---
title: "Easter Decorations Outdoor — $173K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/easter-decorations-outdoor"
last_updated: "2026-08-10T13:41:09.712Z"
locale: en
meta:
description: "Niche score 55/100 · $173K/yr market · 578K searches/yr · $26.48 avg price. Soft demand (-96.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · $173K/yr market · 578K searches/yr · $26.48 avg price. Soft demand (-96.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Easter Decorations Outdoor — $173K/yr Amazon US Niche (2026) - Flapen"
---
# **easter decorations outdoor**
**Worth a look**
Shows no brand lock-in (top 5 brands take 26% of clicks), but soft demand (-96.7% this quarter) keeps it on the watch list.
Market size 35Growth 0Conversion 14Competition 95Returns 65Price range 89Avg price 95Brand share 97Review moat 76Quality gap 43
**Brand share**
**Incredible****26%**
top-5 brand share — no brand owns this niche
**Competition**
**Incredible****19%**
top-5 click share — an open shelf
**Avg price**
**Incredible****$26.48**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$11.13–$62.31**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****474.57**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Good****2.4%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$173K**
$173K/yr · 578K searches
**Conversion**
**Bad****1.1%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-96.7%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, easter decorations outdoor is a $173K/yr Amazon United States market (578K searches/yr). The top 5 brands hold 26% of demand. Demand peaks in Feb–Mar–Apr. Verdict: Worth a look — 55/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **easter decorations outdoor market data**
- **Units sold / yr**
- **15K–20K**
- avg 0–100/product
- **Revenue / yr**
- **$397K–$530K**
- units × avg price
- **Conversion rate**
- **1.1%**
- **Avg BSR**
- **#1,244**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **77%**
- **Out of stock**
- **11.2%**
- **Avg brand age**
- **23 months**
- **Avg seller age**
- **187 days**
## **Competition & brand share**
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.
**Brands**
**49 **▼falling
**Sellers**
**53**
**Top-5 brand share**
**26%**
Top 20: 67%
**Top-5 click share**
**19%**
Top 20: 54%
**Open market**
**70%**
- HZGDEJTG7% - InfleasJoiy6% - KISSUNY4% - LEGIFO4% - BLOWOUT FUN4% - MICOCAH4%
## **Demand & seasonality**
Weekly Amazon search volume, last 101 weeks — -96.7% search growth over the last 90 days.
80K60KSpike '24Black Friday '24Spike '25Prime Day '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Feb, Mar, Apr · busiest ÷ quietest = 121.1×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/easter-decorations-outdoor/trend)
## **Top easter decorations outdoor search terms**
- **easter inflatables**164K/yr-95.1%0.3% conv. - **bunny outdoor decor**11K/yr-64.5%1.1% conv. - **outdoor bunny decor**17K/yr-88.1%0.5% conv. - **easter inflatables outdoor decorations**96K/yr-98.4%1.1% conv. - **easter inflatable**51K/yr-97.3%0.9% conv. - **easter blow up yard decorations**52K/yr-98.1%0.7% conv. - **easter lawn decorations**15K/yr-96.0%0.0% conv. - **easter blow up**23K/yr-98.1%0.3% conv. - **easter yard signs**19K/yr-98.6%0.0% conv. - **easter yard stakes**16K/yr-98.7%0.0% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/easter-decorations-outdoor/search-terms)
## **Top easter decorations outdoor products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$3K4%$7K6%$10K8%$14K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**LEGIFO Bunny Decor Yard Decorations Outdoor Set of 3 Bunny Decorations for Home Garden Outdoor Statues Easter Rabbit Figurines mom Gifts**LEGIFO**$23.55**4.6★1,300 rev](https://www.amazon.com/dp/B0B6N5VSHG) [2**BLOWOUT FUN Easter Inflatables Outdoor Decorations 8FT Inflatable Bunny with Eggs Chick Carrot Built-in LED Lights Blow Up Decor for Spring Holiday Party Indoor Outdoor Garden Lawn Patio Decoration**BLOWOUT FUN**$20.58**4.5★304 rev](https://www.amazon.com/dp/B0G5PXQX2H) [3**HZGDEJTG 7 FT Easter Inflatables Outdoor Decorations Built-in LED Easter Blow UP Yard Decorations Suitable for Yard Garden Outdoor Lawn Basket Rabbit Decoration**HZGDEJTG**$18.64**4.2★13 rev](https://www.amazon.com/dp/B0G5KD7WTV) [4**KISSUNY Easter Inflatable Outdoor Decoration 11.5 FT Wide White Bunny with Chick and Easter Eggs Built-in LED Lights Blow Up Yard Decor for Lawn and Garden**KISSUNY**$52.82**4.0★25 rev](https://www.amazon.com/dp/B0G4NCDX4D) [5**YODY Solar Garden Statues Outdoor Decor- Yard Decorations for Patio Balcony Backyard Lawn Ornaments - Rabbit Figurines with LED Light- Unique Birthday House Warming Gifts for Women Mom Grandma**YODY**$25.40**4.6★569 rev](https://www.amazon.com/dp/B0D5WDS41T)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**GoGnome Solar Rabbit Garden Statue with LED Flower Hand-Painted Resin Bunny Figurine Outdoor Solar Light Decor for Yard Patio Porch Lawn (Rabbit)**GoGnome**$11.83**294 rev6mo ago](https://www.amazon.com/dp/B0FZCH1QQK) [**HZGDEJTG4FT Egg Basket Bunny Easter Inflatable Outdoor Decoration with Built-in LED Light Suitable for Gardens Patios Outdoors Lawns and Parties.**HZGDEJTG**$16.02**4 rev6mo ago](https://www.amazon.com/dp/B0GCDR7Q7R) [**WOGOON 4FT Easter Inflatables Outdoor Decorations Bunny Hanging Blow Up Yard Decorations Built-in LED Lights Easter Inflatable for Garden Lawn Holiday Party Decoration**WOGOON**$11.13**105 rev6mo ago](https://www.amazon.com/dp/B0G8VLR959) [**Giant 15ft Easter Inflatable Outdoor Decor Blow Up Bunny Rabbit Inflatable Yard Decoration for Easter Party Outdoor Yard Garden Lawn**STEPINORLD XOXO**$62.31**18 rev7mo ago](https://www.amazon.com/dp/B0G6YT47VM) [**Elegear 5.9FT Easter Inflatable Bunny Driving Egg Car Outdoor Decoration Lighted Bunny & Chick Blow Up Yard Decor for Lawn Garden Holiday Party & Spring Display**Elegear**$41.22**25 rev7mo ago](https://www.amazon.com/dp/B0G6CFV949)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**IDEA SHOW Solar Garden Statue Outdoor Decor Rabbit Figurine with Butterfly LED Lights Bunny Statue for Garden Yard Decor Lawn Ornament Valentines Day Birthday Gift for Women Mom Grandma**IDEA SHOW**$24.76**4.6★**▲ 789%**](https://www.amazon.com/dp/B0FJFWBWT7) [**GoGnome Solar Rabbit Garden Statue with LED Flower Hand-Painted Resin Bunny Figurine Outdoor Solar Light Decor for Yard Patio Porch Lawn (Rabbit)**GoGnome**$11.83**4.4★**▲ 700%**](https://www.amazon.com/dp/B0FZCH1QQK) [**OwMell Garden Rabbit Statues Cute Swing Bunny with Butterfly Statue Decoration for Yard Hanging Outdoor Tree Ornaments Figurine for Stump Branch Lawn Patio Decor**OwMell**$24.20**4.7★**▲ 407%**](https://www.amazon.com/dp/B0CQHJL81C) [**InfleasJoiy 12FT Bunny Basket Easter Inflatable Decoration with Built-in LED Lights for Holiday Celebration Decorations on Yards Lawns and Patios**InfleasJoiy**$50.13**4.8★**▲ 267%**](https://www.amazon.com/dp/B0DQ1PT33M) [**YEPOTUE Solar Bunny Garden Stalue Outdoor Rabbits Figurine Flowerpot Decolwith Solar Lantem for Yard Art Lawn Ornaments Porch Patio Balcony - Gardening Gifts for Women Mom**YEPOTUE**$31.24**4.3★**▲ 230%**](https://www.amazon.com/dp/B0F4D8WJV9)
**~~View all trending →~~**
## **What buyers say about easter decorations outdoor**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**15%
*“Excellent quality”*
**Brightness/Shine/Glow**11%
*“Adorable and Bright”*
**Size-Overall**10%
*“JUST THE RIGHT SIZE”*
**Design-Overall**8%
*“Cute design”*
**Value For Money**7%
*“Great Price”*
**Color**5%
*“Bright colors”*
**Gifting Purpose**5%
*“Cute gift”*
**Advertised Vs Actual Product**4%
*“was exactly what I wanted”*
**Fun/Entertainment Experience**4%
*“FUN”*
**Durability**4%
*“Cute and durable”*
### **What buyers complain about **
**Size-Overall**27%
*“much larger than I anticipated for”*
**Value For Money**8%
*“Overpriced”*
**Durability**6%
*“Falls apart”*
**Brightness/Shine/Glow**5%
*“not very bright”*
**Functionality-Overall**4%
*“The cat lantern doesnt work for me”*
**Quality-Overall**4%
*“Very low quality overpriced”*
**Strength**4%
*“Very fragile”*
**Color**3%
*“The beige eyes are a little odd”*
**Weight Light**2%
*“I was expecting a cheap lightweight statue”*
**Advertised Vs Actual Product**2%
*“Just FYI, Darker than it looks in the picture”*
### **Top return reasons **
**Size-Overall**40%
**Defective Material/Parts**9%
**Functionality-Overall**9%
**Advertised Vs Actual Product**6%
**Color**6%
**Quality-Overall**4%
**Brightness/Shine/Glow**4%
**Value For Money**3%
**Material Quality**3%
**Durability**2%
## **Common questions**
- **Is easter decorations outdoor profitable to sell on Amazon United States?**
- The niche generates $173K/yr across 61 tracked products. 2 of 35 products launched in the last 360 days are still selling. 90-day search growth is -96.7%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the easter decorations outdoor niche?**
- 49 brands and 53 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 26% of demand.
- **What do buyers complain about in easter decorations outdoor?**
- Top complaints mined from reviews: Size-Overall, Value For Money, Durability. The return rate is 2.4%.
- **When does demand for easter decorations outdoor peak?**
- Demand peaks in Feb–Mar–Apr; the busiest month runs 121.1× the quietest.
- **What does it cost to enter the easter decorations outdoor niche?**
- Listings span $11.13–$62.31; the average listing price is $26.48 (sweet spot $15–$100). The average incumbent carries 475 reviews — the moat a new listing must climb.
## **Related niches in Patio, Lawn & Garden**
- 82 [**lawn aerator**](https://flapen.com/research/us/patio-lawn-garden/lawn-aerator)$6.2M/yr+90.1%**Launch it**- 82 [**shepherds hooks for outdoor**](https://flapen.com/research/us/patio-lawn-garden/shepherds-hooks-for-outdoor)$3.9M/yr+141.2%**Launch it**- 82 [**garden mesh**](https://flapen.com/research/us/patio-lawn-garden/garden-mesh)$716K/yr+152.7%**Worth a look**- 83 [**chicken waterer**](https://flapen.com/research/us/patio-lawn-garden/chicken-waterer)$3.4M/yr+70.1%**Launch it**- 83 [**75 foot garden hose**](https://flapen.com/research/us/patio-lawn-garden/75-foot-garden-hose)$1.8M/yr+117.6%**Launch it**- 83 [**bird deterrents for outside**](https://flapen.com/research/us/patio-lawn-garden/bird-deterrents-for-outside)$2.1M/yr+131.5%**Launch it**[**All Patio, Lawn & Garden niches **](https://flapen.com/research/us/patio-lawn-garden)