[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-patio-lawn-garden-hello-pumpkin-door-mat":3,"research-sidebar-rollups":461},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":48,"baselines":84,"demand":89,"seasonality":283,"brandShare":284,"products":300,"feedback":356,"searchTerms":414,"related":428,"lastUpdated":35},"2f63334f-ed18-4ec8-b280-b461f1f9e363","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":20,"avgRating":21,"avgReviewCount":22,"avgPrice":23,"priceMin":24,"priceMax":25,"productCount":26,"unitsSoldMax":27,"sponsoredPct":28,"returnRate":29,"successfulLaunches360":30,"newProducts360":30,"amazonNicheId":4,"title":31,"slug":32,"href":33,"leafCategoryName":34,"scrapedAt":35,"brandCount":36,"brandCountYearAgo":36,"sellerCount":37,"signals":38,"avgBsr":40,"pageQuality":30,"unitsSoldMin":41,"unitsSoldAvgMin":30,"unitsSoldAvgMax":42,"revenueMin":43,"revenueMax":44,"avgBrandAgeMonths":45,"avgSellerAgeDays":46,"top20ClickShare":20,"top20BrandShare":20,"primePct":20,"oosRate":47},33085,50231,1.8447,1.632,0.0255,1,4.07,341,25.83,14.95,31.88,6,2000,0.6667,0.0276,0,"hello pumpkin door mat","hello-pumpkin-door-mat","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002Fhello-pumpkin-door-mat","Doormats","2026-07-15T15:35:07.231128+00:00",5,8,[39],"trending",9426,1500,100,38745,51660,34,229,0.2841,{"score":49,"verdict":50,"components":51},47,"skip",[52,56,59,63,65,67,70,75,78,81],{"key":53,"score":37,"weight":54,"raw":55},"marketSize",0.15,33085.4,{"key":57,"score":58,"weight":54,"raw":18},"growth",96,{"key":60,"score":61,"weight":62,"raw":19},"conversion",32,0.1,{"key":64,"score":30,"weight":54,"raw":20},"competition",{"key":66,"score":30,"weight":62,"raw":20},"brandShare",{"key":68,"score":69,"weight":62,"raw":21},"qualityGap",90,{"key":71,"score":72,"weight":73,"raw":74},"reviewMoat",83,0.05,340.83,{"key":76,"score":77,"weight":62,"raw":29},"returns",56,{"key":79,"score":80,"weight":73,"raw":23},"avgPrice",95,{"key":82,"score":80,"weight":73,"raw":83},"priceRange",0.9970466627288836,{"avgRating":85,"medianPrice":86,"medianReturnRate":87,"nichesTracked":88},4.42,24.38,0.0215,115062,{"points":90,"droppedPartialWeek":282},[91,94,97,100,103,106,109,112,115,118,121,124,127,130,133,136,138,141,144,147,149,152,155,158,161,163,166,168,171,174,177,180,183,186,189,192,195,198,201,204,207,210,213,216,219,222,225,228,231,234,237,240,243,246,249,251,253,255,257,260,263,266,268,270,272,274,276,279],{"week":92,"volume":93},"2024-07-21",251,{"week":95,"volume":96},"2024-08-11",774,{"week":98,"volume":99},"2024-08-18",1338,{"week":101,"volume":102},"2024-08-25",2673,{"week":104,"volume":105},"2024-09-01",3157,{"week":107,"volume":108},"2024-09-08",5195,{"week":110,"volume":111},"2024-09-15",4653,{"week":113,"volume":114},"2024-09-22",4497,{"week":116,"volume":117},"2024-09-29",3791,{"week":119,"volume":120},"2024-10-06",2756,{"week":122,"volume":123},"2024-10-13",2086,{"week":125,"volume":126},"2024-10-20",1212,{"week":128,"volume":129},"2024-10-27",593,{"week":131,"volume":132},"2024-11-03",538,{"week":134,"volume":135},"2024-11-10",627,{"week":137,"volume":46},"2024-11-17",{"week":139,"volume":140},"2024-11-24",148,{"week":142,"volume":143},"2024-12-01",82,{"week":145,"volume":146},"2024-12-08",15,{"week":148,"volume":37},"2024-12-15",{"week":150,"volume":151},"2024-12-22",19,{"week":153,"volume":154},"2024-12-29",7,{"week":156,"volume":157},"2025-01-05",28,{"week":159,"volume":160},"2025-01-12",21,{"week":162,"volume":154},"2025-01-19",{"week":164,"volume":165},"2025-01-26",12,{"week":167,"volume":146},"2025-02-02",{"week":169,"volume":170},"2025-02-23",14,{"week":172,"volume":173},"2025-06-15",10,{"week":175,"volume":176},"2025-06-22",33,{"week":178,"volume":179},"2025-06-29",50,{"week":181,"volume":182},"2025-07-06",84,{"week":184,"volume":185},"2025-07-13",146,{"week":187,"volume":188},"2025-07-20",194,{"week":190,"volume":191},"2025-07-27",431,{"week":193,"volume":194},"2025-08-03",776,{"week":196,"volume":197},"2025-08-10",1172,{"week":199,"volume":200},"2025-08-17",1554,{"week":202,"volume":203},"2025-08-24",2488,{"week":205,"volume":206},"2025-08-31",3346,{"week":208,"volume":209},"2025-09-07",4619,{"week":211,"volume":212},"2025-09-14",4569,{"week":214,"volume":215},"2025-09-21",4108,{"week":217,"volume":218},"2025-09-28",3672,{"week":220,"volume":221},"2025-10-05",3426,{"week":223,"volume":224},"2025-10-12",2592,{"week":226,"volume":227},"2025-10-19",1879,{"week":229,"volume":230},"2025-10-26",854,{"week":232,"volume":233},"2025-11-02",861,{"week":235,"volume":236},"2025-11-09",1139,{"week":238,"volume":239},"2025-11-16",604,{"week":241,"volume":242},"2025-11-23",297,{"week":244,"volume":245},"2025-11-30",161,{"week":247,"volume":248},"2025-12-07",63,{"week":250,"volume":45},"2025-12-14",{"week":252,"volume":45},"2025-12-21",{"week":254,"volume":61},"2025-12-28",{"week":256,"volume":49},"2026-01-04",{"week":258,"volume":259},"2026-01-11",36,{"week":261,"volume":262},"2026-01-18",20,{"week":264,"volume":265},"2026-01-25",29,{"week":267,"volume":157},"2026-02-01",{"week":269,"volume":45},"2026-02-08",{"week":271,"volume":26},"2026-03-29",{"week":273,"volume":146},"2026-04-12",{"week":275,"volume":157},"2026-04-19",{"week":277,"volume":278},"2026-07-05",64,{"week":280,"volume":281},"2026-07-12",196,false,null,{"top":285,"otherBrandCount":30,"otherClickShare":30},[286,289,292,295,298],{"brand":287,"clickShare":288},"HinyBoeh",0.3542,{"brand":290,"clickShare":291},"Homydecor",0.2604,{"brand":293,"clickShare":294},"Tinideya",0.1563,{"brand":296,"clickShare":297},"Artoid Mode",0.1146,{"brand":299,"clickShare":297},"Fairooth",[301,310,319,330,340,350],{"asin":302,"title":303,"brand":287,"imageUrl":304,"price":24,"rating":305,"reviews":306,"clickShare90":288,"clickShare360":307,"launchDate":308,"amazonUrl":309},"B0C3M1W58H","HinyBoeh Hello-Pumpkin-Welcome-Doormat for Fall-Outdoor-Entrance - Coir-Front-Door-Mat with Non-Slip Backing Fall-Holiday-Door-Mat(30 * 17inch)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41zQpQEqEcL.jpg",4.2,582,0.1594,"2023-04-26","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0C3M1W58H",{"asin":311,"title":312,"brand":293,"imageUrl":313,"price":314,"rating":315,"reviews":37,"clickShare90":294,"clickShare360":316,"launchDate":317,"amazonUrl":318},"B0DFNK1MTX","Tinideya 2 Pcs Door Mat Welcome Non Slip Coir Mats Floor Layering Doormats Seasonal for Front Porch Entryway Decor(Brown White)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51MX7R3naZL.jpg",31.01,2.6,0.1571,"2024-08-30","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DFNK1MTX",{"asin":320,"title":321,"brand":290,"imageUrl":322,"price":323,"rating":324,"reviews":325,"clickShare90":326,"clickShare360":327,"launchDate":328,"amazonUrl":329},"B0C7G1B7L7","Fall Decor Door Mat Combo Set 100% Coco Coir Welcome Mat + 28 x 43 Inches Orange and Black Plaid Rug- Fall Thanksgiving Front Porch Entryway Floor Doormat Indoor Outdoor Autumn Mats Hello Pumpkin","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51UOu3TCxqL.jpg",31.68,4.8,638,0.1458,0.1161,"2023-06-08","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0C7G1B7L7",{"asin":331,"title":332,"brand":296,"imageUrl":333,"price":334,"rating":335,"reviews":336,"clickShare90":297,"clickShare360":337,"launchDate":338,"amazonUrl":339},"B0C3745HS2","Artoid Mode Orange Hello Pumpkin Fall Doormat Autumn Home Decor Low-Profile Switch Rug Door Mat Floor Mat for Indoor Outdoor 17x29 Inch","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41WM3ptLKVL.jpg",14.96,4.6,156,0.2758,"2023-04-21","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0C3745HS2",{"asin":341,"title":342,"brand":299,"imageUrl":343,"price":344,"rating":345,"reviews":346,"clickShare90":297,"clickShare360":347,"launchDate":348,"amazonUrl":349},"B0FFSVVGP1","Fall Decor Door Mat Combo Set Hello Pumpkin 100% Coco Coir Welcome Mat 28x43in Black White Buffalo Plaid Rug Fall Thanksgiving Floor Entryway Doormat for Indoor Outdoor Front Porch Entryway Decor","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51enqpfXxML.jpg",30.53,3.4,23,0.0701,"2025-06-27","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FFSVVGP1",{"asin":351,"title":352,"brand":290,"imageUrl":353,"price":25,"rating":324,"reviews":325,"clickShare90":297,"clickShare360":354,"launchDate":328,"amazonUrl":355},"B0C7G5BNLH","Fall Decor Door Mat Combo Set 100% Coco Coir Welcome Mat + 28 x 43 Inches Black and White Plaid Rug - Fall Thanksgiving Front Porch Entryway Floor Doormat Indoor Outdoors Autumn Mats Hello Pumpkin","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51UUPNOX1uL.jpg",0.2216,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0C7G5BNLH",{"love":357,"hate":407,"returnReasons":408},[358,365,372,379,385,390,395,398,402],{"topic":359,"percentOfMentions":360,"verbatims":361},"Quality-Overall",0.4167,[362,363,364],"Good quality","Very good quality","very well made",{"topic":366,"percentOfMentions":367,"verbatims":368},"Color",0.1583,[369,370,371],"I love the colors","Love the orange and black combo, was perfect for Halloween and fall","It's a beautiful orange",{"topic":373,"percentOfMentions":374,"verbatims":375},"Ease Of Cleaning",0.1167,[376,377,378],"Looks like it will be very easy to clean","Easily sweeps clean","The Ease of cleaning is excellent after muddy shoes",{"topic":380,"percentOfMentions":381,"verbatims":382},"Size-Overall",0.075,[383,384],"The Size works perfectly for my entryway","Perfect size for my small back porch",{"topic":386,"percentOfMentions":381,"verbatims":387},"Thickness",[388,389],"It is nice and thick","Thick material and durable",{"topic":391,"percentOfMentions":392,"verbatims":393},"Design-Overall",0.0417,[394],"The lightweight design makes repositioning simple",{"topic":396,"percentOfMentions":392,"verbatims":397},"Weight Light",[394],{"topic":399,"percentOfMentions":392,"verbatims":400},"Flatness",[401],"It stays flat once I unrolled it",{"topic":403,"percentOfMentions":404,"verbatims":405},"Durability",0.0333,[406],"Durable and festive",[],[409,412],{"reason":410,"pct":411},"Material Quality",0.5,{"reason":413,"pct":411},"Value For Money",[415,419,423],{"term":31,"volume":416,"growthQoq":417,"conversionRate":418},35842,2.1959,0.0127,{"term":420,"volume":421,"growthQoq":422,"conversionRate":30},"hey there pumpkin doormat",11124,0.463,{"term":424,"volume":425,"growthQoq":426,"conversionRate":427},"hey pumpkin door mat",3265,0.931,0.0179,[429,435,440,446,451,456],{"title":430,"href":431,"score":143,"verdict":432,"marketSize":433,"growth90":434},"lawn aerator","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002Flawn-aerator","launch",6164077.41,0.9011,{"title":436,"href":437,"score":143,"verdict":432,"marketSize":438,"growth90":439},"shepherds hooks for outdoor","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002Fshepherds-hooks-for-outdoor",3946552.42,1.4119,{"title":441,"href":442,"score":143,"verdict":443,"marketSize":444,"growth90":445},"garden mesh","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002Fgarden-mesh","watch",715565.56,1.5274,{"title":447,"href":448,"score":72,"verdict":432,"marketSize":449,"growth90":450},"chicken waterer","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002Fchicken-waterer",3424046.97,0.7013,{"title":452,"href":453,"score":72,"verdict":432,"marketSize":454,"growth90":455},"75 foot garden hose","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002F75-foot-garden-hose",1775946.43,1.1758,{"title":457,"href":458,"score":72,"verdict":432,"marketSize":459,"growth90":460},"bird deterrents for outside","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002Fbird-deterrents-for-outside",2120408.19,1.3147,[462,469,476,483,490,497,500,507,514,521,528,535,542,549,556,563,570,577,584,590],{"nodeId":463,"label":464,"slug":465,"href":466,"nichesTracked":467,"marketSizeTotal":468},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":470,"label":471,"slug":472,"href":473,"nichesTracked":474,"marketSizeTotal":475},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":477,"label":478,"slug":479,"href":480,"nichesTracked":481,"marketSizeTotal":482},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":484,"label":485,"slug":486,"href":487,"nichesTracked":488,"marketSizeTotal":489},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":491,"label":492,"slug":493,"href":494,"nichesTracked":495,"marketSizeTotal":496},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":498,"marketSizeTotal":499},8839,4979879539,{"nodeId":501,"label":502,"slug":503,"href":504,"nichesTracked":505,"marketSizeTotal":506},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":508,"label":509,"slug":510,"href":511,"nichesTracked":512,"marketSizeTotal":513},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":515,"label":516,"slug":517,"href":518,"nichesTracked":519,"marketSizeTotal":520},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":522,"label":523,"slug":524,"href":525,"nichesTracked":526,"marketSizeTotal":527},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":529,"label":530,"slug":531,"href":532,"nichesTracked":533,"marketSizeTotal":534},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":536,"label":537,"slug":538,"href":539,"nichesTracked":540,"marketSizeTotal":541},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":543,"label":544,"slug":545,"href":546,"nichesTracked":547,"marketSizeTotal":548},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":550,"label":551,"slug":552,"href":553,"nichesTracked":554,"marketSizeTotal":555},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":557,"label":558,"slug":559,"href":560,"nichesTracked":561,"marketSizeTotal":562},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":564,"label":565,"slug":566,"href":567,"nichesTracked":568,"marketSizeTotal":569},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":571,"label":572,"slug":573,"href":574,"nichesTracked":575,"marketSizeTotal":576},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":578,"label":579,"slug":580,"href":581,"nichesTracked":582,"marketSizeTotal":583},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":585,"label":586,"slug":587,"href":588,"nichesTracked":37,"marketSizeTotal":589},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",1511091,{"nodeId":591,"label":592,"slug":593,"href":594,"nichesTracked":595,"marketSizeTotal":596},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675]