---
title: "Fly Spray — $1.9M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/fly-spray"
last_updated: "2026-08-06T06:07:53.793Z"
locale: en
meta:
description: "Niche score 76/100 · $1.9M/yr market · 851K searches/yr · $18.86 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 76/100 · $1.9M/yr market · 851K searches/yr · $18.86 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Fly Spray — $1.9M/yr Amazon US Niche (2026) - Flapen"
---
# **fly spray**
**Launch it**
A $1.9M/yr market growing +214.7% this quarter with returns at 0.7% — clears our launch bar.
Market size 94Growth 98Conversion 95Competition 55Returns 96Price range 83Avg price 85Brand share 30Review moat 22Quality gap 73
**Growth**
**Incredible****+214.7%**
90-day search growth — must beat 0% to launch
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****12.0%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Great****$1.9M**
$1.9M/yr · 851K searches
**Avg price**
**Great****$18.86**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$4.02–$78.39**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****52%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****9,633**
avg incumbent reviews — the moat a new listing must climb
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)")
According to Flapen's Amazon United States niche tracking, fly spray is a $1.9M/yr Amazon United States market (851K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Launch it — 76/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **fly spray market data**
- **Units sold / yr**
- **100K–125K**
- avg 5,000–6,000/product
- **Revenue / yr**
- **$1.9M–$2.4M**
- units × avg price
- **Conversion rate**
- **12.0%**
- **Avg BSR**
- **#117**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **88%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **64 months**
- **Avg seller age**
- **149 days**
## **Competition & brand share**
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **—flat
**Sellers**
**139**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**52%**
Top 20: 94%
**Open market**
**8%**
- Raid37% - HOT SHOT24% - ZEVO11% - STEM9% - Absorbine6% - BASF5% - Open — no brand owns it (4 brands, 8%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +214.7% search growth over the last 90 days.
50K30KSpike '25Prime Day '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 11.3×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/fly-spray/trend)
## **Top fly spray search terms**
- **fly spray**311K/yr+238.1%7.2% conv. - **raid flying insect spray**127K/yr+196.0%12.3% conv. - **flying insect spray**100K/yr+242.4%9.5% conv. - **fly spray indoor**88K/yr+238.2%12.6% conv. - **fly spray outdoor**55K/yr+188.1%7.0% conv. - **flying insect killer**28K/yr+154.4%6.2% conv. - **fly killer spray**23K/yr+216.8%9.2% conv. - **mosquito spray indoor**22K/yr+133.2%7.1% conv. - **raid flying insect killer**10K/yr+337.7%7.9% conv. - **flying insect spray indoor**11K/yr+148.1%9.8% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/fly-spray/search-terms)
## **Top fly spray products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$96K10%$193K15%$289K20%$386K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Raid Flying Insect Killer 7 Bug Spray Insecticide Spray for Indoors & Outdoors 18 oz**Raid**$6.21**4.6★1,898 rev](https://www.amazon.com/dp/B005S4U5S0) [2**Hot Shot Flying Insect Killer 15 Ounces Aerosol Kills Houseflies Mosquitoes and Flying Insects Indoors and Outdoors Clean Fresh Scent 3 Pack 3.94 Pounds**HOT SHOT**$16.58**4.5★1,783 rev](https://www.amazon.com/dp/B0DGWR3B5G) [3**Stem Kills Ants Roaches And Flies: Plant-Based Active Ingredient Bug Spray Botanical Insecticide For Indoor And Outdoor Use; 12 fl oz (Pack Of 1)**STEM**$6.79**4.3★16,211 rev](https://www.amazon.com/dp/B09GD81Q4S) [4**Raid Flying Insect Killer Kills Flies Mosquitoes and Other Flying Insects on Contact For Indoor and Outdoor Use 15 oz**Raid**$6.05**4.6★750 rev](https://www.amazon.com/dp/B0035H6CGQ) [5**Zevo Flying Insect Killer Spray - Fruit Fly Gnat Fly & Mosquito Bug Spray for Home Use with Rosemary & Cornmint Oil - Indoor & Outdoor Use (3 Bottles)**ZEVO**$24.84**3.9★1,900 rev](https://www.amazon.com/dp/B0CWJGGSXT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Hot Shot Flying Insect Killer 15 Ounces Aerosol Kills Houseflies Mosquitoes and Flying Insects Indoors and Outdoors Clean Fresh Scent 3 Pack 3.94 Pounds**HOT SHOT**$16.58**1,783 rev1y ago](https://www.amazon.com/dp/B0DGWR3B5G) [**Zevo Flying Insect Killer Spray - Fruit Fly Gnat Fly & Mosquito Bug Spray for Home Use with Rosemary & Cornmint Oil - Indoor & Outdoor Use (3 Bottles)**ZEVO**$24.84**1,900 rev2y ago](https://www.amazon.com/dp/B0CWJGGSXT) [**Raid Flying Insect Killer Mosquito and Fly Control No Lingering Chemical Odor Outdoor Fresh Scent 15 Ounce (Pack of 4)**Raid**$30.06**699 rev3y ago](https://www.amazon.com/dp/B0C1HJ3SMQ) [**Wondercide - Mosquito and Fly Aerosol Spray - Fly Gnat Flying Bug Mosquito Killer with Natural Essential Oils - Quick Kill for Outdoor and Indoor Areas - Pet and Family Safe - 10 oz - 2 Pack**Wondercide**$21.83**667 rev4y ago](https://www.amazon.com/dp/B09XWYLB6P) [**Stem Kills Ants Roaches And Flies: Plant-Based Active Ingredient Bug Spray Botanical Insecticide For Indoor And Outdoor Use; 12 fl oz (Pack Of 1)**STEM**$6.79**16,211 rev4y ago](https://www.amazon.com/dp/B09GD81Q4S)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Raid Flying Insect Killer Kills Flies Mosquitoes and Other Flying Insects on Contact For Indoor and Outdoor Use 15 oz (Pack of 3)**Raid**$27.94**4.7★**▲ 147%**](https://www.amazon.com/dp/B076HM2K6D) [**Hot Shot Flying Insect Killer 15 Oz Aerosol**HOT SHOT**$4.02**4.3★**▲ 131%**](https://www.amazon.com/dp/B0171KQJU6) [**Raid Yard Guard Mosquito Fogger Outdoor Kills Flies Mosquitoes Non-Biting Gnats Small Flying Moths Wasps and Hornets 16 Oz Pack of 12**Raid**$10.36**4.6★**▲ 116%**](https://www.amazon.com/dp/B00192G5C0) [**Hot Shot Kitchen Bug Killer Spray Controls Ants Flies Roaches Spiders and More Indoor Bug Killer Botanical Insecticides 14 Ounce**HOT SHOT**$5.56**4.4★**▲ 86%**](https://www.amazon.com/dp/B000KL7A2A) [**Wondercide - Outdoor Pest Control Spray with Natural Essential Oils - Mosquito Ant Flea Tick Insect Repellent Treatment Killer - Safe Around Pets Kids 32 oz**Wondercide**$36.27**4.0★**▲ 59%**](https://www.amazon.com/dp/B074HZHPD9)
**~~View all trending →~~**
## **What buyers say about fly spray**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Pest/Insect Control**33%
*“Keeps bugs away”*
**Smell**18%
*“Smells fresh”*
**Quality-Overall**10%
*“Good quality spray bottle”*
**Advertised Vs Actual Product**6%
*“Exactly as advertised”*
**Spray/Flow**5%
*“Effective spray”*
**Value For Money**4%
*“Reasonable price”*
**Ease Of Use**3%
*“easy to dispose”*
**Strength**2%
*“Its powerful”*
**Efficiency**2%
*“Work ok”*
**Safety Standards**1%
*“Safe for pets”*
### **What buyers complain about **
**Pest/Insect Control**31%
*“Not for mosquitoes”*
**Functionality-Overall**15%
*“No very effective”*
**Smell**8%
*“Does not smell good”*
**Spray/Flow**8%
*“Faulty spray”*
**Value For Money**8%
*“a little pricey”*
**Quality-Overall**2%
*“Quality control problem”*
**Durability**2%
*“Didnt last”*
**Oily/Greasy**2%
*“this makes an oily Mess on anything it touches”*
**Advertised Vs Actual Product**1%
*“False advertisement”*
**Residue**1%
*“leaves residue”*
### **Top return reasons **
**Functionality-Overall**22%
**Pest/Insect Control**20%
**Value For Money**11%
**Spray/Flow**8%
**Advertised Vs Actual Product**8%
**Size-Overall**6%
**Leak-Proof**6%
**Defective Material/Parts**4%
**Smell**4%
**Adhesion/Stickiness**1%
## **Common questions**
- **Is fly spray profitable to sell on Amazon United States?**
- The niche generates $1.9M/yr across 25 tracked products. 90-day search growth is +214.7%. Flapen's verdict: Launch it (76/100).
- **How competitive is the fly spray niche?**
- 10 brands and 139 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in fly spray?**
- Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Smell. The return rate is 0.7%.
- **When does demand for fly spray peak?**
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 11.3× the quietest.
- **What does it cost to enter the fly spray niche?**
- Listings span $4.02–$78.39; the average listing price is $18.86 (sweet spot $15–$100). The average incumbent carries 9,633 reviews — the moat a new listing must climb.
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