---
title: "Citronella Oil Mosquito Repellent — $2.1M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/citronella-oil-mosquito-repellent"
last_updated: "2026-08-05T21:49:59.255Z"
locale: en
meta:
description: "Niche score 63/100 · $2.1M/yr market · 566K searches/yr · $28.93 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 63/100 · $2.1M/yr market · 566K searches/yr · $28.93 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Citronella Oil Mosquito Repellent — $2.1M/yr Amazon US Niche (2026) - Flapen"
---
# **citronella oil mosquito repellent**
**Launch it**
A $2.1M/yr market growing +251.0% this quarter with returns at 0.3% — clears our launch bar.
Market size 95Growth 99Conversion 95Competition 14Returns 99Price range 93Avg price 95Brand share 0Review moat 24Quality gap 22
**Growth**
**Incredible****+251.0%**
90-day search growth — must beat 0% to launch
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Market size**
**Incredible****$2.1M**
$2.1M/yr · 566K searches
**Conversion**
**Incredible****12.8%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Incredible****$28.93**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$13.77–$55.66**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Bad****5,810.55**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****83%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)")
According to Flapen's Amazon United States niche tracking, citronella oil mosquito repellent is a $2.1M/yr Amazon United States market (566K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Launch it — 63/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **citronella oil mosquito repellent market data**
- **Units sold / yr**
- **80K–100K**
- avg 6,000–8,000/product
- **Revenue / yr**
- **$2.3M–$2.9M**
- units × avg price
- **Conversion rate**
- **12.8%**
- **Avg BSR**
- **#18**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **1.1%**
- **Avg brand age**
- **55 months**
- **Avg seller age**
- **154 days**
## **Competition & brand share**
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **—flat
**Sellers**
**26**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**83%**
Top 20: 100%
**Open market**
**0%**
- TIKI84% - Firefly8% - Hyoola5% - Lamplight3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +251.0% search growth over the last 90 days.
25K15KSpike '25Prime Day '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 8.8×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/citronella-oil-mosquito-repellent/trend)
## **Top citronella oil mosquito repellent search terms**
- **tiki torch fuel**280K/yr+296.9%13.9% conv. - **citronella torch fuel**51K/yr+426.6%12.6% conv. - **tiki torch fuel mosquito repellent**32K/yr+215.6%10.2% conv. - **citronella oil for torches**24K/yr+228.9%11.7% conv. - **torch fuel**37K/yr+89.7%4.8% conv. - **tiki bite fighter**11K/yr+399.0%5.7% conv. - **tiki fuel**15K/yr+200.7%12.7% conv. - **citronella tiki torch fuel**11K/yr+168.9%12.1% conv. - **tiki torch fluid**13K/yr+237.4%12.7% conv. - **tiki bitefighter torch fuel**18K/yr+31.5%5.5% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/citronella-oil-mosquito-repellent/search-terms)
## **Top citronella oil mosquito repellent products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$209K20%$419K30%$628K40%$837K1K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Tiki BiteFighter Mosquito Repellent Torch Fuel - 1 Gallon (128 oz.) Citronella & Cedar Formula for Mosquito Repellency Easy Pour Bottle Use with Torches & Table Torches Outdoor & Backyard Use**TIKI**$21.62**4.7★2,675 rev](https://www.amazon.com/dp/B09MV7Y8KM) [2**TIKI Citronella Torch Fuel - 1 Gallon (128 oz.) Easy Pour Long-Lasting for Outdoor Torches & Table Torches with Citronella & Lemongrass Oil for Patio Garden & Backyard Use**TIKI**$15.51**4.7★14,810 rev](https://www.amazon.com/dp/B00CAG45MQ) [3**TIKI Clean Burn Mosquito Repellent Torch Fuel 1/2 Gallon (64 oz.) Smokeless & Low-Soot Citronella Mosquito Repellent Plant-Based Formula for Outdoor Patio Garden & Backyard Torches**TIKI**$27.64**4.6★12,006 rev](https://www.amazon.com/dp/B07PZY8KLC) [4**TIKI Citronella Torch Fuel 1/2 Gallon (64 oz.) Easy Pour Long-Lasting for Outdoor Torches & Table Torches with Citronella & Lemongrass Oil for Patio Garden & Backyard Use**TIKI**$13.77**4.7★1,533 rev](https://www.amazon.com/dp/B001UTGPCC) [5**Firefly Fuel Tiki Torch Fuel with Citronella 1 Gallon Outdoor Lamp Oil Long-Lasting Clean Burning Low Smoke for Tiki Torches Lanterns and Outdoor Spaces**Firefly**$42.42**4.6★2,013 rev](https://www.amazon.com/dp/B009Y7ZBY0)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Tiki BiteFighter Mosquito Repellent Torch Fuel - 1 Gallon (128 oz.) Citronella & Cedar Formula for Mosquito Repellency Easy Pour Bottle Use with Torches & Table Torches Outdoor & Backyard Use**TIKI**$21.62**2,675 rev4y ago](https://www.amazon.com/dp/B09MV7Y8KM) [**TIKI BiteFighter Mosquito Repellent Torch Fuel 3/4 Gallon (100 oz.) 4-Pack Citronella & Cedar Formula for Mosquito Repellency Easy Pour Bottle Use with Torches & Table Torches Outdoor & Backyard**TIKI**$55.66**2,675 rev6y ago](https://www.amazon.com/dp/B086XFHBBN) [**Hyoola Citronella Lamp Fuel 1 Gallon Mosquito Repellent Scent**Hyoola**$38.38**1,485 rev7y ago](https://www.amazon.com/dp/B07RRCJC94) [**TIKI Clean Burn Mosquito Repellent Torch Fuel 1/2 Gallon (64 oz.) Smokeless & Low-Soot Citronella Mosquito Repellent Plant-Based Formula for Outdoor Patio Garden & Backyard Torches**TIKI**$27.64**12,006 rev7y ago](https://www.amazon.com/dp/B07PZY8KLC) [**Firefly Eucalyptus Formula - Tiki Torch Fuel Lamp Oil - Clean Burning Low Smoke Outdoor Use 1 Gallon**Firefly**$42.56**1,022 rev7y ago](https://www.amazon.com/dp/B07NJCR9PW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**TIKI Citronella Torch Fuel 1/2 Gallon (64 oz.) Easy Pour Long-Lasting for Outdoor Torches & Table Torches with Citronella & Lemongrass Oil for Patio Garden & Backyard Use**TIKI**$13.77**4.7★**▲ 33%**](https://www.amazon.com/dp/B001UTGPCC) [**Firefly Eucalyptus Formula - Tiki Torch Fuel Lamp Oil - Clean Burning Low Smoke Outdoor Use 1 Gallon**Firefly**$42.56**4.5★**▲ 23%**](https://www.amazon.com/dp/B07NJCR9PW) [**Hyoola Citronella Lamp Fuel 1 Gallon Mosquito Repellent Scent**Hyoola**$38.38**4.5★**▲ 10%**](https://www.amazon.com/dp/B07RRCJC94) [**Tiki BiteFighter Mosquito Repellent Torch Fuel - 1 Gallon (128 oz.) Citronella & Cedar Formula for Mosquito Repellency Easy Pour Bottle Use with Torches & Table Torches Outdoor & Backyard Use**TIKI**$21.62**4.7★**— 7%**](https://www.amazon.com/dp/B09MV7Y8KM) [**Lamplight Ultra-Pure Lamp Oil Clear 32 Ounces (60009)**Lamplight**$13.89**4.7★**— 2%**](https://www.amazon.com/dp/B005CBWIMK)
**~~View all trending →~~**
## **What buyers say about citronella oil mosquito repellent**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Pest/Insect Control**21%
*“It really works to keep the mosquitos away”*
**Value For Money**15%
*“Great value”*
**Quality-Overall**12%
*“Great oil quality”*
**Smell**10%
*“it burns clean no yucky smell”*
**Advertised Vs Actual Product**9%
*“Just what I wanted”*
**Ease Of Cleaning**6%
*“Clean burning”*
**Ease Of Use**5%
*“Easy to use”*
**Leak-Proof**3%
*“Thankfully it hadn't leaked”*
**Durability**3%
*“Been using this stuff for years”*
**Size-Overall**3%
*“This bottle was ample size for several uses”*
### **What buyers complain about **
**Smell**18%
*“Smells like regular fuel, very chemical”*
**Flammable**14%
*“It Burns”*
**Pest/Insect Control**12%
*“does NOT deter mosquitoes”*
**Value For Money**11%
*“Too expensive”*
**Ease Of Use**7%
*“It was crushed wasnt able to open it”*
**Leak-Proof**5%
*“Leaked”*
**Functionality-Overall**5%
*“Just ok. Doesnt completely repel and smokes a lot.”*
**Suitable For Outdoor**2%
*“THIS PRODUCT IS NOT SUITABLE FOR INDOOR USE AND IS NOT SOOTLESS”*
**Advertised Vs Actual Product**2%
*“The company false advertises that it burns cleanly”*
**Thickness**2%
*“Thick black smoke”*
### **Top return reasons **
**Value For Money**36%
**Leak-Proof**16%
**Size-Overall**13%
**Advertised Vs Actual Product**9%
**Smell**7%
**Functionality-Overall**6%
**Pest/Insect Control**3%
**Ease Of Use**3%
**Compatibility-Overall**2%
**Strength**2%
## **Common questions**
- **Is citronella oil mosquito repellent profitable to sell on Amazon United States?**
- The niche generates $2.1M/yr across 11 tracked products. 90-day search growth is +251.0%. Flapen's verdict: Launch it (63/100).
- **How competitive is the citronella oil mosquito repellent niche?**
- 4 brands and 26 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in citronella oil mosquito repellent?**
- Top complaints mined from reviews: Smell, Flammable, Pest/Insect Control. The return rate is 0.3%.
- **When does demand for citronella oil mosquito repellent peak?**
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 8.8× the quietest.
- **What does it cost to enter the citronella oil mosquito repellent niche?**
- Listings span $13.77–$55.66; the average listing price is $28.93 (sweet spot $15–$100). The average incumbent carries 5,811 reviews — the moat a new listing must climb.
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