---
title: "Daylily Bulbs — $74K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/daylily-bulbs"
last_updated: "2026-08-11T02:53:53.378Z"
locale: en
meta:
description: "Niche score 68/100 · $74K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 68/100 · $74K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Daylily Bulbs — $74K/yr Amazon US Niche (2026) - Flapen"
---
# **daylily bulbs**
**Worth a look**
Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 18Growth 80Conversion 26Competition 78Returns 99Price range 78Avg price 89Brand share 67Review moat 91Quality gap 98
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Quality gap**
**Incredible****3.7★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Great****176.5**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****$20.54**
avg listing price — sweet spot $15–$100
**Growth**
**Great****+73.7%**
90-day search growth — must beat 0% to launch
**Competition**
**Great****37%**
top-5 click share — an open shelf
**Price range**
**Great****$5.60–$49.84**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****65%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****2.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$74K**
$74K/yr · 174K searches
**Signals**[** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, daylily bulbs is a $74K/yr Amazon United States market (174K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Mar–Apr–May–Jun–Jul. Verdict: Worth a look — 68/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **daylily bulbs market data**
- **Units sold / yr**
- **5K–6K**
- avg 0–100/product
- **Revenue / yr**
- **$103K–$123K**
- units × avg price
- **Conversion rate**
- **2.1%**
- **Avg BSR**
- **#5,000**
- **Page quality**
- **0%**
- **Prime**
- **31%**
- **Sponsored**
- **78%**
- **Out of stock**
- **26.6%**
- **Avg brand age**
- **60 months**
- **Avg seller age**
- **163 days**
## **Competition & brand share**
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.
**Brands**
**25 **▲rising
**Sellers**
**24**
**Top-5 brand share**
**65%**
Top 20: 97%
**Top-5 click share**
**37%**
Top 20: 75%
**Open market**
**28%**
- Willard & May21% - Holland Bulb Farms16% - GILBERT H. WILD AND SON11% - Generic9% - USBRANDSEED9% - Willard & May USA7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +73.7% search growth over the last 90 days.
6K4KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 10.8×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/daylily-bulbs/trend)
## **Top daylily bulbs search terms**
- **day lilly bulbs for planting**16K/yr+140.8%2.6% conv. - **daylilies**19K/yr+99.0%1.6% conv. - **daylily bulbs for planting**22K/yr+9.2%2.7% conv. - **daylily bulbs**17K/yr+94.0%1.5% conv. - **day lilies flowers live plants**9K/yr+310.3%2.6% conv. - **daylily plants live**8K/yr+310.4%1.4% conv. - **day lilies**7K/yr+118.7%1.9% conv. - **daylily**8K/yr+78.4%1.4% conv. - **daylilies perennial bulbs**9K/yr+35.1%2.2% conv. - **reblooming daylilies**7K/yr+97.5%1.0% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/daylily-bulbs/search-terms)
## **Top daylily bulbs products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$2K6%$4K9%$7K12%$9K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**50PCS Daylily Hemerocallis Seeds Mixed Color Day Lily Fine Flower Seeds**USBRANDSEED**$7.96**3.7★37 rev](https://www.amazon.com/dp/B0FMR5S9WJ) [2**6 Pack - Daylilies by The Dozen Easy to Grow Growers Choice (6 Bareroots)**GILBERT H. WILD AND SON**$25.96**4.7★19 rev](https://www.amazon.com/dp/B0GKBQ8CCQ) [3**100Pcs Perennial Daylily Hemerocallis Seeds for Planting-Mixed Color Day Lily Fine Flower Seeds Heirloom**Generic**$7.65**2.9★11 rev](https://www.amazon.com/dp/B0G7FS8T81) [4**Stella Doro Yellow Daylilies - 10 Bare Root Perennials Re-Bloomer**Willard & May USA**$27.94**3.8★527 rev](https://www.amazon.com/dp/B07PB5D7P5) [5**Asiatic Lilies Mix (10 Pack of Bulbs) - Freshly Dug Perennial Lily Flower Bulbs**Willard & May**$22.48**4.2★2,301 rev](https://www.amazon.com/dp/B085Q12H7J)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Live Daylily - Yellow Blooms Flowering Perennial 12 Tall by 6 Wide in 2.5 Qt Pot**The Three Company**$19.93**13 rev2mo ago](https://www.amazon.com/dp/B0GZTD5X4L) [**Stargazer Lily Bulbs for Planting Fragrant Pink & White Oriental Lily Flowers Hardy Perennial Summer Blooms Large Showy Garden Lilies (3 Bulbs)**CZ Grain**$17.36**39 rev4mo ago](https://www.amazon.com/dp/B0GR1DWNN5) [**6 Pack - Daylilies by The Dozen Easy to Grow Growers Choice (6 Bareroots)**GILBERT H. WILD AND SON**$25.96**19 rev5mo ago](https://www.amazon.com/dp/B0GKBQ8CCQ) [**12 Pack - Daylilies by The Dozen Easy to Grow Growers Choice (12 bareroots)**GILBERT H. WILD AND SON**$44.70**19 rev5mo ago](https://www.amazon.com/dp/B0GKCNRX1M) [**100Pcs Perennial Daylily Hemerocallis Seeds for Planting-Mixed Color Day Lily Fine Flower Seeds Heirloom**Generic**$7.65**11 rev7mo ago](https://www.amazon.com/dp/B0G7FS8T81)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**American Stella DOro Daylily Bare Roots Perennial Hemerocallis for Spring Planting Easy-to-Grow Outdoor Garden Flowers Attracts Butterflies & Bees (6 Six Bare Roots)**GardeningProducts4Less**$34.69**1.0★**▲ 76%**](https://www.amazon.com/dp/B0GYB76HRD) [**Live Daylily - Yellow Blooms Flowering Perennial 12 Tall by 6 Wide in 2.5 Qt Pot**The Three Company**$19.93**4.3★**▲ 76%**](https://www.amazon.com/dp/B0GZTD5X4L) [**6 Pack - Daylilies by The Dozen Easy to Grow Growers Choice (6 Bareroots)**GILBERT H. WILD AND SON**$25.96**4.7★**▲ 68%**](https://www.amazon.com/dp/B0GKBQ8CCQ) [**Stargazer Lily Bulbs for Planting Fragrant Pink & White Oriental Lily Flowers Hardy Perennial Summer Blooms Large Showy Garden Lilies (3 Bulbs)**CZ Grain**$17.36**4.2★**▲ 66%**](https://www.amazon.com/dp/B0GR1DWNN5) [**Rare Applique Daylily Flower Bulbs - Perennial Flower Bulbs - Attracts Butterflies and Hummingbirds - Good as Cut Flowers - Naturalizing - Perennializing**Willard & May**$16.76**3.6★**▲ 65%**](https://www.amazon.com/dp/B085PPRKQ5)
**~~View all trending →~~**
## **What buyers say about daylily bulbs**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Plant Growth**61%
*“Fast Growing”*
**Quality-Overall**9%
*“Top notch quality plants”*
**Value For Money**8%
*“Great Value”*
**Color**7%
*“bright, vibrant colors”*
**Advertised Vs Actual Product**4%
*“As advertised”*
**Ease Of Use**3%
*“I love the convenience”*
**Instructions/User Manual/Troubleshooting**2%
*“Instructions were clear”*
**Size-Overall**1%
*“It was a good size”*
**Moist/Dry**1%
*“These are hydrated, alive, and ready to take off”*
**Ease Of Cleaning**1%
*“Good clean seeds”*
### **What buyers complain about **
**Plant Growth**55%
*“Poor Germination”*
**Value For Money**13%
*“Something, in my opinion should have cost 1.99”*
**Size-Overall**6%
*“this package is tiny”*
**Quality-Overall**5%
*“Garbage”*
**Advertised Vs Actual Product**5%
*“Not as described”*
**Color**3%
*“This is not the color that was described”*
**Functionality-Overall**3%
*“One grew though not very well”*
**Durability**2%
*“Dead”*
**Natural Resource Wastage**1%
*“Waste”*
**Moist/Dry**1%
*“Arrived looking dry”*
### **Top return reasons **
**Size-Overall**33%
**Value For Money**25%
**Advertised Vs Actual Product**19%
**Plant Growth**11%
**Functionality-Overall**4%
**Defective Material/Parts**2%
**Moist/Dry**1%
**Color**1%
**Quality-Overall**1%
**Product Condition**1%
## **Common questions**
- **Is daylily bulbs profitable to sell on Amazon United States?**
- The niche generates $74K/yr across 54 tracked products. 3 of 16 products launched in the last 360 days are still selling. 90-day search growth is +73.7%. Flapen's verdict: Worth a look (68/100).
- **How competitive is the daylily bulbs niche?**
- 25 brands and 24 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 65% of demand.
- **What do buyers complain about in daylily bulbs?**
- Top complaints mined from reviews: Plant Growth, Value For Money, Size-Overall. The return rate is 0.2%.
- **When does demand for daylily bulbs peak?**
- Demand peaks in Mar–Apr–May–Jun–Jul; the busiest month runs 10.8× the quietest.
- **What does it cost to enter the daylily bulbs niche?**
- Listings span $5.60–$49.84; the average listing price is $20.54 (sweet spot $15–$100). The average incumbent carries 177 reviews — the moat a new listing must climb.
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