---
title: "Jonathan Green Grass Seed — $344K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/jonathan-green-grass-seed"
last_updated: "2026-08-11T06:00:56.558Z"
locale: en
meta:
description: "Niche score 59/100 · $344K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 59/100 · $344K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Jonathan Green Grass Seed — $344K/yr Amazon US Niche (2026) - Flapen"
---
# **jonathan green grass seed**
**Worth a look**
Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 53Growth 68Conversion 85Competition 21Returns 98Price range 92Avg price 95Brand share 0Review moat 23Quality gap 88
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$35.19**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$12.86–$75.87**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Great****9.6%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Good****+48.5%**
90-day search growth — must beat 0% to launch
**Market size**
**Good****$344K**
$344K/yr · 102K searches
**Review moat**
**Bad****7,006.93**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****74%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, jonathan green grass seed is a $344K/yr Amazon United States market (102K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar–Apr–May–Sep. Verdict: Worth a look — 59/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **jonathan green grass seed market data**
- **Units sold / yr**
- **8K–10K**
- avg 500–750/product
- **Revenue / yr**
- **$282K–$352K**
- units × avg price
- **Conversion rate**
- **9.6%**
- **Avg BSR**
- **#55**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **86%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **79 months**
- **Avg seller age**
- **152 days**
## **Competition & brand share**
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **—flat
**Sellers**
**51**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**74%**
Top 20: 100%
**Open market**
**0%**
- Scotts93% - Jonathan Green4% - X-Seed2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +48.5% search growth over the last 90 days.
6K4KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Apr, May, Sep · busiest ÷ quietest = 10.3×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/jonathan-green-grass-seed/trend)
## **Top jonathan green grass seed search terms**
- **rapid grass**30K/yr+182.9%10.1% conv. - **scotts rapid grass seed**13K/yr+190.1%13.6% conv. - **high traffic grass seed**11K/yr-1.7%4.5% conv. - **rapid grass seed**7K/yr+172.7%8.5% conv. - **rapid grass seeds for lawn**10K/yr+22.1%8.4% conv. - **scotts rapid grass**7K/yr+51.4%11.4% conv. - **heavy traffic grass seed for dogs**11K/yr-61.0%1.7% conv. - **rapid grow grass seed**3K/yr+98.5%7.5% conv. - **scotts turf builder rapid grass**2K/yr+128.7%11.0% conv. - **high traffic grass seed dogs**4K/yr-54.4%4.8% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/jonathan-green-grass-seed/search-terms)
## **Top jonathan green grass seed products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$34K20%$69K30%$103K40%$138K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Scotts Turf Builder Rapid Grass Sun & Shade Mix 5.6 lbs.**Scotts**$26.10**4.2★9,386 rev](https://www.amazon.com/dp/B08KGYF4RX) [2**Scotts Turf Builder Rapid Grass Tall Fescue Mix 5.6 lbs.**Scotts**$25.10**4.2★4,748 rev](https://www.amazon.com/dp/B08KGYNJ8H) [3**Scotts Turf Builder Rapid Grass Sun & Shade Mix 16 lbs.**Scotts**$75.87**4.2★9,386 rev](https://www.amazon.com/dp/B08KGW41BV) [4**Scotts Turf Builder Rapid Grass Sun & Shade Mix 10 lbs.**Scotts**$64.29**4.2★9,386 rev](https://www.amazon.com/dp/B0FMV5C4WX) [5**Scotts Turf Builder Rapid Grass Sun & Shade Mix 2.4 lbs.**Scotts**$20.26**4.2★9,386 rev](https://www.amazon.com/dp/B0FQWJ65LF)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Scotts Turf Builder Rapid Grass Sun & Shade Mix 2.4 lbs.**Scotts**$20.26**9,386 rev10mo ago](https://www.amazon.com/dp/B0FQWJ65LF) [**Scotts Turf Builder Rapid Grass Sun & Shade Mix 10 lbs.**Scotts**$64.29**9,386 rev11mo ago](https://www.amazon.com/dp/B0FMV5C4WX) [**Scotts Turf Builder Thickr Lawn Sun & Shade 10 lbs.**Scotts**$22.13**13,484 rev11mo ago](https://www.amazon.com/dp/B0FMVJMR4M) [**X-Seed Pet Proof Fescue Grass Seed Dense Lawn for Sun & Shade Urine Resisitant High Traffic Emerald Green Grass Rapid Growing In Cool & Sunny Climates Suited for Dogs Perennial Blend - 3 lb Bag**X-Seed**$29.69**139 rev1y ago](https://www.amazon.com/dp/B0DTWYFBJW) [**Scotts Turf Builder Grass Seed High Traffic Mix 5.6 lbs.**Scotts**$39.45**2,691 rev3y ago](https://www.amazon.com/dp/B0B72CRFRR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Scotts Turf Builder Thickr Lawn Sun & Shade 10 lbs.**Scotts**$22.13**4.2★**▲ 82%**](https://www.amazon.com/dp/B0FMVJMR4M) [**Scotts Turf Builder Rapid Grass Sun & Shade Mix 10 lbs.**Scotts**$64.29**4.2★**▲ 59%**](https://www.amazon.com/dp/B0FMV5C4WX) [**Scotts Turf Builder Rapid Grass Tall Fescue Mix 16 lbs.**Scotts**$68.66**4.2★**▲ 25%**](https://www.amazon.com/dp/B08KH22BRW) [**Scotts Turf Builder Rapid Grass Sun & Shade Mix 5.6 lbs.**Scotts**$26.10**4.2★**▲ 20%**](https://www.amazon.com/dp/B08KGYF4RX) [**Scotts Turf Builder Rapid Grass Bermudagrass 4 lbs.**Scotts**$40.21**4.0★**▲ 14%**](https://www.amazon.com/dp/B09JXZH5WM)
**~~View all trending →~~**
## **What buyers say about jonathan green grass seed**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Plant Growth**42%
*“Easy to grow”*
**Quality-Overall**12%
*“The plant life quality is excellent”*
**Ease Of Use**8%
*“Easy to Grow”*
**Value For Money**6%
*“Good price”*
**Instructions/User Manual/Troubleshooting**6%
*“Followed instructions”*
**Advertised Vs Actual Product**4%
*“As advertised”*
**Thickness**4%
*“it came in thicker than expected”*
**Color**2%
*“I love the color”*
**Functionality-Overall**2%
*“It does work great and germinates fast”*
**Sun Shade/Wind Shield**1%
*“Nice grass seed for shade and sun”*
### **What buyers complain about **
**Plant Growth**52%
*“Never grew”*
**Functionality-Overall**14%
*“No results”*
**Value For Money**10%
*“not worth the cost”*
**Quality-Overall**5%
*“Bad Quality”*
**Natural Resource Wastage**3%
*“it feels like a complete waste”*
**Advertised Vs Actual Product**2%
*“Is not as described”*
**Instructions/User Manual/Troubleshooting**2%
*“Followed instructions, and very little results”*
**Thickness**1%
*“was thick in about two weeks”*
**Color**1%
*“Brown spots”*
**Moist/Dry**1%
*“Looks like lint from dryer”*
### **Top return reasons **
**Plant Growth**25%
**Value For Money**23%
**Advertised Vs Actual Product**18%
**Functionality-Overall**15%
**Size-Overall**9%
**Leak-Proof**2%
**Quality-Overall**2%
**Product Condition**1%
**Moist/Dry**1%
**Defective Material/Parts**1%
## **Common questions**
- **Is jonathan green grass seed profitable to sell on Amazon United States?**
- The niche generates $344K/yr across 14 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +48.5%. Flapen's verdict: Worth a look (59/100).
- **How competitive is the jonathan green grass seed niche?**
- 3 brands and 51 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in jonathan green grass seed?**
- Top complaints mined from reviews: Plant Growth, Functionality-Overall, Value For Money. The return rate is 0.4%.
- **When does demand for jonathan green grass seed peak?**
- Demand peaks in Mar–Apr–May–Sep; the busiest month runs 10.3× the quietest.
- **What does it cost to enter the jonathan green grass seed niche?**
- Listings span $12.86–$75.87; the average listing price is $35.19 (sweet spot $15–$100). The average incumbent carries 7,007 reviews — the moat a new listing must climb.
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