---
title: "Kamado Joe Heat Deflector Plates — $45K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/kamado-joe-heat-deflector-plates"
last_updated: "2026-08-11T09:02:26.101Z"
locale: en
meta:
description: "Niche score 45/100 · $45K/yr market · 10K searches/yr · $53.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $45K/yr market · 10K searches/yr · $53.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Kamado Joe Heat Deflector Plates — $45K/yr Amazon US Niche (2026) - Flapen"
---
# **kamado joe heat deflector plates**
**Skip it**
A small market ($45K/yr) — this niche doesn't clear our bar today.
Market size 11Growth 68Conversion 81Competition 13Returns 46Price range 95Avg price 92Brand share 28Review moat 91Quality gap 18
**Price range**
**Incredible****$34.07–$78.73**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$53.65**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****177.8**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Great****8.6%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Good****+49.6%**
90-day search growth — must beat 0% to launch
**Returns**
**Okay****3.3%**
return rate — above 5% kills the launch gate
**Brand share**
**Okay****88%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****85%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$45K**
$45K/yr · 10K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, kamado joe heat deflector plates is a $45K/yr Amazon United States market (10K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Jul–Nov–Dec. Verdict: Skip it — 45/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **kamado joe heat deflector plates market data**
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **$40K–$54K**
- units × avg price
- **Conversion rate**
- **8.6%**
- **Avg BSR**
- **#246**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **216 days**
## **Competition & brand share**
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▼falling
**Sellers**
**26**
**Top-5 brand share**
**88%**
Top 20: 100%
**Top-5 click share**
**85%**
Top 20: 100%
**Open market**
**6%**
- Quantfire32% - MixRBBQ21% - Kamado Joe20% - BTCDR9% - COMVIEE7% - Derurizy6% - Open — no brand owns it (1 brand, 6%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +49.6% search growth over the last 90 days.
500300Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul, Nov, Dec · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/kamado-joe-heat-deflector-plates/trend)
## **Top kamado joe heat deflector plates search terms**
- **kamado joe heat deflector plates**4K/yr+108.1%8.9% conv. - **kamado joe deflector plate**2K/yr+44.5%8.3% conv. - **kamado joe heat deflector**3K/yr-0.3%5.4% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/kamado-joe-heat-deflector-plates/search-terms)
## **Top kamado joe heat deflector plates products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$4K20%$9K30%$13K40%$18K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Quantfire Half-Moon Ceramic Heat Deflector Plates for Kamado Joe Classic I II III Big Green Egg BBQ Accessories 2-Pack White**Quantfire**$49.13**4.6★117 rev](https://www.amazon.com/dp/B0BG7JVW1N) [2**BBQ Future Ceramic Heat Deflector Plates for Kamado Joe Classic I II III Big Green Egg BBQ Accessories 15 Inch Half-Moon Deflector Plate Replacement for Kamado Joe 18 Charcoal Grills - 2 Pack**MixRBBQ**$48.99**4.6★275 rev](https://www.amazon.com/dp/B08LY4TW14) [3**Kamado Joe Indirect Cooking Half-Moon Ceramic Heat Deflector Plates for Classic Joe Charcoal Grill and Smokers in White 2-Pack Model KJ-HDP**Kamado Joe**$77.23**4.8★1,034 rev](https://www.amazon.com/dp/B00MV9YRKM) [4**15 inch Half Moon Ceramic Heat Deflector Plates for Kamado Joe Classic I II III Big Green Egg Grill parts 2-Pack White**BTCDR**$37.22**4.5★52 rev](https://www.amazon.com/dp/B0CYHDRD4N) [5**Half-Moon Ceramic Heat Plates Replacement for Kamado Joe Classic I II III**Derurizy**$34.07**4.6★24 rev](https://www.amazon.com/dp/B0GR5VFR84)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Half-Moon Ceramic Heat Plates Replacement for Kamado Joe Classic I II III**Derurizy**$34.07**24 rev4mo ago](https://www.amazon.com/dp/B0GR5VFR84) [**Yuflame 15 Half-Moon Heat Deflector Plates for Kamado Joe Classic I II III Big Green Egg BBQ Accessories Ceramic Smoking Stone Indirect Cooking Grill Replacement Parts for Kamado 2-Pack**Yuflame**$43.49**10 rev6mo ago](https://www.amazon.com/dp/B0GDWDCZ1Z) [**Yuflame 19.8 Half-Moon Heat Deflector Plates for Kamado Joe Big Joe I II III Big Green Egg XL Accessories Ceramic Smoking Stone Indirect Cooking Grill Replacement Parts for Kamado 2-Pack**Yuflame**$62.43**10 rev6mo ago](https://www.amazon.com/dp/B0GDWG3Y2S) [**Half-Moon Heat Deflector Plates for Kamado Joe Big Joe I II III Replacement Parts BJ-HDP Indirect Cooking Cordierite Heat Deflector Plates Accessories for Kamado Joe 24 Grill Smoker White 2-Pack**COMVIEE**$61.66**22 rev1y ago](https://www.amazon.com/dp/B0DQP94QDY) [**Half-Moon Heat Deflector Plates for Kamado Joe Classic I II III Replacement Parts KJ-HDP Indirect Cooking Cordierite Heat Deflector Plates Accessories for Kamado Joe 18 Grill Smoker White 2-Pack**COMVIEE**$43.59**22 rev1y ago](https://www.amazon.com/dp/B0DQPCGCPB)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Half-Moon Ceramic Heat Plates Replacement for Kamado Joe Classic I II III**Derurizy**$34.07**4.6★**▲ 273%**](https://www.amazon.com/dp/B0GR5VFR84) [**Yuflame 19.8 Half-Moon Heat Deflector Plates for Kamado Joe Big Joe I II III Big Green Egg XL Accessories Ceramic Smoking Stone Indirect Cooking Grill Replacement Parts for Kamado 2-Pack**Yuflame**$62.43**5.0★**▲ 270%**](https://www.amazon.com/dp/B0GDWG3Y2S) [**Yuflame 15 Half-Moon Heat Deflector Plates for Kamado Joe Classic I II III Big Green Egg BBQ Accessories Ceramic Smoking Stone Indirect Cooking Grill Replacement Parts for Kamado 2-Pack**Yuflame**$43.49**5.0★**▲ 255%**](https://www.amazon.com/dp/B0GDWDCZ1Z) [**BBQ Future Ceramic Heat Deflector Plates for Kamado Joe Classic I II III Big Green Egg BBQ Accessories 15 Inch Half-Moon Deflector Plate Replacement for Kamado Joe 18 Charcoal Grills - 2 Pack**MixRBBQ**$48.99**4.6★**▲ 46%**](https://www.amazon.com/dp/B08LY4TW14) [**Kamado Joe Indirect Cooking Half-Moon Ceramic Heat Deflector Plates for Big Joe Charcoal Grill and Smokers in White 2-Pack Model BJ-HDP**Kamado Joe**$78.73**4.5★**— 6%**](https://www.amazon.com/dp/B015364JTI)
**~~View all trending →~~**
## **What buyers say about kamado joe heat deflector plates**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**19%
*“Good fit for compatible Kamado Joe/Big Green Egg-style grills”*
**Quality-Overall**17%
*“The product appears to be well made”*
**Grilling**9%
*“Perfect for cooking direct”*
**Heating**9%
*“It heats evenly”*
**Ease Of Use**6%
*“it definitely comes in handy I love it”*
**Durability**6%
*“Durable”*
**Flexibility**5%
*“That flexibility is the real advantage here”*
**Thickness**5%
*“These are not thin or fragile feeling plates”*
**Value For Money**5%
*“The price is fair”*
**Ease Of Cleaning**3%
*“It is easy to clean”*
### **What buyers complain about **
**Size-Overall**13%
*“Does not fit Big Green Egg bbq”*
**Thickness**6%
*“These aren't as thick as your pizza stone stand-offs”*
**Weight Heavy**4%
*“They are heavy”*
**Ease Of Cleaning**4%
*“Can be messy to clean after greasy cooks”*
### **Top return reasons **
**Size-Overall**61%
**Defective Material/Parts**11%
**Grilling**10%
**Heating**9%
**Advertised Vs Actual Product**3%
**Functionality-Overall**2%
**Quality-Overall**2%
**Durability**2%
## **Common questions**
- **Is kamado joe heat deflector plates profitable to sell on Amazon United States?**
- The niche generates $45K/yr across 10 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +49.6%. Flapen's verdict: Skip it (45/100).
- **How competitive is the kamado joe heat deflector plates niche?**
- 7 brands and 26 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 88% of demand.
- **What do buyers complain about in kamado joe heat deflector plates?**
- Top complaints mined from reviews: Size-Overall, Thickness, Weight Heavy. The return rate is 3.3%.
- **When does demand for kamado joe heat deflector plates peak?**
- Demand peaks in Jul–Nov–Dec; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the kamado joe heat deflector plates niche?**
- Listings span $34.07–$78.73; the average listing price is $53.65 (sweet spot $15–$100). The average incumbent carries 178 reviews — the moat a new listing must climb.
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