---
title: "Phantom Insecticide — $34K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/phantom-insecticide"
last_updated: "2026-08-11T01:39:39.723Z"
locale: en
meta:
description: "Niche score 47/100 · $34K/yr market · 12K searches/yr · $39.48 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $34K/yr market · 12K searches/yr · $39.48 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Phantom Insecticide — $34K/yr Amazon US Niche (2026) - Flapen"
---
# **phantom insecticide**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 9Growth 75Conversion 76Competition 0Returns 99Price range 95Avg price 95Brand share 0Review moat 74Quality gap 37
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$39.48**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$25.42–$60.12**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Great****7.2%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Great****+60.9%**
90-day search growth — must beat 0% to launch
**Review moat**
**Good****531.33**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$34K**
$34K/yr · 12K searches
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, phantom insecticide is a $34K/yr Amazon United States market (12K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 47/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **phantom insecticide market data**
- **Units sold / yr**
- **750–1K**
- avg 100–250/product
- **Revenue / yr**
- **$30K–$39K**
- units × avg price
- **Conversion rate**
- **7.2%**
- **Avg BSR**
- **#329**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **124 months**
- **Avg seller age**
- **162 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**16**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- BASF75% - USA Supply21% - MGK4% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 46 weeks — +60.9% search growth over the last 90 days.
300200Spike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/phantom-insecticide/trend)
## **Top phantom insecticide products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%20%$7K40%$14K60%$21K80%$27K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 3 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**BASF PT Phantom II Pressurized Insecticide Spray Kills Ants Cockroach Bed Bugs & More Ready to Use Non-Repellent for Crawling or Flying Insects 14 oz**BASF**$25.42**4.5★264 rev](https://www.amazon.com/dp/B0C5F2ZLNL) [2**BASf PT Phantom II Aerosol: The Ultimate Pest Control Solution with USA Supply Protective Gloves**USA Supply**$32.88**4.6★105 rev](https://www.amazon.com/dp/B0CP4MNR2F) [3**MGK Onslaught Microencapsulated Insecticide | Indoor/Outdoor Pest Control Concentrate for Food or Non-Food Areas | Cockroach Killer | Long-Lasting Residual Control | 16 Ounces**MGK**$60.12**4.5★1,225 rev](https://www.amazon.com/dp/B004HD7J2S)
### **Newest**
by launch date
[**BASf PT Phantom II Aerosol: The Ultimate Pest Control Solution with USA Supply Protective Gloves**USA Supply**$32.88**105 rev2y ago](https://www.amazon.com/dp/B0CP4MNR2F) [**BASF PT Phantom II Pressurized Insecticide Spray Kills Ants Cockroach Bed Bugs & More Ready to Use Non-Repellent for Crawling or Flying Insects 14 oz**BASF**$25.42**264 rev3y ago](https://www.amazon.com/dp/B0C5F2ZLNL) [**MGK Onslaught Microencapsulated Insecticide | Indoor/Outdoor Pest Control Concentrate for Food or Non-Food Areas | Cockroach Killer | Long-Lasting Residual Control | 16 Ounces**MGK**$60.12**1,225 rev15y ago](https://www.amazon.com/dp/B004HD7J2S)
### **Trending**
90-day click momentum
[**MGK Onslaught Microencapsulated Insecticide | Indoor/Outdoor Pest Control Concentrate for Food or Non-Food Areas | Cockroach Killer | Long-Lasting Residual Control | 16 Ounces**MGK**$60.12**4.5★**▲ 96%**](https://www.amazon.com/dp/B004HD7J2S) [**BASF PT Phantom II Pressurized Insecticide Spray Kills Ants Cockroach Bed Bugs & More Ready to Use Non-Repellent for Crawling or Flying Insects 14 oz**BASF**$25.42**4.5★**— 4%**](https://www.amazon.com/dp/B0C5F2ZLNL) [**BASf PT Phantom II Aerosol: The Ultimate Pest Control Solution with USA Supply Protective Gloves**USA Supply**$32.88**4.6★**▼ 19%**](https://www.amazon.com/dp/B0CP4MNR2F)
## **What buyers say about phantom insecticide**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Pest/Insect Control**34%
*“I absolutely support this product helps manage many bugs in Florida, its a silent killer, spray it and in a few days youll notice it has worked”*
**Advertised Vs Actual Product**22%
*“Just like the pros”*
**Value For Money**15%
*“the price is worth it”*
**Quality-Overall**11%
*“Great product”*
**Smell**6%
*“Didn't leave a long-lasting odor”*
**Ease Of Use**6%
*“Was easy to use”*
**Add-Ons/Attachments**3%
*“attachment to spray was easy”*
**Spray/Flow**3%
*“Its easy to use - just spray around edges”*
### **What buyers complain about **
**Pest/Insect Control**40%
*“Kills every type of roach”*
**Value For Money**30%
*“a little too expensive for just average results”*
**Spray/Flow**20%
*“No top to spray this item”*
**Functionality-Overall**10%
*“Doesnt work at all”*
### **Top return reasons **
**Pest/Insect Control**50%
**Value For Money**18%
**Leak-Proof**14%
**Advertised Vs Actual Product**9%
**Functionality-Overall**9%
## **Common questions**
- **Is phantom insecticide profitable to sell on Amazon United States?**
- The niche generates $34K/yr across 3 tracked products. 90-day search growth is +60.9%. Flapen's verdict: Skip it (47/100).
- **How competitive is the phantom insecticide niche?**
- 3 brands and 16 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in phantom insecticide?**
- Top complaints mined from reviews: Pest/Insect Control, Value For Money, Spray/Flow. The return rate is 0.3%.
- **What does it cost to enter the phantom insecticide niche?**
- Listings span $25.42–$60.12; the average listing price is $39.48 (sweet spot $15–$100). The average incumbent carries 531 reviews — the moat a new listing must climb.
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