---
title: "Trend — roach killer indoor infestation - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/roach-killer-indoor-infestation/trend"
last_updated: "2026-08-06T03:47:13.173Z"
locale: en
meta:
  description: "Niche score 72/100 · $9.9M/yr market · 6.1M searches/yr · $16.34 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 72/100 · $9.9M/yr market · 6.1M searches/yr · $16.34 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Trend — roach killer indoor infestation - Flapen"
---

# **roach killer indoor infestation**

**Launch it**

A $9.9M/yr market growing +51.2% this quarter with returns at 0.5% — clears our launch bar.

Market size 100Growth 70Conversion 86Competition 58Returns 97Price range 64Avg price 78Brand share 48Review moat 17Quality gap 65

**Market size**

**Incredible****$9.9M**

$9.9M/yr · 6.1M searches

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.9%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$16.34**

avg listing price — sweet spot $15–$100

**Growth**

**Good****+51.2%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****$5.27–$32.21**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****76%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Bad****18,775.93**

avg incumbent reviews — the moat a new listing must climb

## Trend