---
title: "Pool Putty — $207K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/pool-putty"
last_updated: "2026-08-11T00:00:24.706Z"
locale: en
meta:
description: "Niche score 61/100 · $207K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 61/100 · $207K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Pool Putty — $207K/yr Amazon US Niche (2026) - Flapen"
---
# **pool putty**
**Worth a look**
Shows searches that convert (14.6% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 40Growth 96Conversion 97Competition 21Returns 88Price range 75Avg price 76Brand share 28Review moat 39Quality gap 67
**Conversion**
**Incredible****14.6%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Incredible****+147.7%**
90-day search growth — must beat 0% to launch
**Returns**
**Great****1.3%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$15.42**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$6.30–$41.65**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$207K**
$207K/yr · 92K searches
**Review moat**
**Okay****2,576.25**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****88%**
top-5 brand share — brands hold most of the demand
**Competition**
**Bad****75%**
top-5 click share — a locked-up shelf
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)")
According to Flapen's Amazon United States niche tracking, pool putty is a $207K/yr Amazon United States market (92K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 61/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pool putty market data**
- **Units sold / yr**
- **13K–15K**
- avg 1,000–1,250/product
- **Revenue / yr**
- **$193K–$231K**
- units × avg price
- **Conversion rate**
- **14.6%**
- **Avg BSR**
- **#73**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **83%**
- **Out of stock**
- **11.5%**
- **Avg brand age**
- **71 months**
- **Avg seller age**
- **168 days**
## **Competition & brand share**
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**9 **▲rising
**Sellers**
**51**
**Top-5 brand share**
**88%**
Top 20: 100%
**Top-5 click share**
**75%**
Top 20: 100%
**Open market**
**7%**
- Epoxybond Pool Putty47% - Bellisinno13% - Epoxybond10% - J-B Weld9% - XUDOAI9% - Tiepetly5% - Open — no brand owns it (3 brands, 7%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +147.7% search growth over the last 90 days.
4K3KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul · busiest ÷ quietest = 5.2×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/pool-putty/trend)
## **Top pool putty search terms**
- **pool putty**35K/yr+158.0%15.0% conv. - **pool putty for leaks underwater**14K/yr+199.8%15.7% conv. - **pool epoxy**8K/yr+114.5%6.6% conv. - **pool putty epoxy**6K/yr+152.7%13.9% conv. - **pool epoxy putty**4K/yr+209.9%13.4% conv. - **underwater epoxy**5K/yr+101.3%5.3% conv. - **pool puddy**4K/yr+251.3%16.4% conv. - **underwater epoxy putty pool repair**3K/yr+146.1%10.9% conv. - **pool repair putty**3K/yr+132.4%10.5% conv. - **pool crack repair**3K/yr+28.8%6.5% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/pool-putty/search-terms)
## **Top pool putty products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$21K20%$41K30%$62K40%$83K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Epoxybond Pool Putty 2-Part Set | Swimming Pool & Spa Repair | Easy DIY | Fix Cracks Leaks Underwater or Above | Concrete Fiberglass & Variety of Other Surfaces | by Atlas Minerals**Epoxybond Pool Putty**$21.04**4.5★4,966 rev](https://www.amazon.com/dp/B0002Z0NBY) [2![Epoxybond Atlas Pool Putty Epoxy Leak Sealer Kit + Valuable Instructional Videos by Swimming Pool Leak Detector [ Solves #1 DIYer Complaint [ So You Get it Right The 1Time ]](https://m.media-amazon.com/images/I/41S7P1MyM-L.jpg)**Epoxybond Atlas Pool Putty Epoxy Leak Sealer Kit + Valuable Instructional Videos by Swimming Pool Leak Detector \[ Solves #1 DIYer Complaint \[ So You Get it Right The 1Time \]**Epoxybond**$41.65**4.6★372 rev](https://www.amazon.com/dp/B09165D6MG) [3**J-B Weld 8277 WaterWeld Epoxy Putty Stick - 2 oz.**J-B Weld**$6.30**4.2★13,730 rev](https://www.amazon.com/dp/B000BRQ0TW) [4**Pool Putty 17.6oz/500g 2 Part Epoxy Pool Putty for Underwater or Above-Water Crack Leak Filling and Repair Sealing and Repair of Holes and Damage in Fiberglass Concrete and Tile Surfaces (White)**XUDOAI**$18.50**4.0★96 rev](https://www.amazon.com/dp/B0G4VNDM6C) [5**Epoxy Putty 17.6 oz. Pool Putty Underwater or Above Fast Repair Fix Leaks Cracks Filling Sculpting 2 Part Pool Epoxy Putty for Tile Concrete Fiberglass Cement and Other Surfaces (White)**Bellisinno**$16.37**4.4★166 rev](https://www.amazon.com/dp/B0DS6445TL)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Pool Putty 12oz Epoxy Putty 2 Part White Underwater or Above Fast Repair Fix Leaks Cracks Filling Sculpting for Fixing Swimming Pools Stone Ceramic Plastic Metal Wood Glass and Acrylic**DecorRom**$9.50**37 rev5mo ago](https://www.amazon.com/dp/B0G6KW83M4) [**Tiepetly Pool Putty for leaks Underwater 2 Part Epoxy Putty Set Fix Leaks Cracks Underwater or Above for Tile Concrete Fiberglass Cement and Other Surfaces 17.6oz**Tiepetly**$14.86**563 rev6mo ago](https://www.amazon.com/dp/B0GHS4XV95) [**Pool Epoxy Putty 4.2 oz. Pool Putty Underwater or Above Fast Repair Fix Leaks Cracks Filling Sculpting 2 Part Epoxy Putty for Tile Concrete Fiberglass Cement and Other Surfaces (White)**Bellisinno**$12.79**132 rev6mo ago](https://www.amazon.com/dp/B0GHRL8F15) [**Pool Putty 17.6oz/500g 2 Part Epoxy Pool Putty for Underwater or Above-Water Crack Leak Filling and Repair Sealing and Repair of Holes and Damage in Fiberglass Concrete and Tile Surfaces (White)**XUDOAI**$18.50**96 rev7mo ago](https://www.amazon.com/dp/B0G4VNDM6C) [**Epoxy Putty 17.6 oz. Pool Putty Underwater or Above Fast Repair Fix Leaks Cracks Filling Sculpting 2 Part Pool Epoxy Putty for Tile Concrete Fiberglass Cement and Other Surfaces (White)**Bellisinno**$16.37**166 rev1y ago](https://www.amazon.com/dp/B0DS6445TL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Tiepetly Pool Putty for leaks Underwater 2 Part Epoxy Putty Set Fix Leaks Cracks Underwater or Above for Tile Concrete Fiberglass Cement and Other Surfaces 17.6oz**Tiepetly**$14.86**4.4★**▲ 89%**](https://www.amazon.com/dp/B0GHS4XV95) [**Pool Epoxy Putty 4.2 oz. Pool Putty Underwater or Above Fast Repair Fix Leaks Cracks Filling Sculpting 2 Part Epoxy Putty for Tile Concrete Fiberglass Cement and Other Surfaces (White)**Bellisinno**$12.79**4.3★**▲ 89%**](https://www.amazon.com/dp/B0GHRL8F15) [**Pool Putty 17.6oz/500g 2 Part Epoxy Pool Putty for Underwater or Above-Water Crack Leak Filling and Repair Sealing and Repair of Holes and Damage in Fiberglass Concrete and Tile Surfaces (White)**XUDOAI**$18.50**4.0★**▲ 63%**](https://www.amazon.com/dp/B0G4VNDM6C) [**Epoxybond Pool Putty Single-Stick 4 oz | Pool & Spa Repair | Easy for Anyone to DIY | Works Underwater or Above | Fix Cracks Leaks in Concrete Fiberglass & Other Surfaces | by Atlas Minerals**Epoxybond Pool Putty**$15.20**4.5★**▲ 53%**](https://www.amazon.com/dp/B08YLPGKWX) [**Pool Putty 12oz Epoxy Putty 2 Part White Underwater or Above Fast Repair Fix Leaks Cracks Filling Sculpting for Fixing Swimming Pools Stone Ceramic Plastic Metal Wood Glass and Acrylic**DecorRom**$9.50**4.4★**▲ 47%**](https://www.amazon.com/dp/B0G6KW83M4)
**~~View all trending →~~**
## **What buyers say about pool putty**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Use**18%
*“Easy to use”*
**Quality-Overall**12%
*“This product offers a solid overall experience”*
**Value For Money**8%
*“Excellent value for the price”*
**Leak-Proof**8%
*“No leaks, no issues”*
**Water Resistance**7%
*“Holds well under water”*
**Advertised Vs Actual Product**7%
*“It works as advertised”*
**Adhesion/Stickiness**6%
*“The Ultimate Adhesive”*
**Durability**6%
*“Durable”*
**Maintenance And Repair**4%
*“Great for smaller repairs”*
**Color**1%
*“Accuracy of Color: Exactly as shown in product photos”*
### **What buyers complain about **
**Leak-Proof**25%
*“Sprayer tank leak”*
**Functionality-Overall**14%
*“Does not work as noted”*
**Adhesion/Stickiness**9%
*“Didnt stick well”*
**Ease Of Use**5%
*“Impossible to use”*
**Water Resistance**5%
*“Cannot work in water”*
**Value For Money**3%
*“Waste of money”*
**Durability**2%
*“It is not useful for pool and spa repairs, it breaks down in 30 days”*
**Hard Feel**2%
*“never did get hard was still soft the next day”*
**Assembly/Installation**2%
*“Would not set up”*
**Strength**2%
*“Didn't hold well”*
### **Top return reasons **
**Adhesion/Stickiness**20%
**Functionality-Overall**16%
**Leak-Proof**11%
**Advertised Vs Actual Product**10%
**Value For Money**7%
**Defective Material/Parts**5%
**Maintenance And Repair**4%
**Size-Overall**4%
**Material Quality**3%
**Color**3%
## **Common questions**
- **Is pool putty profitable to sell on Amazon United States?**
- The niche generates $207K/yr across 12 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is +147.7%. Flapen's verdict: Worth a look (61/100).
- **How competitive is the pool putty niche?**
- 9 brands and 51 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 88% of demand.
- **What do buyers complain about in pool putty?**
- Top complaints mined from reviews: Leak-Proof, Functionality-Overall, Adhesion/Stickiness. The return rate is 1.3%.
- **When does demand for pool putty peak?**
- Demand peaks in May–Jun–Jul; the busiest month runs 5.2× the quietest.
- **What does it cost to enter the pool putty niche?**
- Listings span $6.30–$41.65; the average listing price is $15.42 (sweet spot $15–$100). The average incumbent carries 2,576 reviews — the moat a new listing must climb.
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