---
title: "Products — fertilizer - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/fertilizer/products"
last_updated: "2026-08-10T19:29:28.802Z"
locale: en
meta:
  description: "Niche score 64/100 · $8.0M/yr market · 4.8M searches/yr · $14.07 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 64/100 · $8.0M/yr market · 4.8M searches/yr · $14.07 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Products — fertilizer - Flapen"
---

# **fertilizer**

**Launch it**

A $8.0M/yr market growing +76.8% this quarter with returns at 0.3% — clears our launch bar.

Market size 100Growth 82Conversion 95Competition 46Returns 99Price range 60Avg price 67Brand share 6Review moat 21Quality gap 21

**Market size**

**Incredible****$8.0M**

$8.0M/yr · 4.8M searches

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****12.0%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Great****+76.8%**

90-day search growth — must beat 0% to launch

**Avg price**

**Good****$14.07**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$5.02–$29.80**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****57%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****11,484.64**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****97%**

top-5 brand share — brand-locked demand

## Products