---
title: "Light Up Pumpkins Outdoor — $23K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/light-up-pumpkins-outdoor"
last_updated: "2026-08-11T13:07:23.495Z"
locale: en
meta:
description: "Niche score 63/100 · $23K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 63/100 · $23K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Light Up Pumpkins Outdoor — $23K/yr Amazon US Niche (2026) - Flapen"
---
# **light up pumpkins outdoor**
**Worth a look**
Shows demand growing +362.5% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 6Growth 100Conversion 3Competition 78Returns 42Price range 86Avg price 95Brand share 95Review moat 92Quality gap 76
**Growth**
**Incredible****+362.5%**
90-day search growth — must beat 0% to launch
**Brand share**
**Incredible****37%**
top-5 brand share — no brand owns this niche
**Avg price**
**Incredible****$28.79**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****165.97**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****$5.03–$97.47**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****37%**
top-5 click share — an open shelf
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****3.6%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$23K**
$23K/yr · 296K searches
**Conversion**
**Bad****0.3%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, light up pumpkins outdoor is a $23K/yr Amazon United States market (296K searches/yr). The top 5 brands hold 37% of demand. Verdict: Worth a look — 63/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **light up pumpkins outdoor market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$86K–$115K**
- units × avg price
- **Conversion rate**
- **0.3%**
- **Avg BSR**
- **#4,147**
- **Page quality**
- **0%**
- **Prime**
- **72%**
- **Sponsored**
- **46%**
- **Out of stock**
- **44.4%**
- **Avg brand age**
- **30 months**
- **Avg seller age**
- **196 days**
## **Competition & brand share**
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.
**Brands**
**35 **▼falling
**Sellers**
**55**
**Top-5 brand share**
**37%**
Top 20: 83%
**Top-5 click share**
**37%**
Top 20: 78%
**Open market**
**59%**
- Best Choice Products13% - LocusArs8% - JOYIN6% - Seasons5% - Romingo5% - Generic4%
## **Demand**
Weekly Amazon search volume, last 42 weeks — +362.5% search growth over the last 90 days.
35K25KSpike '25Spike '26Sep '25Oct '25Dec '25Feb '26Apr '26May '26
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/light-up-pumpkins-outdoor/trend)
## **Top light up pumpkins outdoor search terms**
- **light up pumpkins outdoor**16K/yr>1,000%0.5% conv. - **lighted pumpkins**34K/yr+400.0%0.2% conv. - **lighted pumpkin**25K/yr+325.1%0.2% conv. - **scary pumpkin decorations**20K/yr+778.9%0.0% conv. - **lighted pumpkins for indoors**22K/yr+484.5%0.0% conv. - **scary pumpkins**11K/yr+101.9%0.0% conv. - **scary pumpkin**8K/yr+176.3%0.0% conv. - **halloween light up pumpkin**7K/yr+341.1%0.0% conv. - **pumpkin light up**8K/yr+652.4%0.3% conv. - **outdoor lighted pumpkins**14K/yr+685.0%0.0% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/light-up-pumpkins-outdoor/search-terms)
## **Top light up pumpkins outdoor products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$9218%$2K12%$3K16%$4K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Best Choice Products 2pc Lighted Pop-Up Outdoor Halloween Pumpkin Set with Removeable Face Fall Harvest Holiday Ball Decoration w/ 130 LED Lights**Best Choice Products**$57.21**4.6★37 rev](https://www.amazon.com/dp/B0FMV8Y2LX) [2**Solar Lighted Pumpkin Decor Outdoor Fall Porch Decorations for Halloween Thanksgiving Outdoor Pumpkin Lights LED Glowing Resin Pumpkins Set of 2 for Porch Patio Yard Garden Tabletop**LocusArs**$26.28**4.6★9 rev](https://www.amazon.com/dp/B0GXGBYBLP) [3**JOYIN 6 Pcs Light Up Pumpkins Halloween Decorations Outdoor Indoor Jack O Lanterns Decor LED Foam Home Large Trick Or Treat Bucket**JOYIN**$37.81**4.1★1,079 rev](https://www.amazon.com/dp/B0759TL1X3) [4**National Tree Company Pre-Lit Smiling Jack O Lantern Outdoor Decoration LED Lights Halloween Collection 16 Inches**National Tree Company**$16.11**3.5★2 rev](https://www.amazon.com/dp/B097C9HVLK) [5**Eerie Light Up Pumpkin 11**Seasons**$26.52**4.4★42 rev](https://www.amazon.com/dp/B0D1LF8TSC)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Fall Decor - Halloween Decorations - Handmade Terracotta Pumpkin Jack O Lantern with Flameless Candle - Vintage Autumn Farmhouse Table Decoration for Home Indoor Outdoor Front Porch Mantel (Small)**Fokuboo**$26.04**5 rev2mo ago](https://www.amazon.com/dp/B0GZ93NQ97) [**Solar Lighted Pumpkin Decor Outdoor Fall Porch Decorations for Halloween Thanksgiving Outdoor Pumpkin Lights LED Glowing Resin Pumpkins Set of 2 for Porch Patio Yard Garden Tabletop**LocusArs**$26.28**9 rev3mo ago](https://www.amazon.com/dp/B0GXGBYBLP) [**Halloween Pumpkins Mini Jack O Lantern Lights Light Up Pumpkins Outdoor Plastic JackoLantern Lights Pumpkin Decor Trick Or Treat Top Party Supplies Favors Halloween Decorations**TITINICE**$11.35**12 rev5mo ago](https://www.amazon.com/dp/B0FKBT49Q6) [**Flameless Pumpkin Candles with Timer - Fall Home Decor Indoor LED Light Up Pumpkins for Mantel Table | Halloween Flameless Candle Thanksgiving Fall Decoration Autumn Farmhouse Rustic Harvest Decor**SUPERSUN**$20.21**68 rev9mo ago](https://www.amazon.com/dp/B0FHVGKXN3) [**Romingo Fall Autumn Holiday orrange Pumpkins Lighted Halloween Festival Home Decorations Lanterns Pumpkin Candle Light with 6 Hour Timer Decorrats**Romingo**$12.02**2 rev10mo ago](https://www.amazon.com/dp/B0FL1Q514W)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Fall Decor - Halloween Decorations - Handmade Terracotta Pumpkin Jack O Lantern with Flameless Candle - Vintage Autumn Farmhouse Table Decoration for Home Indoor Outdoor Front Porch Mantel (Small)**Fokuboo**$26.04**4.8★**▲ 1000%**](https://www.amazon.com/dp/B0GZ93NQ97) [**Starry Night Pumpkins Twinkle Light Pumpkins Illuminated Starry Night Glass Pumpkin for Fall Halloween Decorations Bedroom Hallway (Medium Size)**lhzdpdm**$22.95**5.0★**▲ 1000%**](https://www.amazon.com/dp/B0FLV96MSM) [**National Tree Company Pre-Lit Smiling Jack O Lantern Outdoor Decoration LED Lights Halloween Collection 16 Inches**National Tree Company**$16.11**3.5★**▲ 1000%**](https://www.amazon.com/dp/B097C9HVLK) [**Solar Lighted Pumpkin Decor Outdoor Fall Porch Decorations for Halloween Thanksgiving Outdoor Pumpkin Lights LED Glowing Resin Pumpkins Set of 2 for Porch Patio Yard Garden Tabletop**LocusArs**$26.28**4.6★**▲ 1000%**](https://www.amazon.com/dp/B0GXGBYBLP) [**LED Light-Up Halloween Pumpkin Halloween Decorations Indoor Halloween Decoration Light Up Pumpkin**Generic**$5.03**3.3★**▲ 1000%**](https://www.amazon.com/dp/B0CJ6CC386)
**~~View all trending →~~**
## **What buyers say about light up pumpkins outdoor**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**25%
*“Cute night light for any season”*
**Value For Money**11%
*“Affordable”*
**Advertised Vs Actual Product**11%
*“Its setting were just as advertised”*
**Quality-Overall**8%
*“This is well crafted”*
**Charging**8%
*“Lasts long on a charge”*
**Soft Feel**6%
*“Adorable, soft and cute”*
**Portability**4%
*“it came in handy on a work trip”*
**Durability**4%
*“They are durable”*
**Battery Life**2%
*“The battery life lasted pretty long so I didnt have to charge it too often”*
**Weight Light**2%
*“Simple and lightweight”*
### **What buyers complain about **
**Size-Overall**17%
*“Sure its small”*
**Value For Money**13%
*“look like they cost so much more”*
**Battery Life**10%
*“My only complaint is that the batteries only lasted a couple weeks”*
**Charging**10%
*“the charge doesn't last all night”*
**Durability**6%
*“over after it broke”*
**Suitable For Outdoor**4%
*“Not meant for outdoor”*
**Quality-Overall**4%
*“very cheap lookin”*
**Strength**4%
*“the battery housing is flimsy”*
### **Top return reasons **
**Size-Overall**33%
**Advertised Vs Actual Product**11%
**Defective Material/Parts**9%
**Functionality-Overall**8%
**Brightness/Shine/Glow**7%
**Battery Life**7%
**Material Quality**3%
**Night Vision**3%
**Hard Feel**3%
**Color**3%
## **Common questions**
- **Is light up pumpkins outdoor profitable to sell on Amazon United States?**
- The niche generates $23K/yr across 39 tracked products. 2 of 11 products launched in the last 360 days are still selling. 90-day search growth is +362.5%. Flapen's verdict: Worth a look (63/100).
- **How competitive is the light up pumpkins outdoor niche?**
- 35 brands and 55 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 37% of demand.
- **What do buyers complain about in light up pumpkins outdoor?**
- Top complaints mined from reviews: Size-Overall, Value For Money, Battery Life. The return rate is 3.6%.
- **What does it cost to enter the light up pumpkins outdoor niche?**
- Listings span $5.03–$97.47; the average listing price is $28.79 (sweet spot $15–$100). The average incumbent carries 166 reviews — the moat a new listing must climb.
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