---
title: "Mylar — $130K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/mylar"
last_updated: "2026-08-11T05:50:09.394Z"
locale: en
meta:
description: "Niche score 52/100 · $130K/yr market · 188K searches/yr · $14.15 avg price. Soft demand (-5.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · $130K/yr market · 188K searches/yr · $14.15 avg price. Soft demand (-5.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Mylar — $130K/yr Amazon US Niche (2026) - Flapen"
---
# **mylar**
**Worth a look**
Shows low returns (1.4%), but soft demand (-5.3% this quarter) keeps it on the watch list.
Market size 29Growth 22Conversion 57Competition 68Returns 87Price range 73Avg price 68Brand share 76Review moat 44Quality gap 24
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****59%**
top-5 brand share — no brand owns this niche
**Price range**
**Good****$4.45–$43.79**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****44%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Good****$14.15**
avg listing price — sweet spot $15–$100
**Conversion**
**Good****4.9%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****2,055.18**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$130K**
$130K/yr · 188K searches
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-5.3%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, mylar is a $130K/yr Amazon United States market (188K searches/yr). The top 5 brands hold 59% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mylar market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **$85K–$113K**
- units × avg price
- **Conversion rate**
- **4.9%**
- **Avg BSR**
- **#107**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **2.8%**
- **Avg brand age**
- **53 months**
- **Avg seller age**
- **180 days**
## **Competition & brand share**
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**27 **▲rising
**Sellers**
**33**
**Top-5 brand share**
**59%**
Top 20: 95%
**Top-5 click share**
**44%**
Top 20: 85%
**Open market**
**36%**
- VIVOSUN25% - neglex10% - winemana10% - Frocopo9% - Gnomeshgh6% - BANLTRE5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -5.3% search growth over the last 90 days.
8K6KSpike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/mylar/trend)
## **Top mylar search terms**
- **mylar**70K/yr-11.6%2.2% conv. - **mylar sheet**68K/yr-3.8%4.6% conv. - **mylar sheets**38K/yr+9.7%3.0% conv. - **mylar paper**11K/yr-20.3%2.1% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/mylar/search-terms)
## **Top mylar products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$4K6%$8K9%$12K12%$16K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**VIVOSUN Highly Reflective Mylar Film Roll 4FT x 25FT for Outdoor Grow Room Indoor Decoration Aluminum Paint Coated 2 Mil Silver**VIVOSUN**$28.65**4.5★5,514 rev](https://www.amazon.com/dp/B018VI75CS) [2**winemana 6 Pack Large High Silver Reflective Mylar Film 83x 63 in High Reflectivity Keep Warm 100% Environmentally Safe Perfect for Plant Growth First Aid Marathon Camping Outdoor Survival**winemana**$9.98**4.5★1,008 rev](https://www.amazon.com/dp/B08Q7VDWBN) [3**10PCS 7mil Blank Mylar Stencil Sheets 12X12 inch Milky Translucent PET Blank Stencils Sheets Template Material for Cutting Machines Laser Cutting Food-Safe Craft Plastic**neglex**$7.95**4.7★1,136 rev](https://www.amazon.com/dp/B09XR1XBWG) [4**Frocopo 6 Pack Emergency Mylar Blanket Emergency Blanket Space Blanket Survival Rescue Insulating Reflective foil kit Outdoors Hiking Camping Blanket Perfect for Outdoors Hiking Camping Survival**Frocopo**$6.41**4.7★1,154 rev](https://www.amazon.com/dp/B0CXHLFV67) [5**20 Pack 7.5mil Mylar Sheets 12 X 12 Inch Stencil Paper for Cricut Laser Cutting Template Plastic for Quilting Blank Plastic Sheets for Crafts Food Grade Mylar Stencil Sheets**Gnomeshgh**$12.96**4.7★336 rev](https://www.amazon.com/dp/B0BVMXC5HY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Ryqoru Blank Mylar Stencil Sheets 10 Pack 12 x 12 Inch 7 Mil Milky Translucent PET Plastic Sheets for Cutting Machines Laser Cutting Reusable Template Material**Ryqoru**$5.83**30 rev2mo ago](https://www.amazon.com/dp/B0GR14CJ99) [**16 Pack 7.5mil Mylar Sheet 12 X 12 Inch Translucent Blank Stencil Paper for Cricut Crafts Laser Cutting Stencil Sheets Used for Making Letter Stencils Flower Stencils Star Wall Stencil**UOKHO**$7.14**30 rev11mo ago](https://www.amazon.com/dp/B0FCG396JN) [**Ghguole Highly Reflective Mylar Film Roll 4FT x 30FT 2 Mil Silver for Outdoor Indoor Grow Room Decoration Scene Arrangement Art Photography**Ghguole**$27.03**96 rev1y ago](https://www.amazon.com/dp/B0DK6K52BQ) [**Frocopo 6 Pack Emergency Mylar Blanket Emergency Blanket Space Blanket Survival Rescue Insulating Reflective foil kit Outdoors Hiking Camping Blanket Perfect for Outdoors Hiking Camping Survival**Frocopo**$6.41**1,154 rev2y ago](https://www.amazon.com/dp/B0CXHLFV67) [**Translucent Blank Mylar Stencil Sheet for Cutting 8 Pack 12 x 24 10mil/0.25mm Thick .Cutting Machines. Gift Acetate Template Material Craft Plastic Sheets**HOOLOURUM**$15.61**109 rev2y ago](https://www.amazon.com/dp/B0CW5Y9M8N)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Ryqoru Blank Mylar Stencil Sheets 10 Pack 12 x 12 Inch 7 Mil Milky Translucent PET Plastic Sheets for Cutting Machines Laser Cutting Reusable Template Material**Ryqoru**$5.83**4.4★**▲ 320%**](https://www.amazon.com/dp/B0GR14CJ99) [**VIVOSUN 6 Mil Mylar Film Roll 4 ft. x 25 ft. Diamond Film Foil Roll Heavy-Duty Reflective Film for Grow Tent Warm House and Grow Room (25 ft.)**VIVOSUN**$43.79**4.7★**▲ 224%**](https://www.amazon.com/dp/B01MZ72PAH) [**Kemp USA Emergency Mylar Blanket Pack of 25 Lightweight Thermal Reflective Survival Blanket First Aid Disaster Preparedness Camping Vehicle Bug Out Bag Emergency Supply Gear**Kemp USA**$18.64**4.8★**▲ 207%**](https://www.amazon.com/dp/B0B6GMHXBP) [**PREPARED4X Emergency Mylar Poncho Survival Rain Poncho with Hood Lightweight Compact Reusable Emergency Blanket Poncho for Hiking Camping Thermal Gear Car Kit Outdoors 4 Pack (Orange)**PREPARED4X**$18.74**4.6★**▲ 200%**](https://www.amazon.com/dp/B07TDGV37F) [**15 Pack 6 Mil Clear Mylar Stencil Sheets 12 x 24 Blank Stencils Reusable Template Material Make Your Own Stencil Compatible Vinyl Cutting Machine**EGOSKY**$15.79**4.6★**▲ 72%**](https://www.amazon.com/dp/B08FGXBP5D)
**~~View all trending →~~**
## **What buyers say about mylar**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**12%
*“Great value”*
**Advertised Vs Actual Product**12%
*“As advertised”*
**Quality-Overall**12%
*“they seem well made”*
**Warmth**7%
*“Surprisingly warm”*
**Ease Of Use**7%
*“Easy to use”*
**Size-Overall**6%
*“Small and fits in the E-pack”*
**Durability**4%
*“Extremely durable”*
**Weight Light**4%
*“Very nice weather weight”*
**Strength**3%
*“Its sturdy”*
**Compactness**3%
*“Compact size”*
### **What buyers complain about **
**Thickness**23%
*“not as thick as I wanted”*
**Size-Overall**7%
*“2 are too small”*
**Quality-Overall**6%
*“Very cheap product”*
**Strength**5%
*“Too flimsy”*
**Material Quality**5%
*“not knowing they are made out of something maybe like fiberglass”*
**Reflectiveness**4%
*“NOT 95% reflectance: lets through a lot of light”*
**Thin**3%
*“Very thin”*
**Advertised Vs Actual Product**3%
*“This is false advertising, or at the very least, deceptive advertising”*
**Adhesion/Stickiness**3%
*“When I unfolded blanket the folds were sticking together and blanket ripped”*
**Value For Money**2%
*“Was not worth the money”*
### **Top return reasons **
**Size-Overall**23%
**Thin**15%
**Value For Money**13%
**Thickness**8%
**Advertised Vs Actual Product**7%
**Functionality-Overall**5%
**Material Quality**4%
**Defective Material/Parts**3%
**Quality-Overall**2%
**Compatibility-Overall**2%
## **Common questions**
- **Is mylar profitable to sell on Amazon United States?**
- The niche generates $130K/yr across 38 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -5.3%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the mylar niche?**
- 27 brands and 33 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 59% of demand.
- **What do buyers complain about in mylar?**
- Top complaints mined from reviews: Thickness, Size-Overall, Quality-Overall. The return rate is 1.4%.
- **When does demand for mylar peak?**
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- **What does it cost to enter the mylar niche?**
- Listings span $4.45–$43.79; the average listing price is $14.15 (sweet spot $15–$100). The average incumbent carries 2,055 reviews — the moat a new listing must climb.
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