---
title: "Trend — mums plants live - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/mums-plants-live/trend"
last_updated: "2026-08-11T09:39:56.169Z"
locale: en
meta:
  description: "Niche score 66/100 · $9K/yr market · 57K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 66/100 · $9K/yr market · 57K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — mums plants live - Flapen"
---

# **mums plants live**

**Worth a look**

Shows beatable incumbent ratings (3.4★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 2Growth 96Conversion 10Competition 80Returns 99Price range 78Avg price 85Brand share 59Review moat 92Quality gap 100

**Quality gap**

**Incredible****3.4★**

avg incumbent rating — lower means beatable quality

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Growth**

**Incredible****+157.6%**

90-day search growth — must beat 0% to launch

**Review moat**

**Great****150.31**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****$19.02**

avg listing price — sweet spot $15–$100

**Competition**

**Great****35%**

top-5 click share — an open shelf

**Price range**

**Great****$4.26–$53.36**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****70%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Bad****0.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$9K**

$9K/yr · 57K searches

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")

## Trend