---
title: "Retractable Sun Shades Outdoor Patio — $39K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/retractable-sun-shades-outdoor-patio"
last_updated: "2026-08-07T20:28:29.092Z"
locale: en
meta:
  description: "Niche score 52/100 · $39K/yr market · 201K searches/yr · $147.42 avg price. Weak search conversion (0.1%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $39K/yr market · 201K searches/yr · $147.42 avg price. Weak search conversion (0.1%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Retractable Sun Shades Outdoor Patio — $39K/yr Amazon US Niche (2026) - Flapen"
---

# **retractable sun shades outdoor patio**

**Worth a look**

Shows demand growing +103.4% this quarter, but weak search conversion (0.1%) keeps it on the watch list.

Market size 10Growth 92Conversion 2Competition 75Returns 31Price range 10Avg price 59Brand share 85Review moat 46Quality gap 78

**Growth**

**Great****+103.4%**

90-day search growth — must beat 0% to launch

**Brand share**

**Great****50%**

top-5 brand share — no brand owns this niche

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****40%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Good****$147.42**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****1,905.93**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Okay****4.6%**

return rate — above 5% kills the launch gate

**Market size**

**Bad****$39K**

$39K/yr · 201K searches

**Price range**

**Bad****$12.68–$857.22**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Bad****0.1%**

search→purchase rate — share of searches ending in a sale

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, retractable sun shades outdoor patio is a $39K/yr Amazon United States market (201K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 52/100.

Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **retractable sun shades outdoor patio market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**500–750**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$74K–$111K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.1%**</dd>

<dt>**Avg BSR**</dt><dd>**#115**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**78%**</dd>

<dt>**Sponsored**</dt><dd>**100%**</dd>

<dt>**Out of stock**</dt><dd>**0.9%**</dd>

<dt>**Avg brand age**</dt><dd>**34 months**</dd>

<dt>**Avg seller age**</dt><dd>**182 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**28 **▼falling

**Sellers**

**34**

**Top-5 brand share**

**50%**

Top 20: 92%

**Top-5 click share**

**40%**

Top 20: 78%

**Open market**

**45%**

- Woace16% - Artpuch12% - Yoolax8% - AECOJOY7% - VEVOR7% - sunoff4%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +103.4% search growth over the last 90 days.

9K7KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 6.1×

[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/retractable-sun-shades-outdoor-patio/trend)

## **Top retractable sun shades outdoor patio search terms**

- **retractable sun shade**47K/yr+164.7%0.1% conv. - **retractable shades for patio**50K/yr+111.8%0.1% conv. - **retractable sun shades outdoor patio**27K/yr+64.6%0.1% conv. - **retractable shade**19K/yr+94.8%0.1% conv. - **outdoor retractable shade**13K/yr+73.2%0.2% conv. - **retractable patio shade**11K/yr+87.0%0.1% conv. - **retractable sun shade for patio**7K/yr+82.0%0.1% conv. - **retractable outdoor shade**7K/yr+66.4%0.1% conv. - **retractable sunshades for patio**5K/yr+96.5%0.0% conv. - **sun shade retractable**4K/yr+98.8%0.2% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/retractable-sun-shades-outdoor-patio/search-terms)

## **Top retractable sun shades outdoor patio products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$2K8%$3K12%$5K16%$6K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Retractable Sun Shade Sail 4 x 10 Waterproof Wave Pergola Shade Cover Polyester Sunscreen Awning Canopy Wind Protection for Outdoor Patio Yard Terrace Carport Khaki](https://m.media-amazon.com/images/I/4130K42kxXL.jpg)**Retractable Sun Shade Sail 4 x 10 Waterproof Wave Pergola Shade Cover Polyester Sunscreen Awning Canopy Wind Protection for Outdoor Patio Yard Terrace Carport Khaki**Woace**$62.00**3.8★97 rev](https://www.amazon.com/dp/B0F4PN52PJ) [2![Artpuch Outdoor Roller Shade 8 W x 8 H Gray Exterior Cordless Patio Shades Roll Up Blinds with Spliced Pole Design (2 Poles One-Piece Fabric)](https://m.media-amazon.com/images/I/51pVjBLsPVL.jpg)**Artpuch Outdoor Roller Shade 8 W x 8 H Gray Exterior Cordless Patio Shades Roll Up Blinds with Spliced Pole Design (2 Poles One-Piece Fabric)**Artpuch**$78.63**4.5★1,191 rev](https://www.amazon.com/dp/B0D5TZ2PLL) [3![AECOJOY 1310 Patio Awning Retractable Awning Sun Shade Awning Cover Outdoor Patio Canopy Sunsetter Deck Awnings with Manual Crank Handle Beige](https://m.media-amazon.com/images/I/51B0UUuqfAL.jpg)**AECOJOY 1310 Patio Awning Retractable Awning Sun Shade Awning Cover Outdoor Patio Canopy Sunsetter Deck Awnings with Manual Crank Handle Beige**AECOJOY**$201.34**4.0★1,451 rev](https://www.amazon.com/dp/B0BCJ4HYR6) [4![VEVOR Manual Retractable Awning 12 x 10 ft Outdoor Patio Awning Retractable Sun Shade Patio Door Window Water-Resistant Polyester Awning Sunshade Shelter with Crank Handle for Balcony Backyard](https://m.media-amazon.com/images/I/51q5zfHnQzL.jpg)**VEVOR Manual Retractable Awning 12 x 10 ft Outdoor Patio Awning Retractable Sun Shade Patio Door Window Water-Resistant Polyester Awning Sunshade Shelter with Crank Handle for Balcony Backyard**VEVOR**$188.95**4.1★370 rev](https://www.amazon.com/dp/B0DYC6QT7G) [5![Artpuch Outdoor Roller Shade 8 W x 8 H Mocha Exterior Cordless Patio Shades Roll Up Blinds with Spliced Pole Design (2 Poles One-Piece Fabric)](https://m.media-amazon.com/images/I/51ogulgiKtL.jpg)**Artpuch Outdoor Roller Shade 8 W x 8 H Mocha Exterior Cordless Patio Shades Roll Up Blinds with Spliced Pole Design (2 Poles One-Piece Fabric)**Artpuch**$78.29**4.5★1,191 rev](https://www.amazon.com/dp/B0D5TM2ZR6)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Solace Shade Grey Outdoor Roller Shades 8 W x 8 H Exterior Cordless Patio Shade Roll up-Down Blinds Spliced Design (Fixed 2 Poles One-Full Piece Fabric Sunshade)](https://m.media-amazon.com/images/I/510KfXsYplL.jpg)**Solace Shade Grey Outdoor Roller Shades 8 W x 8 H Exterior Cordless Patio Shade Roll up-Down Blinds Spliced Design (Fixed 2 Poles One-Full Piece Fabric Sunshade)**Solace Shade**$85.16**115 rev6mo ago](https://www.amazon.com/dp/B0FX954V6G) [![MeshyBlok Outdoor Roller Shade Exterior Cordless Patio Roll Up Blinds Cordless Shade Cloth Roll Blinds for Porch Gazebo Pergola Balcony Backyard (4 W x 6 H Mocha)](https://m.media-amazon.com/images/I/41LMmed37fL.jpg)**MeshyBlok Outdoor Roller Shade Exterior Cordless Patio Roll Up Blinds Cordless Shade Cloth Roll Blinds for Porch Gazebo Pergola Balcony Backyard (4 W x 6 H Mocha)**MeshyBlok**$52.87**84 rev7mo ago](https://www.amazon.com/dp/B0G7T6TGV2) [![AOSKY Outdoor Shades for Patio Privacy Cordless Porch Roll Up Blinds with Spliced Pole Design Sunshades for Patio UV Blocking Deck Balcony Backyard (96x96 Inch Sesame)](https://m.media-amazon.com/images/I/41QwDGenZuL.jpg)**AOSKY Outdoor Shades for Patio Privacy Cordless Porch Roll Up Blinds with Spliced Pole Design Sunshades for Patio UV Blocking Deck Balcony Backyard (96x96 Inch Sesame)**AOSKY**$73.68**111 rev7mo ago](https://www.amazon.com/dp/B0G6YD3VLG) [![10 X 10 Pergola Shade Cover for Outdoor Retractable Durable Fabric Canopy Replacement Top Only Sun Shade for Outside (Beige)](https://m.media-amazon.com/images/I/310fn5jIzzL.jpg)**10 X 10 Pergola Shade Cover for Outdoor Retractable Durable Fabric Canopy Replacement Top Only Sun Shade for Outside (Beige)**Mrsenloi**$86.28**37 rev7mo ago](https://www.amazon.com/dp/B0G51WLRRD) [![Breezombra 10W x 8H Gray Outdoor Roller Shade with Crank Wand Patio Shades Roll up Privacy Protection & UV Blocking for Pergola | Gazebo](https://m.media-amazon.com/images/I/51dQ7sxE1FL.jpg)**Breezombra 10W x 8H Gray Outdoor Roller Shade with Crank Wand Patio Shades Roll up Privacy Protection & UV Blocking for Pergola | Gazebo**Breezombra**$126.70**51 rev9mo ago](https://www.amazon.com/dp/B0FVXGK5XR)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Solace Shade Grey Outdoor Roller Shades 8 W x 8 H Exterior Cordless Patio Shade Roll up-Down Blinds Spliced Design (Fixed 2 Poles One-Full Piece Fabric Sunshade)](https://m.media-amazon.com/images/I/510KfXsYplL.jpg)**Solace Shade Grey Outdoor Roller Shades 8 W x 8 H Exterior Cordless Patio Shade Roll up-Down Blinds Spliced Design (Fixed 2 Poles One-Full Piece Fabric Sunshade)**Solace Shade**$85.16**4.5★**▲ 80%**](https://www.amazon.com/dp/B0FX954V6G) [![Retractable Wave Sun Shade Sail Waterproof 3x10 FT Sun Shade for Outdoor Garden UV Block Sunshade Cloth Canopy with Rope for Yard Deck Lawn Garden Patio Carport Dark Gray](https://m.media-amazon.com/images/I/5156JZqr2AL.jpg)**Retractable Wave Sun Shade Sail Waterproof 3x10 FT Sun Shade for Outdoor Garden UV Block Sunshade Cloth Canopy with Rope for Yard Deck Lawn Garden Patio Carport Dark Gray**Vazen**$49.43**4.7★**▲ 75%**](https://www.amazon.com/dp/B0F7FFBFB3) [![Retractable Sun Shade Sail 4 x 10 Waterproof Wave Pergola Shade Cover Polyester Sunscreen Awning Canopy Wind Protection for Outdoor Patio Yard Terrace Carport Khaki](https://m.media-amazon.com/images/I/4130K42kxXL.jpg)**Retractable Sun Shade Sail 4 x 10 Waterproof Wave Pergola Shade Cover Polyester Sunscreen Awning Canopy Wind Protection for Outdoor Patio Yard Terrace Carport Khaki**Woace**$62.00**3.8★**▲ 72%**](https://www.amazon.com/dp/B0F4PN52PJ) [![AOSKY Outdoor Roller Shades Cordless Patio Shades Roll Up Outdoor Blinds](https://m.media-amazon.com/images/I/31mEf119yRL.jpg)**AOSKY Outdoor Roller Shades Cordless Patio Shades Roll Up Outdoor Blinds**AOSKY**$76.80**4.6★**▲ 58%**](https://www.amazon.com/dp/B0DS1PQ7JD) [![Breezombra 10W x 8H Gray Outdoor Roller Shade with Crank Wand Patio Shades Roll up Privacy Protection & UV Blocking for Pergola | Gazebo](https://m.media-amazon.com/images/I/51dQ7sxE1FL.jpg)**Breezombra 10W x 8H Gray Outdoor Roller Shade with Crank Wand Patio Shades Roll up Privacy Protection & UV Blocking for Pergola | Gazebo**Breezombra**$126.70**4.4★**▲ 52%**](https://www.amazon.com/dp/B0FVXGK5XR)

**~~View all trending →~~**

## **What buyers say about retractable sun shades outdoor patio**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Assembly/Installation**22%

*“Easy Install”*

**Quality-Overall**15%

*“high quality, easy set up”*

**Value For Money**10%

*“Worth the money”*

**Ease Of Use**8%

*“Ease of use”*

**Advertised Vs Actual Product**5%

*“As advertised”*

**Sun Shade/Wind Shield**5%

*“Great shade”*

**Size-Overall**4%

*“the size is large”*

**Material Quality**3%

*“material seems durable”*

**Efficiency**3%

*“its effective”*

**Color**3%

*“Love the color”*

### **What buyers complain about **

**Quality-Overall**13%

*“Poor quality control”*

**Durability**11%

*“Didnt last”*

**Assembly/Installation**11%

*“Extremely difficult to assemble”*

**Instructions/User Manual/Troubleshooting**7%

*“Bad instructions”*

**Value For Money**4%

*“I would expect this of a cheaper product”*

**Size-Overall**3%

*“Not the right size to small”*

**Velcro Quality**3%

*“The supplied Velcro Is super cheap”*

**Functionality-Overall**3%

*“this screen will NOT work”*

**Adhesion/Stickiness**3%

*“Terrible adhesive”*

**Strength**3%

*“Not sturdy”*

### **Top return reasons **

**Size-Overall**40%

**Advertised Vs Actual Product**7%

**Material Quality**7%

**Color**6%

**Quality-Overall**5%

**Functionality-Overall**5%

**Defective Material/Parts**4%

**Assembly/Installation**4%

**Value For Money**3%

**Windshield Issues**2%

## **Common questions**

<dl>

<dt>**Is retractable sun shades outdoor patio profitable to sell on Amazon United States?**</dt><dd>The niche generates $39K/yr across 40 tracked products. 13 of 13 products launched in the last 360 days are still selling. 90-day search growth is +103.4%. Flapen's verdict: Worth a look (52/100).</dd>

<dt>**How competitive is the retractable sun shades outdoor patio niche?**</dt><dd>28 brands and 34 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 50% of demand.</dd>

<dt>**What do buyers complain about in retractable sun shades outdoor patio?**</dt><dd>Top complaints mined from reviews: Quality-Overall, Durability, Assembly/Installation. The return rate is 4.6%.</dd>

<dt>**When does demand for retractable sun shades outdoor patio peak?**</dt><dd>Demand peaks in Apr–May–Jun–Jul; the busiest month runs 6.1× the quietest.</dd>

<dt>**What does it cost to enter the retractable sun shades outdoor patio niche?**</dt><dd>Listings span $12.68–$857.22; the average listing price is $147.42 (sweet spot $15–$100). The average incumbent carries 1,906 reviews — the moat a new listing must climb.</dd>

</dl>

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