20},"priceRange",{"avgRating":85,"medianPrice":86,"medianReturnRate":87,"nichesTracked":88},4.42,24.38,0.0215,115062,{"points":90,"droppedPartialWeek":396},[91,94,97,100,103,106,109,112,115,118,121,124,127,130,133,136,139,142,145,148,151,154,157,160,163,166,169,172,175,178,181,184,187,190,193,196,199,202,205,208,211,214,217,219,222,225,228,231,234,237,240,243,246,249,252,255,258,261,264,267,270,273,276,279,282,285,288,291,294,297,300,303,306,309,312,315,318,321,324,327,330,333,336,338,341,344,347,350,353,355,357,359,361,364,367,370,373,376,378,381,384,387,390,393],{"week":92,"volume":93},"2024-07-21",549,{"week":95,"volume":96},"2024-07-28",443,{"week":98,"volume":99},"2024-08-04",435,{"week":101,"volume":102},"2024-08-11",516,{"week":104,"volume":105},"2024-08-18",588,{"week":107,"volume":108},"2024-08-25",667,{"week":110,"volume":111},"2024-09-01",856,{"week":113,"volume":114},"2024-09-08",1006,{"week":116,"volume":117},"2024-09-15",1423,{"week":119,"volume":120},"2024-09-22",1458,{"week":122,"volume":123},"2024-09-29",1794,{"week":125,"volume":126},"2024-10-06",2234,{"week":128,"volume":129},"2024-10-13",3029,{"week":131,"volume":132},"2024-10-20",3404,{"week":134,"volume":135},"2024-10-27",4308,{"week":137,"volume":138},"2024-11-03",8945,{"week":140,"volume":141},"2024-11-10",16779,{"week":143,"volume":144},"2024-11-17",19778,{"week":146,"volume":147},"2024-11-24",22898,{"week":149,"volume":150},"2024-12-01",30143,{"week":152,"volume":153},"2024-12-08",27738,{"week":155,"volume":156},"2024-12-15",15543,{"week":158,"volume":159},"2024-12-22",7958,{"week":161,"volume":162},"2024-12-29",5511,{"week":164,"volume":165},"2025-01-05",2648,{"week":167,"volume":168},"2025-01-12",1045,{"week":170,"volume":171},"2025-01-19",394,{"week":173,"volume":174},"2025-01-26",151,{"week":176,"volume":177},"2025-02-02",144,{"week":179,"volume":180},"2025-02-09",123,{"week":182,"volume":183},"2025-02-16",136,{"week":185,"volume":186},"2025-02-23",70,{"week":188,"volume":189},"2025-03-02",50,{"week":191,"volume":192},"2025-03-09",61,{"week":194,"volume":195},"2025-03-16",55,{"week":197,"volume":198},"2025-03-23",49,{"week":200,"volume":201},"2025-03-30",54,{"week":203,"volume":204},"2025-04-06",48,{"week":206,"volume":207},"2025-04-13",111,{"week":209,"volume":210},"2025-04-20",255,{"week":212,"volume":213},"2025-04-27",221,{"week":215,"volume":216},"2025-05-04",161,{"week":218,"volume":180},"2025-05-11",{"week":220,"volume":221},"2025-05-18",140,{"week":223,"volume":224},"2025-05-25",148,{"week":226,"volume":227},"2025-06-01",184,{"week":229,"volume":230},"2025-06-08",157,{"week":232,"volume":233},"2025-06-15",130,{"week":235,"volume":236},"2025-06-22",114,{"week":238,"volume":239},"2025-06-29",203,{"week":241,"volume":242},"2025-07-06",254,{"week":244,"volume":245},"2025-07-13",403,{"week":247,"volume":248},"2025-07-20",332,{"week":250,"volume":251},"2025-07-27",295,{"week":253,"volume":254},"2025-08-03",396,{"week":256,"volume":257},"2025-08-10",343,{"week":259,"volume":260},"2025-08-17",433,{"week":262,"volume":263},"2025-08-24",469,{"week":265,"volume":266},"2025-08-31",457,{"week":268,"volume":269},"2025-09-07",687,{"week":271,"volume":272},"2025-09-14",631,{"week":274,"volume":275},"2025-09-21",896,{"week":277,"volume":278},"2025-09-28",1131,{"week":280,"volume":281},"2025-10-05",1644,{"week":283,"volume":284},"2025-10-12",3329,{"week":286,"volume":287},"2025-10-19",3371,{"week":289,"volume":290},"2025-10-26",4095,{"week":292,"volume":293},"2025-11-02",6623,{"week":295,"volume":296},"2025-11-09",13716,{"week":298,"volume":299},"2025-11-16",8261,{"week":301,"volume":302},"2025-11-23",10082,{"week":304,"volume":305},"2025-11-30",13585,{"week":307,"volume":308},"2025-12-07",12685,{"week":310,"volume":311},"2025-12-14",8210,{"week":313,"volume":314},"2025-12-21",4460,{"week":316,"volume":317},"2025-12-28",3617,{"week":319,"volume":320},"2026-01-04",1781,{"week":322,"volume":323},"2026-01-11",705,{"week":325,"volume":326},"2026-01-18",269,{"week":328,"volume":329},"2026-01-25",227,{"week":331,"volume":332},"2026-02-01",185,{"week":334,"volume":335},"2026-02-08",179,{"week":337,"volume":198},"2026-02-15",{"week":339,"volume":340},"2026-02-22",62,{"week":342,"volume":343},"2026-03-01",74,{"week":345,"volume":346},"2026-03-08",22,{"week":348,"volume":349},"2026-03-15",28,{"week":351,"volume":352},"2026-03-22",77,{"week":354,"volume":195},"2026-03-29",{"week":356,"volume":352},"2026-04-05",{"week":358,"volume":186},"2026-04-12",{"week":360,"volume":352},"2026-04-19",{"week":362,"volume":363},"2026-04-26",63,{"week":365,"volume":366},"2026-05-03",59,{"week":368,"volume":369},"2026-05-10",69,{"week":371,"volume":372},"2026-05-17",93,{"week":374,"volume":375},"2026-05-24",87,{"week":377,"volume":372},"2026-05-31",{"week":379,"volume":380},"2026-06-07",142,{"week":382,"volume":383},"2026-06-14",91,{"week":385,"volume":386},"2026-06-21",115,{"week":388,"volume":389},"2026-06-28",153,{"week":391,"volume":392},"2026-07-05",155,{"week":394,"volume":395},"2026-07-12",211,false,[398,399,400,401,402,403,404,405,406,407,408,409],0.3229302496808888,0.04240136796364024,0.018785416186422894,0.041238461247337876,0.0386840422209301,0.051247410506453143,0.11816921324887925,0.1711162566483897,0.39288356138461594,1.13669658800417,4.79741759781395,4.606502108867488,{"top":411,"otherBrandCount":30,"otherClickShare":30},[412,415,418],{"brand":413,"clickShare":414},"Garma",0.4138,{"brand":416,"clickShare":417},"MGparty",0.2931,{"brand":419,"clickShare":417},"Hystun",[421,429,439],{"asin":422,"title":423,"brand":413,"imageUrl":424,"price":25,"rating":425,"reviews":369,"clickShare90":414,"clickShare360":426,"launchDate":427,"amazonUrl":428},"B0FNWGBR7Z","Garma 14 FT Christmas Inflatables Outdoor Decorations Santa Claus Sleigh and 9 Reindeers Inflatable Xmas Blow up Yard Decoration for Garden Lawn Home Holiday Party Decor (Christmas Santa+9 Reindeers)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51A7TSEUV4L.jpg",3.3,0.3845,"2025-10-17","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FNWGBR7Z",{"asin":430,"title":431,"brand":416,"imageUrl":432,"price":433,"rating":434,"reviews":435,"clickShare90":417,"clickShare360":436,"launchDate":437,"amazonUrl":438},"B0DF7VQ99P","12 FT Christmas Inflatables with Santa Claus Reindeer Built-in LED Lights Blow Up Christmas Decor for Christmas Party Holiday Outdoor Garden Lawn Yard Decorations","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F61LgCsbebtL.jpg",94.72,4.1,117,0.4979,"2024-08-26","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DF7VQ99P",{"asin":440,"title":441,"brand":419,"imageUrl":442,"price":24,"rating":443,"reviews":444,"clickShare90":417,"clickShare360":445,"launchDate":446,"amazonUrl":447},"B0FDWN331V","12FT Christmas Inflatable Santa Sleigh and Reindeer Outdoor Decoration - Built-in LEDs Santa Claus Deer Sled Christmas Blow Up Yard Decorations for Outside Garden Lawn Xmas Party","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51LSJE7nPqL.jpg",4.5,18,0.1177,"2025-06-20","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FDWN331V",{"love":449,"hate":450,"returnReasons":451},[],[],[452,455,457,459,461,463,465,467,469],{"reason":453,"pct":454},"Product Condition",0.2,{"reason":456,"pct":58},"Size-Overall",{"reason":458,"pct":65},"Value For Money",{"reason":460,"pct":65},"Maintenance And Repair",{"reason":462,"pct":65},"Leak-Proof",{"reason":464,"pct":65},"Smell",{"reason":466,"pct":65},"Moist\u002FDry",{"reason":468,"pct":65},"Material Quality",{"reason":470,"pct":76},"Advertised Vs Actual Product",[472,476,480,484,488,492,496,500,504,508],{"term":473,"volume":474,"growthQoq":475,"conversionRate":30},"santa sleigh inflatable",17559,-0.1161,{"term":477,"volume":478,"growthQoq":479,"conversionRate":30},"rooftop santa and reindeer",11601,0.5168,{"term":481,"volume":482,"growthQoq":483,"conversionRate":30},"reindeer and sleigh outdoor decorations",9743,0.1149,{"term":485,"volume":486,"growthQoq":487,"conversionRate":30},"santa and reindeer inflatable",10843,-0.373,{"term":489,"volume":490,"growthQoq":491,"conversionRate":30},"rooftop santa sleigh and reindeer",4870,3.2857,{"term":493,"volume":494,"growthQoq":495,"conversionRate":30},"inflatable santa sleigh",6534,0.6182,{"term":497,"volume":498,"growthQoq":499,"conversionRate":30},"santa and reindeer for roof",6825,0.5636,{"term":501,"volume":502,"growthQoq":503,"conversionRate":30},"inflatable sleigh",5283,-0.5298,{"term":505,"volume":506,"growthQoq":507,"conversionRate":30},"santa with reindeer inflatable",4987,-0.3196,{"term":509,"volume":510,"growthQoq":511,"conversionRate":30},"inflatable santa and reindeer",5345,1.0667,[513,520,525,531,537,542],{"title":514,"href":515,"score":516,"verdict":517,"marketSize":518,"growth90":519},"lawn aerator","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002Flawn-aerator",82,"launch",6164077.41,0.9011,{"title":521,"href":522,"score":516,"verdict":517,"marketSize":523,"growth90":524},"shepherds hooks for outdoor","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002Fshepherds-hooks-for-outdoor",3946552.42,1.4119,{"title":526,"href":527,"score":516,"verdict":528,"marketSize":529,"growth90":530},"garden mesh","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002Fgarden-mesh","watch",715565.56,1.5274,{"title":532,"href":533,"score":534,"verdict":517,"marketSize":535,"growth90":536},"chicken waterer","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002Fchicken-waterer",83,3424046.97,0.7013,{"title":538,"href":539,"score":534,"verdict":517,"marketSize":540,"growth90":541},"75 foot garden hose","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002F75-foot-garden-hose",1775946.43,1.1758,{"title":543,"href":544,"score":534,"verdict":517,"marketSize":545,"growth90":546},"bird deterrents for outside","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002Fbird-deterrents-for-outside",2120408.19,1.3147,[548,555,562,569,576,583,586,593,600,607,614,621,628,635,642,649,656,663,670,677],{"nodeId":549,"label":550,"slug":551,"href":552,"nichesTracked":553,"marketSizeTotal":554},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":556,"label":557,"slug":558,"href":559,"nichesTracked":560,"marketSizeTotal":561},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":563,"label":564,"slug":565,"href":566,"nichesTracked":567,"marketSizeTotal":568},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":570,"label":571,"slug":572,"href":573,"nichesTracked":574,"marketSizeTotal":575},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":577,"label":578,"slug":579,"href":580,"nichesTracked":581,"marketSizeTotal":582},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":584,"marketSizeTotal":585},8839,4979879539,{"nodeId":587,"label":588,"slug":589,"href":590,"nichesTracked":591,"marketSizeTotal":592},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":594,"label":595,"slug":596,"href":597,"nichesTracked":598,"marketSizeTotal":599},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":601,"label":602,"slug":603,"href":604,"nichesTracked":605,"marketSizeTotal":606},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":608,"label":609,"slug":610,"href":611,"nichesTracked":612,"marketSizeTotal":613},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":615,"label":616,"slug":617,"href":618,"nichesTracked":619,"marketSizeTotal":620},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":622,"label":623,"slug":624,"href":625,"nichesTracked":626,"marketSizeTotal":627},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":629,"label":630,"slug":631,"href":632,"nichesTracked":633,"marketSizeTotal":634},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":636,"label":637,"slug":638,"href":639,"nichesTracked":640,"marketSizeTotal":641},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":643,"label":644,"slug":645,"href":646,"nichesTracked":647,"marketSizeTotal":648},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":650,"label":651,"slug":652,"href":653,"nichesTracked":654,"marketSizeTotal":655},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":657,"label":658,"slug":659,"href":660,"nichesTracked":661,"marketSizeTotal":662},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":664,"label":665,"slug":666,"href":667,"nichesTracked":668,"marketSizeTotal":669},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":671,"label":672,"slug":673,"href":674,"nichesTracked":675,"marketSizeTotal":676},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":678,"label":679,"slug":680,"href":681,"nichesTracked":682,"marketSizeTotal":683},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675]