---
title: "Liquid Fertilizer for Lawns — $451K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/liquid-fertilizer-for-lawns"
last_updated: "2026-08-11T10:40:04.324Z"
locale: en
meta:
  description: "Niche score 70/100 · $451K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 70/100 · $451K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Liquid Fertilizer for Lawns — $451K/yr Amazon US Niche (2026) - Flapen"
---

# **liquid fertilizer for lawns**

**Worth a look**

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 58Growth 90Conversion 70Competition 65Returns 98Price range 93Avg price 95Brand share 28Review moat 26Quality gap 77

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$32.04**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$13.21–$92.13**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Great****+97.8%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Good****6.4%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****$451K**

$451K/yr · 219K searches

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****3,890.04**

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, liquid fertilizer for lawns is a $451K/yr Amazon United States market (219K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Mar–Apr–May–Jun–Jul. Verdict: Worth a look — 70/100.

Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **liquid fertilizer for lawns market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**13K–15K**</dd><dd>avg 250–500/product</dd>

<dt>**Revenue / yr**</dt><dd>**$401K–$481K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**6.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#344**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**88%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**86 months**</dd>

<dt>**Avg seller age**</dt><dd>**138 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**10 **▼falling

**Sellers**

**47**

**Top-5 brand share**

**88%**

Top 20: 100%

**Top-5 click share**

**46%**

Top 20: 95%

**Open market**

**8%**

- Scotts34% - Simple Lawn Solutions32% - Miracle-Gro8% - PETRAMAX7% - Farmer's Secret6% - Petra4% - Open — no brand owns it (4 brands, 8%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +97.8% search growth over the last 90 days.

12K8KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 13.8×

[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/liquid-fertilizer-for-lawns/trend)

## **Top liquid fertilizer for lawns search terms**

- **liquid lawn fertilizer**49K/yr+71.6%4.8% conv. - **liquid fertilizer for lawns**40K/yr+55.6%4.5% conv. - **liquid lawn fertilizer for grass**12K/yr+465.9%6.7% conv. - **lawn fertilizer spray**18K/yr+104.2%7.5% conv. - **liquid lawn fertilizer concentrate**14K/yr+49.6%2.5% conv. - **miracle grow lawn food**9K/yr+135.0%6.3% conv. - **spray fertilizer for lawns**9K/yr+93.2%7.0% conv. - **liquid grass fertilizer**8K/yr+116.1%6.2% conv. - **liquid fertilizer for grass**8K/yr+83.3%2.7% conv. - **miracle grow lawn food for grass**6K/yr+145.3%6.8% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/liquid-fertilizer-for-lawns/search-terms)

## **Top liquid fertilizer for lawns products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$18K8%$36K12%$54K16%$72K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Advanced 16-4-8 Balanced NPK - Lawn Food Quality Liquid Fertilizer - Spring & Summer Concentrated Spray - Any Grass Type - Simple Lawn Solutions (32 Ounce)](https://m.media-amazon.com/images/I/419+STgxhSL.jpg)**Advanced 16-4-8 Balanced NPK - Lawn Food Quality Liquid Fertilizer - Spring & Summer Concentrated Spray - Any Grass Type - Simple Lawn Solutions (32 Ounce)**Simple Lawn Solutions**$23.46**4.2★11,223 rev](https://www.amazon.com/dp/B06XWFL84R) [2![Advanced 16-4-8 Lawn Fertilizer - Liquid Lawn Food Spring & Summer Concentrated Spray - Any Grass Type- Fish and Seaweed Kelp- Balanced NPK - Simple Lawn Solutions (1 Quart)](https://m.media-amazon.com/images/I/51BNmSPDoTL.jpg)**Advanced 16-4-8 Lawn Fertilizer - Liquid Lawn Food Spring & Summer Concentrated Spray - Any Grass Type- Fish and Seaweed Kelp- Balanced NPK - Simple Lawn Solutions (1 Quart)**Simple Lawn Solutions**$22.86**4.5★1,312 rev](https://www.amazon.com/dp/B09ZPWCDGF) [3![Scotts Liquid Green Max Lawn Food 32 fl. oz.](https://m.media-amazon.com/images/I/41lM49vo8JL.jpg)**Scotts Liquid Green Max Lawn Food 32 fl. oz.**Scotts**$19.28**4.2★165 rev](https://www.amazon.com/dp/B0FWY9PF18) [4![PetraMax Neighbors Envy Grass Fertilizer for Lawn & Garden 1 Gallon Covers up to 16 000 sq.ft. 7-in-1 Liquid Lawn Fertilizer Concentrate for Deep Green Turf - Includes Nitrogen/Iron/Humic/Sea Kelp](https://m.media-amazon.com/images/I/51FBxooc+fL.jpg)**PetraMax Neighbors Envy Grass Fertilizer for Lawn & Garden 1 Gallon Covers up to 16 000 sq.ft. 7-in-1 Liquid Lawn Fertilizer Concentrate for Deep Green Turf - Includes Nitrogen/Iron/Humic/Sea Kelp**PETRAMAX**$59.25**4.3★606 rev](https://www.amazon.com/dp/B0DPBK36XX) [5![Scotts Liquid Green Max Lawn Food 32 oz.](https://m.media-amazon.com/images/I/41X4wtRWEoL.jpg)**Scotts Liquid Green Max Lawn Food 32 oz.**Scotts**$23.26**4.2★414 rev](https://www.amazon.com/dp/B0BZN5843P)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Farmers Secret Lawn Booster Fertilizer - Super Concentrated - All Around Fertilizer for All Types of Lawns and Turfs (32oz)](https://m.media-amazon.com/images/I/41F+aZxf6+L.jpg)**Farmers Secret Lawn Booster Fertilizer - Super Concentrated - All Around Fertilizer for All Types of Lawns and Turfs (32oz)**Farmer's Secret**$21.80**66 rev7mo ago](https://www.amazon.com/dp/B0G6MKG2Z6) [![Spectracide Lawn Fertilizer 30-0-0 3 Count 2-in-1 Formula Boosts Overall Lawn Strength Promotes Thick Green Growth Without Burning](https://m.media-amazon.com/images/I/51e6aLRo0+L.jpg)**Spectracide Lawn Fertilizer 30-0-0 3 Count 2-in-1 Formula Boosts Overall Lawn Strength Promotes Thick Green Growth Without Burning**Spectracide**$49.69**57 rev8mo ago](https://www.amazon.com/dp/B0FVJW8KZ9) [![Scotts Liquid Green Max Lawn Food 32 fl. oz.](https://m.media-amazon.com/images/I/41lM49vo8JL.jpg)**Scotts Liquid Green Max Lawn Food 32 fl. oz.**Scotts**$19.28**165 rev9mo ago](https://www.amazon.com/dp/B0FWY9PF18) [![Scotts Turf Builder Liquid Lawn Food 32 fl. oz.](https://m.media-amazon.com/images/I/41uwr5o6qwL.jpg)**Scotts Turf Builder Liquid Lawn Food 32 fl. oz.**Scotts**$15.91**98 rev9mo ago](https://www.amazon.com/dp/B0FWY7GYNR) [![Scotts Liquid Green Max Lawn Food 32 fl. oz.](https://m.media-amazon.com/images/I/31FFQVaFvLL.jpg)**Scotts Liquid Green Max Lawn Food 32 fl. oz.**Scotts**$14.81**49 rev9mo ago](https://www.amazon.com/dp/B0FWYBFWX7)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Scotts Turf Builder Liquid Lawn Food 32 fl. oz.](https://m.media-amazon.com/images/I/41uwr5o6qwL.jpg)**Scotts Turf Builder Liquid Lawn Food 32 fl. oz.**Scotts**$15.91**4.2★**▲ 94%**](https://www.amazon.com/dp/B0FWY7GYNR) [![Scotts Liquid Green Max Lawn Food 32 fl. oz.](https://m.media-amazon.com/images/I/31FFQVaFvLL.jpg)**Scotts Liquid Green Max Lawn Food 32 fl. oz.**Scotts**$14.81**4.4★**▲ 82%**](https://www.amazon.com/dp/B0FWYBFWX7) [![Spectracide Lawn Fertilizer 30-0-0 3 Count 2-in-1 Formula Boosts Overall Lawn Strength Promotes Thick Green Growth Without Burning](https://m.media-amazon.com/images/I/51e6aLRo0+L.jpg)**Spectracide Lawn Fertilizer 30-0-0 3 Count 2-in-1 Formula Boosts Overall Lawn Strength Promotes Thick Green Growth Without Burning**Spectracide**$49.69**4.2★**▲ 66%**](https://www.amazon.com/dp/B0FVJW8KZ9) [![Petramax Liquid Nitrogen Fertilizer 28-0-0 NPK - 1 Gallon Spring & Summer Liquid Grass Fertilizer for Lawn Spray on Easy to Apply for Deep Green Lawn Care - Slow Release High Nitrogen Turf Builder](https://m.media-amazon.com/images/I/51nBUUJ9ZjL.jpg)**Petramax Liquid Nitrogen Fertilizer 28-0-0 NPK - 1 Gallon Spring & Summer Liquid Grass Fertilizer for Lawn Spray on Easy to Apply for Deep Green Lawn Care - Slow Release High Nitrogen Turf Builder**Petra**$65.03**4.4★**▲ 43%**](https://www.amazon.com/dp/B095BP65VY) [![Farmers Secret Lawn Booster Fertilizer - Super Concentrated - All Around Fertilizer for All Types of Lawns and Turfs (32oz)](https://m.media-amazon.com/images/I/41F+aZxf6+L.jpg)**Farmers Secret Lawn Booster Fertilizer - Super Concentrated - All Around Fertilizer for All Types of Lawns and Turfs (32oz)**Farmer's Secret**$21.80**4.3★**▲ 41%**](https://www.amazon.com/dp/B0G6MKG2Z6)

**~~View all trending →~~**

## **What buyers say about liquid fertilizer for lawns**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Plant Growth**30%

*“is growing quickly”*

**Ease Of Use**19%

*“Application was straightforward”*

**Quality-Overall**15%

*“Excellent product flawless performance”*

**Color**6%

*“Easy To Use And Effective With Beautiful Color”*

**Advertised Vs Actual Product**6%

*“As advertised”*

**Value For Money**5%

*“Worth buying”*

**Spray/Flow**4%

*“sprayer is real easy to use with consistent spray”*

**Instructions/User Manual/Troubleshooting**1%

*“Good Just read the directions”*

**Leak-Proof**1%

*“Thanks for the leaky connector”*

**Add-Ons/Attachments**1%

*“Easy attachment points”*

### **What buyers complain about **

**Functionality-Overall**16%

*“no results”*

**Spray/Flow**14%

*“Faulty sprayer”*

**Plant Growth**12%

*“Grass didnt grow any at all”*

**Leak-Proof**10%

*“Leaks Badly”*

**Value For Money**8%

*“Overpriced”*

**Quality-Overall**6%

*“Poor quality-control”*

**Advertised Vs Actual Product**3%

*“Deceptive ad”*

**Natural Resource Wastage**2%

*“Waste of water, money and time”*

**Color**2%

*“the lawn always looked patch with brown and yellow spots, and the green was only a light green”*

**Pest/Insect Control**2%

*“pest control didn't stop bugs”*

### **Top return reasons **

**Leak-Proof**28%

**Functionality-Overall**15%

**Spray/Flow**13%

**Value For Money**11%

**Advertised Vs Actual Product**7%

**Defective Material/Parts**5%

**Size-Overall**4%

**Add-Ons/Attachments**2%

**Plant Growth**2%

**Connectivity-Overall**1%

## **Common questions**

<dl>

<dt>**Is liquid fertilizer for lawns profitable to sell on Amazon United States?**</dt><dd>The niche generates $451K/yr across 26 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is +97.8%. Flapen's verdict: Worth a look (70/100).</dd>

<dt>**How competitive is the liquid fertilizer for lawns niche?**</dt><dd>10 brands and 47 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 88% of demand.</dd>

<dt>**What do buyers complain about in liquid fertilizer for lawns?**</dt><dd>Top complaints mined from reviews: Functionality-Overall, Spray/Flow, Plant Growth. The return rate is 0.5%.</dd>

<dt>**When does demand for liquid fertilizer for lawns peak?**</dt><dd>Demand peaks in Mar–Apr–May–Jun–Jul; the busiest month runs 13.8× the quietest.</dd>

<dt>**What does it cost to enter the liquid fertilizer for lawns niche?**</dt><dd>Listings span $13.21–$92.13; the average listing price is $32.04 (sweet spot $15–$100). The average incumbent carries 3,890 reviews — the moat a new listing must climb.</dd>

</dl>

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