---
title: "Fox Urine — $305K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/fox-urine"
last_updated: "2026-08-05T21:18:27.655Z"
locale: en
meta:
  description: "Niche score 68/100 · $305K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 68/100 · $305K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Fox Urine — $305K/yr Amazon US Niche (2026) - Flapen"
---

# **fox urine**

**Worth a look**

Shows beatable incumbent ratings (3.9★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 51Growth 86Conversion 86Competition 31Returns 96Price range 82Avg price 95Brand share 38Review moat 52Quality gap 96

**Quality gap**

**Incredible****3.9★**

avg incumbent rating — lower means beatable quality

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$24.46**

avg listing price — sweet spot $15–$100

**Growth**

**Great****+86.5%**

90-day search growth — must beat 0% to launch

**Conversion**

**Great****9.8%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****$7.91–$51.71**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,410.69**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****$305K**

$305K/yr · 127K searches

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****66%**

top-5 click share — leaders hold, buyers still browse

**Signals**[** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0")

According to Flapen's Amazon United States niche tracking, fox urine is a $305K/yr Amazon United States market (127K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 68/100.

Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **fox urine market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**13K–15K**</dd><dd>avg 500–750/product</dd>

<dt>**Revenue / yr**</dt><dd>**$306K–$367K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**9.8%**</dd>

<dt>**Avg BSR**</dt><dd>**#130**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**81%**</dd>

<dt>**Out of stock**</dt><dd>**1.3%**</dd>

<dt>**Avg brand age**</dt><dd>**74 months**</dd>

<dt>**Avg seller age**</dt><dd>**167 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**10 **▼falling

**Sellers**

**60**

**Top-5 brand share**

**82%**

Top 20: 100%

**Top-5 click share**

**66%**

Top 20: 100%

**Open market**

**14%**

- PredatorPee31% - Shake-Away28% - WILDLIFE RESEARCH CENTER9% - Southern Snares and Supply7% - Trap Shack Company7% - Bonide4% - Open — no brand owns it (4 brands, 14%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +86.5% search growth over the last 90 days.

4K3KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.5×

[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/fox-urine/trend)

## **Top fox urine search terms**

- **fox urine**53K/yr+80.1%8.6% conv. - **fox urine animal repellent**34K/yr+98.3%8.6% conv. - **fox urine granules**12K/yr+177.0%10.9% conv. - **fox pee**8K/yr+63.3%8.6% conv. - **red fox urine**7K/yr+56.7%7.5% conv. - **fox urine spray**4K/yr+62.4%8.0% conv. - **shake away fox urine granules**3K/yr+82.4%14.4% conv. - **fox pee repellent**3K/yr+150.1%8.5% conv. - **fox urine rodent repellent**4K/yr-45.6%6.9% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/fox-urine/search-terms)

## **Top fox urine products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$30K20%$61K30%$91K40%$122K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Shake Away 2852228 Fox Urine Granules 28-1/2-Ounce - Brown/A](https://m.media-amazon.com/images/I/41aSjgDCSbL.jpg)**Shake Away 2852228 Fox Urine Granules 28-1/2-Ounce - Brown/A**Shake-Away**$19.48**3.7★1,086 rev](https://www.amazon.com/dp/B005VZYCLM) [2![Predator Pee 100% Fox Urine - Territorial Marking Scent - Creates Illusion That Fox is Nearby - 16 oz](https://m.media-amazon.com/images/I/31E3fhwOM-L.jpg)**Predator Pee 100% Fox Urine - Territorial Marking Scent - Creates Illusion That Fox is Nearby - 16 oz**PredatorPee**$34.22**4.0★425 rev](https://www.amazon.com/dp/B01AL6Y8AU) [3![PredatorPee Original Fox Urine -Territorial Marking Scent-16oz Spray Bottle Combo with ScentTags](https://m.media-amazon.com/images/I/31XPx3OlDwL.jpg)**PredatorPee Original Fox Urine -Territorial Marking Scent-16oz Spray Bottle Combo with ScentTags**PredatorPee**$23.80**3.8★530 rev](https://www.amazon.com/dp/B084P39WFX) [4![WILDLIFE RESEARCH CENTER Red Fox Urine Premium Masking Scent & Fear Reducer for Deer Hunting Deer Hunters Grade Cover Scent 1 FL OZ Bottle](https://m.media-amazon.com/images/I/41dI581qGJL.jpg)**WILDLIFE RESEARCH CENTER Red Fox Urine Premium Masking Scent & Fear Reducer for Deer Hunting Deer Hunters Grade Cover Scent 1 FL OZ Bottle**WILDLIFE RESEARCH CENTER**$7.91**3.9★428 rev](https://www.amazon.com/dp/B000198QCE) [5![Fox Urine Southern Snares Pure 16 oz Red Fox Urine Predator Urine Animal Repellent Fox Pee Trapping Lure](https://m.media-amazon.com/images/I/41AvbuBY-YL.jpg)**Fox Urine Southern Snares Pure 16 oz Red Fox Urine Predator Urine Animal Repellent Fox Pee Trapping Lure**Southern Snares and Supply**$24.60**3.6★34 rev](https://www.amazon.com/dp/B0C15DX78R)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Fox Peak Outdoor Supply Red Fox Urine 100% Pure 8 oz Natural Animal Urine Hunting Attractant Garden Protection Squeeze Bottle](https://m.media-amazon.com/images/I/618mO9e7FeL.jpg)**Fox Peak Outdoor Supply Red Fox Urine 100% Pure 8 oz Natural Animal Urine Hunting Attractant Garden Protection Squeeze Bottle**Fox Peak Outdoor Supply**$11.65**7 rev5mo ago](https://www.amazon.com/dp/B0GMD2PP32) [![100% Pure Fox Urine ~ All-Natural Predator Scent Territorial Marker 8oz.](https://m.media-amazon.com/images/I/31nxiS7yEwL.jpg)**100% Pure Fox Urine ~ All-Natural Predator Scent Territorial Marker 8oz.**North American Trapper**$16.99**10 rev9mo ago](https://www.amazon.com/dp/B0FV995DN9) [![Fox Urine Southern Snares Pure 16 oz Red Fox Urine Predator Urine Animal Repellent Fox Pee Trapping Lure](https://m.media-amazon.com/images/I/41AvbuBY-YL.jpg)**Fox Urine Southern Snares Pure 16 oz Red Fox Urine Predator Urine Animal Repellent Fox Pee Trapping Lure**Southern Snares and Supply**$24.60**34 rev3y ago](https://www.amazon.com/dp/B0C15DX78R) [![American Heritage Industries 16 oz Red Fox Urine- Protect Your Garden with Real Predator Urine](https://m.media-amazon.com/images/I/31GQXQCe28L.jpg)**American Heritage Industries 16 oz Red Fox Urine- Protect Your Garden with Real Predator Urine**American Heritage Industries**$25.03**274 rev5y ago](https://www.amazon.com/dp/B08KFK727Q) [![PredatorPee Fox Pee Yard Cover Jumbo -128oz](https://m.media-amazon.com/images/I/41XvmRs6Z1L.jpg)**PredatorPee Fox Pee Yard Cover Jumbo -128oz**PredatorPee**$51.71**41 rev5y ago](https://www.amazon.com/dp/B08HGHJ53Z)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Fox Peak Outdoor Supply Red Fox Urine 100% Pure 8 oz Natural Animal Urine Hunting Attractant Garden Protection Squeeze Bottle](https://m.media-amazon.com/images/I/618mO9e7FeL.jpg)**Fox Peak Outdoor Supply Red Fox Urine 100% Pure 8 oz Natural Animal Urine Hunting Attractant Garden Protection Squeeze Bottle**Fox Peak Outdoor Supply**$11.65**4.2★**▲ 139%**](https://www.amazon.com/dp/B0GMD2PP32) [![PredatorPee 100% Coyote Urine with 10 ScentTags Territorial Marking Scent Kit Creates Predator Presence Illusion for Deer Raccoons Groundhogs Rats Outdoor Yard Garden Perimeter Setup 16 Oz](https://m.media-amazon.com/images/I/41PF777NdzL.jpg)**PredatorPee 100% Coyote Urine with 10 ScentTags Territorial Marking Scent Kit Creates Predator Presence Illusion for Deer Raccoons Groundhogs Rats Outdoor Yard Garden Perimeter Setup 16 Oz**PredatorPee**$23.42**3.7★**▲ 78%**](https://www.amazon.com/dp/B084P2WY5V) [![Shake Away 2852228 Fox Urine Granules 28-1/2-Ounce - Brown/A](https://m.media-amazon.com/images/I/41aSjgDCSbL.jpg)**Shake Away 2852228 Fox Urine Granules 28-1/2-Ounce - Brown/A**Shake-Away**$19.48**3.7★**▲ 46%**](https://www.amazon.com/dp/B005VZYCLM) [![Shake-Away Coyote/Fox Urine Granules 28.5 oz.2 Pack](https://m.media-amazon.com/images/I/51Y78ZnjVCL.jpg)**Shake-Away Coyote/Fox Urine Granules 28.5 oz.2 Pack**Shake-Away**$34.03**3.7★**▲ 34%**](https://www.amazon.com/dp/B07H9H2XCV) [![Shake Away 5006458 Coyote/Fox Urine Granules Repels Domestic Cats 5 lb](https://m.media-amazon.com/images/I/519HZ0rcYFL.jpg)**Shake Away 5006458 Coyote/Fox Urine Granules Repels Domestic Cats 5 lb**Shake-Away**$34.00**3.5★**▲ 30%**](https://www.amazon.com/dp/B005VZYCPS)

**~~View all trending →~~**

## **What buyers say about fox urine**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Pest/Insect Control**26%

*“Kept squirrels away”*

**Advertised Vs Actual Product**11%

*“Works as advertised”*

**Quality-Overall**9%

*“Excellent product”*

**Efficiency**9%

*“which makes it clear that its doing its job”*

**Smell**9%

*“Product doesn't smell too rancid”*

**Value For Money**7%

*“The value is good for the money”*

**Ease Of Use**6%

*“Its easy to use”*

**Plant Growth**4%

*“This is effective at the beginning of the season in my vegetable garden and peach trees”*

**Functionality-Overall**1%

*“Seems to work”*

**Spray/Flow**1%

*“This product seems to helps when combining it with the repellant spray”*

### **What buyers complain about **

**Functionality-Overall**45%

*“Did not work”*

**Pest/Insect Control**18%

*“it definitely did not repel them”*

**Smell**13%

*“The smell is pungent”*

**Value For Money**9%

*“to expensive”*

**Plant Growth**3%

*“The next day the rock chucks ate the plant”*

**Advertised Vs Actual Product**2%

*“Product size not accurate”*

**Natural Resource Wastage**1%

*“Waste of time and money”*

**Durability**1%

*“Doesnt last long”*

**Product Condition**1%

*“It was previously opened and obviously used”*

**Spray/Flow**1%

*“broken sprayer”*

### **Top return reasons **

**Functionality-Overall**29%

**Advertised Vs Actual Product**15%

**Pest/Insect Control**12%

**Product Condition**11%

**Leak-Proof**9%

**Smell**7%

**Defective Material/Parts**4%

**Value For Money**4%

**Size-Overall**2%

**Plant Growth**1%

## **Common questions**

<dl>

<dt>**Is fox urine profitable to sell on Amazon United States?**</dt><dd>The niche generates $305K/yr across 16 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +86.5%. Flapen's verdict: Worth a look (68/100).</dd>

<dt>**How competitive is the fox urine niche?**</dt><dd>10 brands and 60 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 82% of demand.</dd>

<dt>**What do buyers complain about in fox urine?**</dt><dd>Top complaints mined from reviews: Functionality-Overall, Pest/Insect Control, Smell. The return rate is 0.8%.</dd>

<dt>**When does demand for fox urine peak?**</dt><dd>Demand peaks in May–Jun–Jul; the busiest month runs 2.5× the quietest.</dd>

<dt>**What does it cost to enter the fox urine niche?**</dt><dd>Listings span $7.91–$51.71; the average listing price is $24.46 (sweet spot $15–$100). The average incumbent carries 1,411 reviews — the moat a new listing must climb.</dd>

</dl>

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