---
title: "Products — roach spray - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/roach-spray/products"
last_updated: "2026-08-10T14:04:44.249Z"
locale: en
meta:
  description: "Niche score 65/100 · $3.6M/yr market · 1.8M searches/yr · $12.60 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 65/100 · $3.6M/yr market · 1.8M searches/yr · $12.60 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Products — roach spray - Flapen"
---

# **roach spray**

**Launch it**

A $3.6M/yr market growing +98.2% this quarter with returns at 0.5% — clears our launch bar.

Market size 96Growth 90Conversion 98Competition 27Returns 98Price range 54Avg price 55Brand share 9Review moat 21Quality gap 62

**Conversion**

**Incredible****16.2%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Market size**

**Incredible****$3.6M**

$3.6M/yr · 1.8M searches

**Growth**

**Great****+98.2%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****$12.60**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$4.99–$26.57**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****69%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Bad****12,081.89**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****96%**

top-5 brand share — brand-locked demand

## Products