---
title: "Perilla Seed — $67K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/perilla-seed"
last_updated: "2026-08-11T00:02:11.772Z"
locale: en
meta:
description: "Niche score 53/100 · $67K/yr market · 75K searches/yr · $9.63 avg price. A small market ($67K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · $67K/yr market · 75K searches/yr · $9.63 avg price. A small market ($67K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Perilla Seed — $67K/yr Amazon US Niche (2026) - Flapen"
---
# **perilla seed**
**Worth a look**
Shows low returns (0.2%), but a small market ($67K/yr) keeps it on the watch list.
Market size 17Growth 25Conversion 84Competition 42Returns 99Price range 63Avg price 30Brand share 55Review moat 57Quality gap 92
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.0★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Great****9.2%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$4.64–$32.61**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****1,222.89**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****72%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****60%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Okay****$9.63**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+0.0%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$67K**
$67K/yr · 75K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, perilla seed is a $67K/yr Amazon United States market (75K searches/yr). The top 5 brands hold 72% of demand. Verdict: Worth a look — 53/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **perilla seed market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **$58K–$77K**
- units × avg price
- **Conversion rate**
- **9.2%**
- **Avg BSR**
- **#449**
- **Page quality**
- **0%**
- **Prime**
- **89%**
- **Sponsored**
- **68%**
- **Out of stock**
- **1.3%**
- **Avg brand age**
- **62 months**
- **Avg seller age**
- **168 days**
## **Competition & brand share**
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **—flat
**Sellers**
**21**
**Top-5 brand share**
**72%**
Top 20: 100%
**Top-5 click share**
**60%**
Top 20: 100%
**Open market**
**18%**
- Seed Needs18% - Sow Right Seeds17% - SVI16% - HipGirl11% - Kitazawa Seed Company10% - McCabe10%
## **Demand**
Weekly Amazon search volume, last 20 weeks — +0.0% search growth over the last 90 days.
6K4KSpike '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/perilla-seed/trend)
## **Top perilla seed search terms**
- **perilla seeds**21K/yr+61.1%7.8% conv. - **perilla seeds for planting**18K/yr+17.9%13.2% conv. - **perilla seed**28K/yr-55.5%6.6% conv. - **perilla plant**4K/yr+66.3%4.1% conv. - **korean perilla seeds**4K/yr+56.4%8.4% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/perilla-seed/search-terms)
## **Top perilla seed products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$3K10%$7K15%$10K20%$13K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Seed Needs Shiso Herb Seeds Variety Pack of 2 Non-GMO & Heirloom Perilla**Seed Needs**$6.71**4.0★3,538 rev](https://www.amazon.com/dp/B01MZ41DS0) [2**SVI 350 Red Shiso Seeds (Perilla frutescens) Japanese Shiso Purple Perilla Seed Packets Aromatic Leaves Japanese Heirloom Herb Seeds for Outdoor & Indoor Herb Garden**SVI**$7.00**4.1★1,472 rev](https://www.amazon.com/dp/B0GLPYJ6FS) [3**Kitazawa Seed Co Korean Perilla Seeds Heirloom Non-GMO Easy-to-Grow**Kitazawa Seed Company**$5.29**4.2★341 rev](https://www.amazon.com/dp/B0721CT5HW) [4**ABIDE GARDEN Authentic Korean Perilla Seeds (Kkaennip/Shiso/Sesame Leaf) 2g Packet Heirloom Non-GMO Culinary Herb Seeds for Planting Easy to Grow Indoors & Outdoors**ABIDE GARDEN**$8.03**4.4★12 rev](https://www.amazon.com/dp/B0GSCQQPWM) [5**200ct+ Perilla Seeds Non GMO Seed for Sprouting Heirloom Vegetable Seed for Planting. Great Hydroponic Seeds for Pods(Egoma/Sesami Herb Seed #2 Perilla Shiso Seed Green-1g)**HipGirl**$5.05**3.8★266 rev](https://www.amazon.com/dp/B09TXJS9ST)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**SVI 350 Green Shiso Seeds (Perilla frutescens) Japanese Shiso Perilla Seed Packets Aromatic Leaves Japanese Heirloom Herb Seeds Outdoors & Indoor Herb Garden**SVI**$6.30**1,472 rev3mo ago](https://www.amazon.com/dp/B0GXB16J21) [**ABIDE GARDEN Authentic Korean Perilla Seeds (Kkaennip/Shiso/Sesame Leaf) 2g Packet Heirloom Non-GMO Culinary Herb Seeds for Planting Easy to Grow Indoors & Outdoors**ABIDE GARDEN**$8.03**12 rev4mo ago](https://www.amazon.com/dp/B0GSCQQPWM) [**SVI 350 Red Shiso Seeds (Perilla frutescens) Japanese Shiso Purple Perilla Seed Packets Aromatic Leaves Japanese Heirloom Herb Seeds for Outdoor & Indoor Herb Garden**SVI**$7.00**1,472 rev5mo ago](https://www.amazon.com/dp/B0GLPYJ6FS) [**Sow Right Seeds - Shiso Seed Collection for Planting - Includes Green & Purple - Non-GMO Heirloom Varieties - Japanese or Korean Perilla Leaves for Home Garden - Easy to Grow for Culinary Use**Sow Right Seeds**$6.96**9 rev8mo ago](https://www.amazon.com/dp/B0FZXVB5BX) [**Sow Right Seeds - Purple Shiso Seeds for Planting - Perilla Leaf Japanese & Korean - Non-GMO Heirloom Variety - Grow Aromatic Perilla Leaves - Easy to Plant Indoors/Outdoors - Fresh Herb Garden (1)**Sow Right Seeds**$4.96**40 rev10mo ago](https://www.amazon.com/dp/B0FNPW3R51)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**SVI 350 Green Shiso Seeds (Perilla frutescens) Japanese Shiso Perilla Seed Packets Aromatic Leaves Japanese Heirloom Herb Seeds Outdoors & Indoor Herb Garden**SVI**$6.30**4.1★**▲ 159%**](https://www.amazon.com/dp/B0GXB16J21) [**ABIDE GARDEN Authentic Korean Perilla Seeds (Kkaennip/Shiso/Sesame Leaf) 2g Packet Heirloom Non-GMO Culinary Herb Seeds for Planting Easy to Grow Indoors & Outdoors**ABIDE GARDEN**$8.03**4.4★**▲ 147%**](https://www.amazon.com/dp/B0GSCQQPWM) [**Gaeas Blessing Seeds - Green Shiso Seeds (Perilla) Heirloom Non-GMO Seeds with Easy to Follow Planting Instructions Kaori Ao Shiso Open-Pollinated 94% Germination Rate**Gaea's Blessing**$5.00**3.8★**▲ 133%**](https://www.amazon.com/dp/B07SYFLWWZ) [**Sow Right Seeds - Shiso Seed Collection for Planting - Includes Green & Purple - Non-GMO Heirloom Varieties - Japanese or Korean Perilla Leaves for Home Garden - Easy to Grow for Culinary Use**Sow Right Seeds**$6.96**3.6★**▲ 129%**](https://www.amazon.com/dp/B0FZXVB5BX) [**Vegetable & Fruit Seeds | 32 Individual Packs | 2026 Season | Non-GMO High Yield - 15 000+ Seeds | Tomato Cucumber Zucchini Bell Pepper and More | for Indoor & Outdoor Garden Planting**Open Seed Vault**$22.26**4.6★**▲ 127%**](https://www.amazon.com/dp/B00LE4RGOE)
**~~View all trending →~~**
## **What buyers say about perilla seed**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Plant Growth**47%
*“are growing beautifully”*
**Quality-Overall**24%
*“Good variety”*
**Value For Money**7%
*“Pretty good value for price”*
**Advertised Vs Actual Product**5%
*“it arrived as premised”*
**Color**3%
*“with good color”*
**Locally Manufactured**3%
*“Good to have genuine Korean product in the U. S. so quickly”*
**Strength**1%
*“Sturdy wood container”*
**Design-Overall**1%
*“Great Presentation”*
**Gifting Purpose**1%
*“Great gift”*
**Instructions/User Manual/Troubleshooting**1%
*“Followed the instructions and everything”*
### **What buyers complain about **
**Plant Growth**67%
*“Poor germination”*
**Value For Money**8%
*“Waste of money”*
**Size-Overall**4%
*“these seeds were extremely tiny with more chaff than seeds in the packet”*
**Quality-Overall**4%
*“Garbage - dont waste your money”*
**Advertised Vs Actual Product**3%
*“Presentation Misleading”*
**Smell**3%
*“The leaves are very thick and tough and don't smell/taste like shiso at all”*
**Storage Capacity**2%
*“Not a great solution for long term storage”*
**Contamination**2%
*“the red perilla seeds has ZERO GERMINATION”*
**Durability**2%
*“After 1 month it's going different”*
**Hard Feel**1%
*“Hard to germinate”*
### **Top return reasons **
**Plant Growth**26%
**Advertised Vs Actual Product**23%
**Functionality-Overall**14%
**Defective Material/Parts**8%
**Value For Money**7%
**Size-Overall**6%
**Moist/Dry**2%
**Leak-Proof**2%
**Quality-Overall**2%
**Adhesion/Stickiness**1%
## **Common questions**
- **Is perilla seed profitable to sell on Amazon United States?**
- The niche generates $67K/yr across 19 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is +0.0%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the perilla seed niche?**
- 13 brands and 21 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 72% of demand.
- **What do buyers complain about in perilla seed?**
- Top complaints mined from reviews: Plant Growth, Value For Money, Size-Overall. The return rate is 0.2%.
- **What does it cost to enter the perilla seed niche?**
- Listings span $4.64–$32.61; the average listing price is $9.63 (sweet spot $15–$100). The average incumbent carries 1,223 reviews — the moat a new listing must climb.
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