---
title: "Promix Soil — $228K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/promix-soil"
last_updated: "2026-08-11T06:46:05.181Z"
locale: en
meta:
description: "Niche score 48/100 · $228K/yr market · 152K searches/yr · $54.91 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $228K/yr market · 152K searches/yr · $54.91 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Promix Soil — $228K/yr Amazon US Niche (2026) - Flapen"
---
# **promix soil**
**Skip it**
Soft demand (-23.7% this quarter) — this niche doesn't clear our bar today.
Market size 43Growth 13Conversion 34Competition 57Returns 99Price range 81Avg price 91Brand share 27Review moat 71Quality gap 28
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$54.91**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.43–$111.15**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****645.57**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****51%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****$228K**
$228K/yr · 152K searches
**Conversion**
**Okay****2.7%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****89%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-23.7%**
90-day search growth — must beat 0% to launch
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, promix soil is a $228K/yr Amazon United States market (152K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Jan–Feb–Mar–Apr–May. Verdict: Skip it — 48/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **promix soil market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **$275K–$329K**
- units × avg price
- **Conversion rate**
- **2.7%**
- **Avg BSR**
- **#2,342**
- **Page quality**
- **0%**
- **Prime**
- **21%**
- **Sponsored**
- **36%**
- **Out of stock**
- **1.9%**
- **Avg brand age**
- **76 months**
- **Avg seller age**
- **161 days**
## **Competition & brand share**
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▲rising
**Sellers**
**44**
**Top-5 brand share**
**89%**
Top 20: 100%
**Top-5 click share**
**51%**
Top 20: 94%
**Open market**
**6%**
- Premier Horticulture28% - Premier Horticulture Inc26% - PRO-MIX19% - iPower10% - KXUPOIAV7% - PREMIER HORTICULTURE5% - Open — no brand owns it (6 brands, 6%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -23.7% search growth over the last 90 days.
5K3KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Feb, Mar, Apr, May · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/promix-soil/trend)
## **Top promix soil search terms**
- **promix soil**57K/yr-28.2%2.6% conv. - **pro mix potting mix**35K/yr-20.9%2.8% conv. - **promix potting soil**14K/yr-25.8%2.6% conv. - **promix soil potting mix**10K/yr+2.1%1.6% conv. - **pro mix soil**8K/yr-21.6%1.5% conv. - **pro mix potting soil**6K/yr-7.4%2.1% conv. - **pro-mix potting soil**5K/yr-6.2%1.8% conv. - **premier horticulture**6K/yr-44.3%1.7% conv. - **promix potting mix**4K/yr-16.8%2.4% conv. - **premier horticulture inc**5K/yr-48.0%1.4% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/promix-soil/search-terms)
## **Top promix soil products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$9K8%$18K12%$27K16%$36K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Premier B10281RG Pro Mix Loose with Mycorrhizae 2.8 Cubic Feet**Premier Horticulture**$45.56**4.8★229 rev](https://www.amazon.com/dp/B008JSMNGE) [2**PRO-Mix Premium Organic Vegetable & Herb Mix (2 cu. ft.) Promix Soil**PRO-MIX**$40.56**4.5★411 rev](https://www.amazon.com/dp/B07J6MH4FF) [3**Premier Horticulture 0366P/20281RG 2.8CF Pro Mix HP Loose with Mycorise**iPower**$49.01**4.8★638 rev](https://www.amazon.com/dp/B008PGFN4O) [4**Premier Horticulture 1010010RG 1CF Pro Ultimate Potting Mix Loose**Premier Horticulture**$25.48**4.5★51 rev](https://www.amazon.com/dp/B00GS58DYG) [5**Premier Horticulture 2.8CF Pro Mix BX with Biofungicide and Mycorrihizae**Premier Horticulture Inc**$47.47**4.8★48 rev](https://www.amazon.com/dp/B00M2Z5HX6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Premium Potting Mix Compressed Bale 2-Cu. Ft.**KXUPOIAV**$68.42**8 rev1y ago](https://www.amazon.com/dp/B0F12WZ3B4) [**Ultimate Organic Vegetable & Herb Mix Soil Compressed Bale 2-Cu. Ft.**KXUPOIAV**$73.02**2 rev1y ago](https://www.amazon.com/dp/B0F1CG8XMZ) [**Old Potters Germination Mix with Peat Moss Fine Perlite & Vermiculite - Perfect for Seed Germination Plugs and Cutting Propagation - Balanced pH Enhanced Drainage and Aeration 24 Quarts.**Old Potters**$27.13**239 rev2y ago](https://www.amazon.com/dp/B0D26HMWR8) [**Back to The Roots Organic Coir 51 Quart Expanding Soil Great for Seeds and Potting**Back to the Roots**$19.04**3,586 rev2y ago](https://www.amazon.com/dp/B0CRBDX9BK) [**PREMIER HORTICULTURE 0366P/20281RG 2.8CF Pro Mix HP Loose with Mycorise (2)**PREMIER HORTICULTURE**$88.69**38 rev3y ago](https://www.amazon.com/dp/B09L7YP7HT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Premium Potting Mix Compressed Bale 2-Cu. Ft.**KXUPOIAV**$68.42**5.0★**▲ 95%**](https://www.amazon.com/dp/B0F12WZ3B4) [**Premier Horticulture 1010010RG 1CF Pro Ultimate Potting Mix Loose**Premier Horticulture**$25.48**4.5★**▲ 87%**](https://www.amazon.com/dp/B00GS58DYG) [**Pro-Mix Potting 2CF 2 Cubic ft 2 Count (Pack of 1)**PRO-MIX**$54.30**4.5★**▲ 76%**](https://www.amazon.com/dp/B07JRB6WGJ) [**Premier Horticulture 2.8CF Pro Mix BX with Biofungicide and Mycorrihizae**Premier Horticulture Inc**$47.47**4.8★**▲ 71%**](https://www.amazon.com/dp/B00M2Z5HX6) [**Premier Horticulture 2CF Pro Mix Ultimate Potting Loose - 1020010RG**Premier Horticulture Inc**$37.07**4.0★**▲ 63%**](https://www.amazon.com/dp/B00M2Z5FII)
**~~View all trending →~~**
## **What buyers say about promix soil**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Plant Growth**32%
*“Best for germination”*
**Quality-Overall**23%
*“This is a very good quality mix”*
**Value For Money**13%
*“Best value”*
**Ease Of Use**5%
*“easy to work with”*
**Moist/Dry**5%
*“it keeps even moisture for my plants”*
**Advertised Vs Actual Product**3%
*“As advertised”*
**Ease Of Cleaning**2%
*“Clean dirt”*
**Smell**1%
*“It's clean, consistent, and has zero weird odors or debris mixed in”*
**Water Resistance**1%
*“Excellent water retention”*
**Material Quality**1%
*“The material was consistent”*
### **What buyers complain about **
**Plant Growth**13%
*“not growing”*
**Value For Money**13%
*“kinda expensive”*
**Size-Overall**11%
*“Small bags”*
**Quality-Overall**6%
*“Amazon seller has quality control issue”*
**Smell**6%
*“Smells terrible and full of mold”*
**Advertised Vs Actual Product**4%
*“According to advertising slightly disappointed”*
**Ease Of Use**4%
*“very difficult to use”*
**Pest/Insect Control**4%
*“The ants are annoying now because they are everywhere”*
**Durability**3%
*“It is very hard to break apart”*
**Ease Of Cleaning**3%
*“it is not the cleanest situation”*
### **Top return reasons **
**Value For Money**24%
**Size-Overall**23%
**Advertised Vs Actual Product**17%
**Functionality-Overall**5%
**Quality-Overall**4%
**Defective Material/Parts**3%
**Plant Growth**3%
**Leak-Proof**3%
**Ease Of Use**2%
**Smell**2%
## **Common questions**
- **Is promix soil profitable to sell on Amazon United States?**
- The niche generates $228K/yr across 28 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -23.7%. Flapen's verdict: Skip it (48/100).
- **How competitive is the promix soil niche?**
- 12 brands and 44 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 89% of demand.
- **What do buyers complain about in promix soil?**
- Top complaints mined from reviews: Plant Growth, Value For Money, Size-Overall. The return rate is 0.2%.
- **When does demand for promix soil peak?**
- Demand peaks in Jan–Feb–Mar–Apr–May; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the promix soil niche?**
- Listings span $8.43–$111.15; the average listing price is $54.91 (sweet spot $15–$100). The average incumbent carries 646 reviews — the moat a new listing must climb.
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