---
title: "Keiki Paste — $190K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/keiki-paste"
last_updated: "2026-08-11T11:04:36.900Z"
locale: en
meta:
  description: "Niche score 45/100 · $190K/yr market · 158K searches/yr · $16.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · $190K/yr market · 158K searches/yr · $16.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Keiki Paste — $190K/yr Amazon US Niche (2026) - Flapen"
---

# **keiki paste**

**Skip it**

A concentrated shelf (top 5 take 95% of clicks) — this niche doesn't clear our bar today.

Market size 38Growth 19Conversion 77Competition 4Returns 96Price range 61Avg price 78Brand share 11Review moat 48Quality gap 80

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Great****$16.03**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****7.5%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$12.50–$18.95**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****1,670**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$190K**

$190K/yr · 158K searches

**Growth**

**Bad****-12.1%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****95%**

top-5 brand share — brand-locked demand

**Competition**

**Bad****95%**

top-5 click share — a locked-up shelf

According to Flapen's Amazon United States niche tracking, keiki paste is a $190K/yr Amazon United States market (158K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Feb–Mar. Verdict: Skip it — 45/100.

Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **keiki paste market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**13K–15K**</dd><dd>avg 1,500–2,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**$200K–$240K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**7.5%**</dd>

<dt>**Avg BSR**</dt><dd>**#1,053**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**83%**</dd>

<dt>**Out of stock**</dt><dd>**3.4%**</dd>

<dt>**Avg brand age**</dt><dd>**86 months**</dd>

<dt>**Avg seller age**</dt><dd>**164 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**6 **—flat

**Sellers**

**8**

**Top-5 brand share**

**95%**

Top 20: 100%

**Top-5 click share**

**95%**

Top 20: 100%

**Open market**

**0%**

- Berkland38% - Southside Plants24% - Miracle Lab21% - HiThrive7% - Cute Farms6% - ARES TECHNOLOGY5% - Open — no brand owns it (0%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -12.1% search growth over the last 90 days.

12K8KHoliday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 3.0×

[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/keiki-paste/trend)

## **Top keiki paste search terms**

- **keiki paste**67K/yr+21.2%9.2% conv. - **keiki paste for plants**26K/yr+18.8%7.5% conv. - **cloning paste for plants**19K/yr-59.4%4.9% conv. - **keiki cloning paste**9K/yr-28.4%7.6% conv. - **crazy keiki cloning paste**12K/yr-41.2%6.6% conv. - **keiki paste for orchids**3K/yr+59.7%8.7% conv. - **cloning paste**6K/yr-43.2%5.3% conv. - **kiki paste for plants**5K/yr-39.7%11.4% conv. - **plant cloning paste**8K/yr-67.0%4.9% conv. - **keiki cloning paste for plants**4K/yr-49.6%9.0% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/keiki-paste/search-terms)

## **Top keiki paste products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$19K20%$38K30%$57K40%$76K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Keiki Paste for Plants to Clone & Create New Growth 2X The Paste Cloning Gel for Orchids & Houseplants Rooting Hormone Paste for Cuttings Plant Propagation Gel Nutrient Rich Growth Gel 0.5 oz](https://m.media-amazon.com/images/I/51y4sFxXWAL.jpg)**Keiki Paste for Plants to Clone & Create New Growth 2X The Paste Cloning Gel for Orchids & Houseplants Rooting Hormone Paste for Cuttings Plant Propagation Gel Nutrient Rich Growth Gel 0.5 oz**Berkland**$18.95**4.3★992 rev](https://www.amazon.com/dp/B0CBSY6P9X) [2![Crazy Keiki Cloning Paste by Southside Plants Sprout Leaves on Bare Branches with Natural Cytokinin Hormones & Vitamins Keiki Paste for Plants and Orchids 0.25oz](https://m.media-amazon.com/images/I/41F-SmZkOtL.jpg)**Crazy Keiki Cloning Paste by Southside Plants Sprout Leaves on Bare Branches with Natural Cytokinin Hormones & Vitamins Keiki Paste for Plants and Orchids 0.25oz**Southside Plants**$18.28**4.4★6,682 rev](https://www.amazon.com/dp/B07LB6J8M5) [3![Miracle Lab Keiki Cloning Paste Special Cytokinin Formula Gives a New Baby Orchid (Keiki) in Weeks-Can Be Used on All Kinds of Orchids and Also House Plants (1 Pack)](https://m.media-amazon.com/images/I/415eyR1E+KL.jpg)**Miracle Lab Keiki Cloning Paste Special Cytokinin Formula Gives a New Baby Orchid (Keiki) in Weeks-Can Be Used on All Kinds of Orchids and Also House Plants (1 Pack)**Miracle Lab**$14.34**4.2★1,950 rev](https://www.amazon.com/dp/B09FYMRVKS) [4![Keiki Paste 2oz - Cloning Paste for Plants Up to 150 Applications Keiki Paste for Plants to Grow Orchids Baby Plant & New Blooms Ideal for Orchids & Houseplants Convenient Plant Cloning Formula](https://m.media-amazon.com/images/I/41xVGYl60oL.jpg)**Keiki Paste 2oz - Cloning Paste for Plants Up to 150 Applications Keiki Paste for Plants to Grow Orchids Baby Plant & New Blooms Ideal for Orchids & Houseplants Convenient Plant Cloning Formula**HiThrive**$16.41**3.8★241 rev](https://www.amazon.com/dp/B0CZZ6HF4P) [5![Keiki Cloning Paste (0.5oz) for Orchids & Houseplants - 2X Size - Create New Growth with Cute Farms Hormone Gel](https://m.media-amazon.com/images/I/51IKSSX5F9L.jpg)**Keiki Cloning Paste (0.5oz) for Orchids & Houseplants - 2X Size - Create New Growth with Cute Farms Hormone Gel**Cute Farms**$15.70**4.2★85 rev](https://www.amazon.com/dp/B0F3G9YLVV)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Keiki Cloning Paste (0.5oz) for Orchids & Houseplants - 2X Size - Create New Growth with Cute Farms Hormone Gel](https://m.media-amazon.com/images/I/51IKSSX5F9L.jpg)**Keiki Cloning Paste (0.5oz) for Orchids & Houseplants - 2X Size - Create New Growth with Cute Farms Hormone Gel**Cute Farms**$15.70**85 rev1y ago](https://www.amazon.com/dp/B0F3G9YLVV) [![Keiki Paste 2oz - Cloning Paste for Plants Up to 150 Applications Keiki Paste for Plants to Grow Orchids Baby Plant & New Blooms Ideal for Orchids & Houseplants Convenient Plant Cloning Formula](https://m.media-amazon.com/images/I/41xVGYl60oL.jpg)**Keiki Paste 2oz - Cloning Paste for Plants Up to 150 Applications Keiki Paste for Plants to Grow Orchids Baby Plant & New Blooms Ideal for Orchids & Houseplants Convenient Plant Cloning Formula**HiThrive**$16.41**241 rev2y ago](https://www.amazon.com/dp/B0CZZ6HF4P) [![Keiki Cloning Paste - Orchid Growth Hormone for Successful Propagation - Boosts Root Development Activates Plant nodes - Also Works on Monstera philodendrons and Many Species - 0.35oz Gel Formula](https://m.media-amazon.com/images/I/31DSPFKXQjL.jpg)**Keiki Cloning Paste - Orchid Growth Hormone for Successful Propagation - Boosts Root Development Activates Plant nodes - Also Works on Monstera philodendrons and Many Species - 0.35oz Gel Formula**ARES TECHNOLOGY**$12.50**70 rev2y ago](https://www.amazon.com/dp/B0CTM131P9) [![Keiki Paste for Plants to Clone & Create New Growth 2X The Paste Cloning Gel for Orchids & Houseplants Rooting Hormone Paste for Cuttings Plant Propagation Gel Nutrient Rich Growth Gel 0.5 oz](https://m.media-amazon.com/images/I/51y4sFxXWAL.jpg)**Keiki Paste for Plants to Clone & Create New Growth 2X The Paste Cloning Gel for Orchids & Houseplants Rooting Hormone Paste for Cuttings Plant Propagation Gel Nutrient Rich Growth Gel 0.5 oz**Berkland**$18.95**992 rev3y ago](https://www.amazon.com/dp/B0CBSY6P9X) [![Miracle Lab Keiki Cloning Paste Special Cytokinin Formula Gives a New Baby Orchid (Keiki) in Weeks-Can Be Used on All Kinds of Orchids and Also House Plants (1 Pack)](https://m.media-amazon.com/images/I/415eyR1E+KL.jpg)**Miracle Lab Keiki Cloning Paste Special Cytokinin Formula Gives a New Baby Orchid (Keiki) in Weeks-Can Be Used on All Kinds of Orchids and Also House Plants (1 Pack)**Miracle Lab**$14.34**1,950 rev4y ago](https://www.amazon.com/dp/B09FYMRVKS)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Keiki Paste 2oz - Cloning Paste for Plants Up to 150 Applications Keiki Paste for Plants to Grow Orchids Baby Plant & New Blooms Ideal for Orchids & Houseplants Convenient Plant Cloning Formula](https://m.media-amazon.com/images/I/41xVGYl60oL.jpg)**Keiki Paste 2oz - Cloning Paste for Plants Up to 150 Applications Keiki Paste for Plants to Grow Orchids Baby Plant & New Blooms Ideal for Orchids & Houseplants Convenient Plant Cloning Formula**HiThrive**$16.41**3.8★**▲ 96%**](https://www.amazon.com/dp/B0CZZ6HF4P) [![Keiki Cloning Paste - Orchid Growth Hormone for Successful Propagation - Boosts Root Development Activates Plant nodes - Also Works on Monstera philodendrons and Many Species - 0.35oz Gel Formula](https://m.media-amazon.com/images/I/31DSPFKXQjL.jpg)**Keiki Cloning Paste - Orchid Growth Hormone for Successful Propagation - Boosts Root Development Activates Plant nodes - Also Works on Monstera philodendrons and Many Species - 0.35oz Gel Formula**ARES TECHNOLOGY**$12.50**4.5★**▲ 78%**](https://www.amazon.com/dp/B0CTM131P9) [![Miracle Lab Keiki Cloning Paste Special Cytokinin Formula Gives a New Baby Orchid (Keiki) in Weeks-Can Be Used on All Kinds of Orchids and Also House Plants (1 Pack)](https://m.media-amazon.com/images/I/415eyR1E+KL.jpg)**Miracle Lab Keiki Cloning Paste Special Cytokinin Formula Gives a New Baby Orchid (Keiki) in Weeks-Can Be Used on All Kinds of Orchids and Also House Plants (1 Pack)**Miracle Lab**$14.34**4.2★**▲ 27%**](https://www.amazon.com/dp/B09FYMRVKS) [![Keiki Cloning Paste (0.5oz) for Orchids & Houseplants - 2X Size - Create New Growth with Cute Farms Hormone Gel](https://m.media-amazon.com/images/I/51IKSSX5F9L.jpg)**Keiki Cloning Paste (0.5oz) for Orchids & Houseplants - 2X Size - Create New Growth with Cute Farms Hormone Gel**Cute Farms**$15.70**4.2★**▲ 22%**](https://www.amazon.com/dp/B0F3G9YLVV) [![Keiki Paste for Plants to Clone & Create New Growth 2X The Paste Cloning Gel for Orchids & Houseplants Rooting Hormone Paste for Cuttings Plant Propagation Gel Nutrient Rich Growth Gel 0.5 oz](https://m.media-amazon.com/images/I/51y4sFxXWAL.jpg)**Keiki Paste for Plants to Clone & Create New Growth 2X The Paste Cloning Gel for Orchids & Houseplants Rooting Hormone Paste for Cuttings Plant Propagation Gel Nutrient Rich Growth Gel 0.5 oz**Berkland**$18.95**4.3★**— 2%**](https://www.amazon.com/dp/B0CBSY6P9X)

**~~View all trending →~~**

## **What buyers say about keiki paste**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Plant Growth**56%

*“Im seeing good plant growth”*

**Quality-Overall**10%

*“Good quality keiki paste that does what it promises”*

**Advertised Vs Actual Product**9%

*“Works as advertised”*

**Value For Money**6%

*“Thats definitely a lot cheaper than this paste too”*

**Ease Of Use**5%

*“Easy to use”*

**Cutting/Trimming**2%

*“Works for rooting too”*

**Instructions/User Manual/Troubleshooting**2%

*“The directions are clearly printed on the box”*

**Durability**2%

*“it'll last a long time”*

**Adhesion/Stickiness**1%

*“Super sticky, applies great just be sure not to touch it afterwards so it gets full absorption”*

**Strength**1%

*“But still going strong”*

### **What buyers complain about **

**Functionality-Overall**34%

*“Not good results”*

**Plant Growth**26%

*“there is still no growth”*

**Value For Money**11%

*“Expensive”*

**Size-Overall**7%

*“Theyre small”*

**Adhesion/Stickiness**4%

*“Came with a broken stick”*

**Durability**3%

*“other one broke mid first use”*

**Leak-Proof**2%

*“Came to me with about half of it leaked out”*

**Color**1%

*“For example, the hoya vine turned pale, yellow-green while the other vine remains vibrant green”*

**Moist/Dry**1%

*“Didnt work / orchid spikes dried up”*

**Product Condition**1%

*“certainly used, already started a return”*

### **Top return reasons **

**Functionality-Overall**39%

**Size-Overall**13%

**Advertised Vs Actual Product**12%

**Leak-Proof**9%

**Plant Growth**8%

**Value For Money**6%

**Product Condition**3%

**Defective Material/Parts**3%

**Moist/Dry**1%

**Stitch/Finish/Polish**1%

## **Common questions**

<dl>

<dt>**Is keiki paste profitable to sell on Amazon United States?**</dt><dd>The niche generates $190K/yr across 6 tracked products. 90-day search growth is -12.1%. Flapen's verdict: Skip it (45/100).</dd>

<dt>**How competitive is the keiki paste niche?**</dt><dd>6 brands and 8 sellers compete. The top 5 products take 95% of clicks and top 5 brands hold 95% of demand.</dd>

<dt>**What do buyers complain about in keiki paste?**</dt><dd>Top complaints mined from reviews: Functionality-Overall, Plant Growth, Value For Money. The return rate is 0.8%.</dd>

<dt>**When does demand for keiki paste peak?**</dt><dd>Demand peaks in Feb–Mar; the busiest month runs 3.0× the quietest.</dd>

<dt>**What does it cost to enter the keiki paste niche?**</dt><dd>Listings span $12.50–$18.95; the average listing price is $16.03 (sweet spot $15–$100). The average incumbent carries 1,670 reviews — the moat a new listing must climb.</dd>

</dl>

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