---
title: "Search terms — pool filters for inground pools - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/pool-filters-for-inground-pools/search-terms"
last_updated: "2026-08-11T04:53:05.951Z"
locale: en
meta:
  description: "Niche score 67/100 · $150K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 67/100 · $150K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — pool filters for inground pools - Flapen"
---

# **pool filters for inground pools**

**Worth a look**

Shows demand growing +335.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 32Growth 100Conversion 93Competition 46Returns 97Price range 83Avg price 95Brand share 54Review moat 24Quality gap 53

**Growth**

**Incredible****+335.4%**

90-day search growth — must beat 0% to launch

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$23.29**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****11.5%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****$11.72–$33.80**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****73%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****57%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Okay****$150K**

$150K/yr · 56K searches

**Review moat**

**Bad****5,446.62**

avg incumbent reviews — the moat a new listing must climb

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)")

## Search terms