---
title: "Search terms — pool storage - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/pool-storage/search-terms"
last_updated: "2026-07-21T07:12:54.543Z"
locale: en
meta:
  description: "pool storage clears our launch bar: a $1.9M/yr market growing +529.8% this quarter with returns at 0.9%. Data updated Jul 2026."
  "og:description": "pool storage clears our launch bar: a $1.9M/yr market growing +529.8% this quarter with returns at 0.9%. Data updated Jul 2026."
  "og:title": "Search terms — pool storage - Flapen"
---

# **pool storage**

**Launch it**

A $1.9M/yr market growing +529.8% this quarter with returns at 0.9% — clears our launch bar.

Market size 93Growth 100Conversion 22Competition 84Returns 95Price range 35Avg price 82Brand share 90Review moat 46Quality gap 72

**Growth**

**Incredible****+529.8%**

90-day search growth — must beat 0% to launch

**Returns**

**Incredible****0.9%**

return rate — above 6% kills the launch gate

**Market size**

**Great****$1.9M**

$1.9M/yr · 1.4M searches

**Brand share**

**Great****45%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****31%**

top-5 click share — an open shelf

**Avg price**

**Great****$79.82**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****1,853.28**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Okay****$13.25–$255.36**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale