---
title: "Ghost Decorations — $72K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/ghost-decorations"
last_updated: "2026-08-10T20:26:54.889Z"
locale: en
meta:
description: "Niche score 65/100 · $72K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 65/100 · $72K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Ghost Decorations — $72K/yr Amazon US Niche (2026) - Flapen"
---
# **ghost decorations**
**Worth a look**
Shows demand growing +182.6% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 18Growth 97Conversion 7Competition 95Returns 42Price range 76Avg price 91Brand share 97Review moat 87Quality gap 60
**Growth**
**Incredible****+182.6%**
90-day search growth — must beat 0% to launch
**Brand share**
**Incredible****26%**
top-5 brand share — no brand owns this niche
**Competition**
**Incredible****19%**
top-5 click share — an open shelf
**Avg price**
**Great****$21.30**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****265.42**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****$3.11–$53.83**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****3.7%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$72K**
$72K/yr · 572K searches
**Conversion**
**Bad****0.6%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, ghost decorations is a $72K/yr Amazon United States market (572K searches/yr). The top 5 brands hold 26% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 65/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **ghost decorations market data**
- **Units sold / yr**
- **10K–13K**
- avg 100–250/product
- **Revenue / yr**
- **$213K–$266K**
- units × avg price
- **Conversion rate**
- **0.6%**
- **Avg BSR**
- **#7,001**
- **Page quality**
- **0%**
- **Prime**
- **93%**
- **Sponsored**
- **77%**
- **Out of stock**
- **22.5%**
- **Avg brand age**
- **18 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.
**Brands**
**80 **▼falling
**Sellers**
**106**
**Top-5 brand share**
**26%**
Top 20: 62%
**Top-5 click share**
**19%**
Top 20: 49%
**Open market**
**70%**
- FunouHome7% - Generic6% - ORIENTAL CHERRY4% - Yumiio4% - FestalMart4% - AYGXU4%
## **Demand & seasonality**
Weekly Amazon search volume, last 97 weeks — +182.6% search growth over the last 90 days.
70K50KSpike '25Prime Day '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 73.2×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/ghost-decorations/trend)
## **Top ghost decorations search terms**
- **halloween ghost**59K/yr+412.0%0.3% conv. - **ghost decorations**141K/yr+202.2%0.6% conv. - **cute ghost decor**42K/yr+97.9%0.4% conv. - **light up ghost**46K/yr+253.4%0.8% conv. - **halloween ghost decorations**34K/yr+788.6%0.1% conv. - **cute ghost**23K/yr+8.6%0.5% conv. - **halloween ghosts**32K/yr+530.6%0.7% conv. - **ghost halloween decorations**23K/yr+173.2%0.1% conv. - **outdoor ghost decorations**45K/yr+155.5%0.5% conv. - **ghost kitchen decor**11K/yr+42.7%0.2% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/ghost-decorations/search-terms)
## **Top ghost decorations products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$1K4%$3K6%$4K8%$6K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Halloween Decorations -2 Packs Spooky Ghosts with Lights-Scary Ghost for Halloween Decor Indoor Party Home Table Room Kitchen and Fireplace Decor**FunouHome**$25.42**4.2★183 rev](https://www.amazon.com/dp/B0F6T49NLY) [2**Halloween Decorations - Halloween Decorations Outdoor - Set of 3 Light Up Spooky Ghosts Decoration with 8 Light Modes Timer Remote- Indoor Cute Party Ghost Decor for Yard Porch Lawn Home Front Door**ORIENTAL CHERRY**$45.80**4.8★7 rev](https://www.amazon.com/dp/B0GX82FP54) [3**Halloween Decorations Indoor - 2 Pack Light Up Ghosts Easy to Assemble Adjustable Height Spooky Halloween Party Decorations for Porch Yard Mantel Home**Yumiio**$37.39**4.5★18 rev](https://www.amazon.com/dp/B0GYHJKM7Y) [4**ZUZIF Halloween Ghost Figurine - Spooky Resin Statue Cute Finger Ghost Ornaments Perfect for Indoor & Porch Decor**ZUZIF**$10.50**4.8★654 rev](https://www.amazon.com/dp/B0DBQ3MDCW) [5**Halloween Decorations Indoor -2 Packs Light Up Ghost-Spooky Ghost Decor with Lights for Porch Home Outdoor Garden Yard Lawn Party Decor**FunouHome**$37.09**4.2★183 rev](https://www.amazon.com/dp/B0GY7M4KBW)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Lighted Vintage Patchwork Ghost Light Up Ghost with Pumpkin Lantern Halloween Decor Vintage Halloween Patchwork Ghosts Lamp Rustic Fall Figurine Decoration for Mantel Shelf Entryway Porch**Generic**$21.29**19 rev1mo ago](https://www.amazon.com/dp/B0H4VVDRP5) [**Halloween Decorations Outdoor 3 Pack Hanging Ghosts on Brooms with Built-in Warm Lights Flying Ghost Family Decor Floating Gauze Ghost for Tree Porch Yard Patio Indoor Halloween Decorations**PEJOURI**$33.59**7 rev1mo ago](https://www.amazon.com/dp/B0H2D6LQ12) [**Halloween Decorations-Set of 2 Light-Up Ghosts with Witch Hats Ghost Table Centerpiece-Spooky Tabletop Decor for Mantel Dining Table Party Indoor Home Decor**FestalMart**$25.67**16 rev2mo ago](https://www.amazon.com/dp/B0GZDVZLPW) [**Halloween Decorations Outdoor - 5FT Large Hanging Ghost Swing with Remote Control String Lights & Upgraded Sheet Scary Ghost Halloween Party Decor Outside for Tree Porch Yard Garden Lawn**HAPPYCLUB**$50.20**17 rev2mo ago](https://www.amazon.com/dp/B0GYNQHDZP) [**Halloween Decorations Indoor - 2 Pack Light Up Ghosts Easy to Assemble Adjustable Height Spooky Halloween Party Decorations for Porch Yard Mantel Home**Yumiio**$37.39**18 rev2mo ago](https://www.amazon.com/dp/B0GYHJKM7Y)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Halloween Decorations Outdoor 3 Pack Hanging Ghosts on Brooms with Built-in Warm Lights Flying Ghost Family Decor Floating Gauze Ghost for Tree Porch Yard Patio Indoor Halloween Decorations**PEJOURI**$33.59**5.0★**▲ 1000%**](https://www.amazon.com/dp/B0H2D6LQ12) [**Halloween Decorations Outdoor - 5FT Large Hanging Ghost Swing with Remote Control String Lights & Upgraded Sheet Scary Ghost Halloween Party Decor Outside for Tree Porch Yard Garden Lawn**HAPPYCLUB**$50.20**4.8★**▲ 1000%**](https://www.amazon.com/dp/B0GYNQHDZP) [**Halloween Decorations Indoor - 2 Pack Light Up Ghosts Easy to Assemble Adjustable Height Spooky Halloween Party Decorations for Porch Yard Mantel Home**Yumiio**$37.39**4.5★**▲ 1000%**](https://www.amazon.com/dp/B0GYHJKM7Y) [**Halloween Decorations - Halloween Decorations Outdoor - Set of 3 Light Up Spooky Ghosts Decoration with 8 Light Modes Timer Remote- Indoor Cute Party Ghost Decor for Yard Porch Lawn Home Front Door**ORIENTAL CHERRY**$45.80**4.8★**▲ 1000%**](https://www.amazon.com/dp/B0GX82FP54) [**Halloween Decorations Indoor -2 Packs Light Up Ghost-Spooky Ghost Decor with Lights for Porch Home Outdoor Garden Yard Lawn Party Decor**FunouHome**$37.09**4.2★**▲ 1000%**](https://www.amazon.com/dp/B0GY7M4KBW)
**~~View all trending →~~**
## **What buyers say about ghost decorations**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Assembly/Installation**12%
*“Installation was a breeze”*
**Quality-Overall**12%
*“Excellent product”*
**Brightness/Shine/Glow**9%
*“They glow in the dark”*
**Design-Overall**9%
*“The details are nicely finished”*
**Size-Overall**6%
*“Something different, not too big”*
**Advertised Vs Actual Product**5%
*“Just what I wanted”*
**Ease Of Use**5%
*“easy to use”*
**Value For Money**4%
*“well worth the money”*
**Durability**4%
*“They are very durable”*
**Material Quality**3%
*“the ghost material is durable”*
### **What buyers complain about **
**Size-Overall**18%
*“It's small”*
**Strength**9%
*“Not very sturdy”*
**Advertised Vs Actual Product**8%
*“it comes down entirely to a misleading listing”*
**Assembly/Installation**7%
*“It takes a little time to assemble”*
**Quality-Overall**6%
*“poor quality”*
**Brightness/Shine/Glow**4%
*“Didn't shine as bright as it shows in the picture”*
**Durability**4%
*“they might just fall off”*
**Material Quality**2%
*“Cheap material”*
**Value For Money**2%
*“kind of overpriced”*
**Ease Of Use**2%
*“where trick-or-treaters come - BUT they have some issues”*
### **Top return reasons **
**Size-Overall**23%
**Quality-Overall**13%
**Assembly/Installation**10%
**Defective Material/Parts**8%
**Advertised Vs Actual Product**8%
**Material Quality**5%
**Value For Money**4%
**Functionality-Overall**4%
**Brightness/Shine/Glow**3%
**Bulb Flicker/Dimming/Color**3%
## **Common questions**
- **Is ghost decorations profitable to sell on Amazon United States?**
- The niche generates $72K/yr across 105 tracked products. 11 of 41 products launched in the last 360 days are still selling. 90-day search growth is +182.6%. Flapen's verdict: Worth a look (65/100).
- **How competitive is the ghost decorations niche?**
- 80 brands and 106 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 26% of demand.
- **What do buyers complain about in ghost decorations?**
- Top complaints mined from reviews: Size-Overall, Strength, Advertised Vs Actual Product. The return rate is 3.7%.
- **When does demand for ghost decorations peak?**
- Demand peaks in Aug–Sep–Oct; the busiest month runs 73.2× the quietest.
- **What does it cost to enter the ghost decorations niche?**
- Listings span $3.11–$53.83; the average listing price is $21.30 (sweet spot $15–$100). The average incumbent carries 265 reviews — the moat a new listing must climb.
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