---
title: "Purple Leaf Umbrella — $474K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/purple-leaf-umbrella"
last_updated: "2026-08-05T21:18:25.609Z"
locale: en
meta:
  description: "Niche score 64/100 · $474K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 64/100 · $474K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Purple Leaf Umbrella — $474K/yr Amazon US Niche (2026) - Flapen"
---

# **purple leaf umbrella**

**Worth a look**

Shows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 59Growth 95Conversion 7Competition 88Returns 96Price range 8Avg price 39Brand share 46Review moat 58Quality gap 73

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Growth**

**Incredible****+124.2%**

90-day search growth — must beat 0% to launch

**Competition**

**Great****27%**

top-5 click share — an open shelf

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****$474K**

$474K/yr · 347K searches

**Review moat**

**Good****1,168.58**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****$243.62**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****$59.38–$569.70**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Bad****0.6%**

search→purchase rate — share of searches ending in a sale

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, purple leaf umbrella is a $474K/yr Amazon United States market (347K searches/yr). The top 5 brands hold 78% of demand. Verdict: Worth a look — 64/100.

Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **purple leaf umbrella market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**2K–3K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$487K–$609K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.6%**</dd>

<dt>**Avg BSR**</dt><dd>**#244**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**22%**</dd>

<dt>**Sponsored**</dt><dd>**100%**</dd>

<dt>**Out of stock**</dt><dd>**6.1%**</dd>

<dt>**Avg brand age**</dt><dd>**33 months**</dd>

<dt>**Avg seller age**</dt><dd>**177 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

**Brands**

**29 **▲rising

**Sellers**

**61**

**Top-5 brand share**

**78%**

Top 20: 95%

**Top-5 click share**

**27%**

Top 20: 56%

**Open market**

**20%**

- PURPLE LEAF50% - Best Choice Products10% - wikiwiki7% - NEWBULIG6% - OLILAWN5% - ORYNTREX2%

## **Demand**

Weekly Amazon search volume, last 16 weeks — +124.2% search growth over the last 90 days.

20K15KSpike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/purple-leaf-umbrella/trend)

## **Top purple leaf umbrella search terms**

- **purple leaf umbrella**97K/yr+186.5%0.3% conv. - **cantilever offset patio umbrellas**96K/yr+5.2%0.5% conv. - **purple leaf cantilever umbrella**31K/yr+525.1%0.2% conv. - **cantilever offset patio umbrella**9K/yr+831.5%0.4% conv. - **cantilever patio umbrella outdoor**6K/yr>1,000%0.5% conv. - **cantilever patio umbrellas offset**6K/yr>1,000%0.3% conv. - **cantilever umbrella with lights**12K/yr+218.2%0.2% conv. - **cantilever**15K/yr+96.0%0.2% conv. - **purple leaf patio umbrella**7K/yr+333.0%0.2% conv. - **sunbrella cantilever umbrella**8K/yr+149.0%0.1% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/purple-leaf-umbrella/search-terms)

## **Top purple leaf umbrella products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$14K6%$28K9%$43K12%$57K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![PURPLE LEAF 10ft Patio Umbrella Outdoor Square Large Cantilever Windproof Offset and Heavy Duty Sun Umbrella for Garden Deck Pool Beige](https://m.media-amazon.com/images/I/31H1HNrIAiL.jpg)**PURPLE LEAF 10ft Patio Umbrella Outdoor Square Large Cantilever Windproof Offset and Heavy Duty Sun Umbrella for Garden Deck Pool Beige**PURPLE LEAF**$360.07**4.5★885 rev](https://www.amazon.com/dp/B01JP95WU4) [2![PURPLE LEAF 9 X 11.5 Patio Umbrella Outdoor Cantilever Rectangle Umbrella Aluminum Offset Umbrella with 360-degree Rotation for Garden Deck Pool Patio Grey](https://m.media-amazon.com/images/I/51oZTHxyOjL.jpg)**PURPLE LEAF 9 X 11.5 Patio Umbrella Outdoor Cantilever Rectangle Umbrella Aluminum Offset Umbrella with 360-degree Rotation for Garden Deck Pool Patio Grey**PURPLE LEAF**$249.91**4.5★2,271 rev](https://www.amazon.com/dp/B08NPG9Z9X) [3![PURPLE LEAF 9 X 11.5 Patio Umbrella Outdoor Cantilever Rectangle Umbrella Aluminum Offset Umbrella with 360-degree Rotation for Garden Deck Pool Patio Beige](https://m.media-amazon.com/images/I/31HnvAgBlRL.jpg)**PURPLE LEAF 9 X 11.5 Patio Umbrella Outdoor Cantilever Rectangle Umbrella Aluminum Offset Umbrella with 360-degree Rotation for Garden Deck Pool Patio Beige**PURPLE LEAF**$241.98**4.5★2,271 rev](https://www.amazon.com/dp/B08NPS54PP) [4![wikiwiki 10ft Solar LED Offset Patio Umbrella Outdoor Cantilever Patio Umbrellas with Solar Lights for Backyard Poolside and Garden Easy Tilt Adjustment 32 LED Lights & Polyester Shade Beige](https://m.media-amazon.com/images/I/51TflrE9HNL.jpg)**wikiwiki 10ft Solar LED Offset Patio Umbrella Outdoor Cantilever Patio Umbrellas with Solar Lights for Backyard Poolside and Garden Easy Tilt Adjustment 32 LED Lights & Polyester Shade Beige**wikiwiki**$83.20**4.0★635 rev](https://www.amazon.com/dp/B0FY3D6D3D) [5![Best Choice Products 10ft Solar LED Offset Cantilever Hanging Market Patio Umbrella Smooth 360 Rotation 8 Sturdy Ribs Easy Adjustment - Tan](https://m.media-amazon.com/images/I/31BjCqQriuL.jpg)**Best Choice Products 10ft Solar LED Offset Cantilever Hanging Market Patio Umbrella Smooth 360 Rotation 8 Sturdy Ribs Easy Adjustment - Tan**Best Choice Products**$105.30**4.1★11,686 rev](https://www.amazon.com/dp/B0F9NLCPJP)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![OLILAWN 10FT Cantilever Offset Patio Umbrella with Base Included Outdoor Patio Umbrella Fade-Resistant Yarn-Dyed Canopy with PU Coating 360 Rotation & Infinite Tilt Heavy Duty 8-Rib Steel Frame for Patio Pool Deck Backyard Beige](https://m.media-amazon.com/images/I/51XrLYGGAUL.jpg)**OLILAWN 10FT Cantilever Offset Patio Umbrella with Base Included Outdoor Patio Umbrella Fade-Resistant Yarn-Dyed Canopy with PU Coating 360 Rotation & Infinite Tilt Heavy Duty 8-Rib Steel Frame for Patio Pool Deck Backyard Beige**OLILAWN**$150.04**95 rev6mo ago](https://www.amazon.com/dp/B0GDWR4SYS) [![NEWBULIG 10FT Patio Umbrella with Base Included Offset Cantilever Outdoor Patio Table Umbrella UV Protection Fade Resistant Fabric Easy Tilt Adjustment for Pool Deck Garden Backyard Gray](https://m.media-amazon.com/images/I/31IY4vp0TnL.jpg)**NEWBULIG 10FT Patio Umbrella with Base Included Offset Cantilever Outdoor Patio Table Umbrella UV Protection Fade Resistant Fabric Easy Tilt Adjustment for Pool Deck Garden Backyard Gray**NEWBULIG**$72.66**395 rev6mo ago](https://www.amazon.com/dp/B0GD7FM7QZ) [![NEWBULIG 10FT Patio Umbrella with Base Included Offset Cantilever Outdoor Patio Table Umbrella UV Protection Fade Resistant Fabric Easy Tilt Adjustment for Pool Deck Garden Backyard Blue](https://m.media-amazon.com/images/I/41T4Pa-TkgL.jpg)**NEWBULIG 10FT Patio Umbrella with Base Included Offset Cantilever Outdoor Patio Table Umbrella UV Protection Fade Resistant Fabric Easy Tilt Adjustment for Pool Deck Garden Backyard Blue**NEWBULIG**$68.23**395 rev6mo ago](https://www.amazon.com/dp/B0GD7JNV6S) [![wikiwiki 10ft Solar LED Offset Patio Umbrella Outdoor Cantilever Patio Umbrellas with Solar Lights for Backyard Poolside and Garden Easy Tilt Adjustment 32 LED Lights & Polyester Shade Beige](https://m.media-amazon.com/images/I/51TflrE9HNL.jpg)**wikiwiki 10ft Solar LED Offset Patio Umbrella Outdoor Cantilever Patio Umbrellas with Solar Lights for Backyard Poolside and Garden Easy Tilt Adjustment 32 LED Lights & Polyester Shade Beige**wikiwiki**$83.20**635 rev8mo ago](https://www.amazon.com/dp/B0FY3D6D3D) [![wikiwiki 10ft Patio Umbrella with Base Included Outdoor Offset Cantilever Umbrella with Sandbag Base for Backyard Garden and Pool Easy to Tilt and Crank Beige](https://m.media-amazon.com/images/I/51rj3H06bPL.jpg)**wikiwiki 10ft Patio Umbrella with Base Included Outdoor Offset Cantilever Umbrella with Sandbag Base for Backyard Garden and Pool Easy to Tilt and Crank Beige**wikiwiki**$103.59**50 rev8mo ago](https://www.amazon.com/dp/B0FY3G2ZC3)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![NEWBULIG 10FT Patio Umbrella with Base Included Offset Cantilever Outdoor Patio Table Umbrella UV Protection Fade Resistant Fabric Easy Tilt Adjustment for Pool Deck Garden Backyard Gray](https://m.media-amazon.com/images/I/31IY4vp0TnL.jpg)**NEWBULIG 10FT Patio Umbrella with Base Included Offset Cantilever Outdoor Patio Table Umbrella UV Protection Fade Resistant Fabric Easy Tilt Adjustment for Pool Deck Garden Backyard Gray**NEWBULIG**$72.66**4.0★**▲ 57%**](https://www.amazon.com/dp/B0GD7FM7QZ) [![Best Choice Products 10ft Solar LED Offset Cantilever Hanging Market Patio Umbrella Smooth 360 Rotation 8 Sturdy Ribs Easy Adjustment - Tan](https://m.media-amazon.com/images/I/31BjCqQriuL.jpg)**Best Choice Products 10ft Solar LED Offset Cantilever Hanging Market Patio Umbrella Smooth 360 Rotation 8 Sturdy Ribs Easy Adjustment - Tan**Best Choice Products**$105.30**4.1★**▲ 52%**](https://www.amazon.com/dp/B0F9NLCPJP) [![Best Choice Products 10ft Solar LED Offset Cantilever Hanging Market Patio Umbrella 8 Sturdy Ribs Easy Adjustment - Navy Blue](https://m.media-amazon.com/images/I/41bm9WG8ZwL.jpg)**Best Choice Products 10ft Solar LED Offset Cantilever Hanging Market Patio Umbrella 8 Sturdy Ribs Easy Adjustment - Navy Blue**Best Choice Products**$101.25**4.1★**▲ 35%**](https://www.amazon.com/dp/B0863GFSVM) [![PURPLE LEAF 10 X 13 Patio Umbrella Outdoor Rectangle Umbrella Large Cantilever Umbrella Windproof Offset Heavy Duty Sun for Garden Deck Pool Patio Beige](https://m.media-amazon.com/images/I/51fvZk07ovL.jpg)**PURPLE LEAF 10 X 13 Patio Umbrella Outdoor Rectangle Umbrella Large Cantilever Umbrella Windproof Offset Heavy Duty Sun for Garden Deck Pool Patio Beige**PURPLE LEAF**$553.66**4.6★**▲ 33%**](https://www.amazon.com/dp/B07ZPV5WHY) [![PURPLE LEAF 9 X 12 Patio Umbrella Outdoor Rectangle Umbrella Large Cantilever Umbrella Windproof Offset Heavy Duty Sun for Garden Deck Pool Patio Navy Blue](https://m.media-amazon.com/images/I/31h6VR9270L.jpg)**PURPLE LEAF 9 X 12 Patio Umbrella Outdoor Rectangle Umbrella Large Cantilever Umbrella Windproof Offset Heavy Duty Sun for Garden Deck Pool Patio Navy Blue**PURPLE LEAF**$362.31**4.6★**▲ 28%**](https://www.amazon.com/dp/B07SH4XLCF)

**~~View all trending →~~**

## **What buyers say about purple leaf umbrella**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**18%

*“The quality is excellent for the discounted price”*

**Assembly/Installation**16%

*“Assembly was simple”*

**Value For Money**12%

*“For the price”*

**Strength**8%

*“The frame seemed sturdy when it was put together”*

**Sun Shade/Wind Shield**8%

*“Fabulous shade provided on a sunny day”*

**Ease Of Use**4%

*“easy to operate”*

**Durability**4%

*“Material feels durable”*

**Advertised Vs Actual Product**3%

*“was just as advertised”*

**Color**3%

*“Good color”*

**Design-Overall**3%

*“Well built”*

### **What buyers complain about **

**Durability**21%

*“breaks easily”*

**Quality-Overall**11%

*“However quality seems a bit cheap”*

**Strength**8%

*“Not sturdy”*

**Assembly/Installation**5%

*“Difficult set up”*

**Instructions/User Manual/Troubleshooting**4%

*“Bad instructions”*

**Weight Heavy**4%

*“was very bulky”*

**Size-Overall**3%

*“Small wheels”*

**Ease Of Use**2%

*“Awkward and hard to use”*

**Material Quality**2%

*“cheap materials”*

**Advertised Vs Actual Product**2%

*“Not completely as advertised”*

### **Top return reasons **

**Size-Overall**27%

**Defective Material/Parts**12%

**Advertised Vs Actual Product**9%

**Mechanism Issues**7%

**Color**7%

**Functionality-Overall**4%

**Value For Money**3%

**Strength**3%

**Mounting**3%

**Material Quality**3%

## **Common questions**

<dl>

<dt>**Is purple leaf umbrella profitable to sell on Amazon United States?**</dt><dd>The niche generates $474K/yr across 78 tracked products. 21 of 24 products launched in the last 360 days are still selling. 90-day search growth is +124.2%. Flapen's verdict: Worth a look (64/100).</dd>

<dt>**How competitive is the purple leaf umbrella niche?**</dt><dd>29 brands and 61 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 78% of demand.</dd>

<dt>**What do buyers complain about in purple leaf umbrella?**</dt><dd>Top complaints mined from reviews: Durability, Quality-Overall, Strength. The return rate is 0.8%.</dd>

<dt>**What does it cost to enter the purple leaf umbrella niche?**</dt><dd>Listings span $59.38–$569.70; the average listing price is $243.62 (sweet spot $15–$100). The average incumbent carries 1,169 reviews — the moat a new listing must climb.</dd>

</dl>

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