---
title: "Chainsaw — $16.0M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/chainsaw"
last_updated: "2026-08-09T18:32:42.552Z"
locale: en
meta:
  description: "Niche score 62/100 · $16.0M/yr market · 6.6M searches/yr · $165.39 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · $16.0M/yr market · 6.6M searches/yr · $165.39 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Chainsaw — $16.0M/yr Amazon US Niche (2026) - Flapen"
---

# **chainsaw**

**Launch it**

A $16.0M/yr market growing +5.4% this quarter with returns at 2.3% — clears our launch bar.

Market size 100Growth 32Conversion 18Competition 85Returns 67Price range 9Avg price 53Brand share 79Review moat 48Quality gap 79

**Market size**

**Incredible****$16.0M**

$16.0M/yr · 6.6M searches

**Competition**

**Great****30%**

top-5 click share — an open shelf

**Brand share**

**Great****56%**

top-5 brand share — no brand owns this niche

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Returns**

**Good****2.3%**

return rate — above 5% kills the launch gate

**Avg price**

**Good****$165.39**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****1,722.78**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+5.4%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.5%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Bad****$33.11–$781.08**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, chainsaw is a $16.0M/yr Amazon United States market (6.6M searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Oct. Verdict: Launch it — 62/100.

Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **chainsaw market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**80K–100K**</dd><dd>avg 1,000–1,250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$13.2M–$16.5M**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**1.5%**</dd>

<dt>**Avg BSR**</dt><dd>**#188**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**95%**</dd>

<dt>**Sponsored**</dt><dd>**85%**</dd>

<dt>**Out of stock**</dt><dd>**6.5%**</dd>

<dt>**Avg brand age**</dt><dd>**32 months**</dd>

<dt>**Avg seller age**</dt><dd>**144 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

**Brands**

**39 **▼falling

**Sellers**

**192**

**Top-5 brand share**

**56%**

Top 20: 87%

**Top-5 click share**

**30%**

Top 20: 60%

**Open market**

**40%**

- Husqvarna18% - Seesii18% - VEVOR8% - Stihl6% - FXAFXA6% - Greenworks4%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +5.4% search growth over the last 90 days.

300K200KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 1.7×

[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/chainsaw/trend)

## **Top chainsaw search terms**

- **chainsaw**2.6M/yr+3.3%0.9% conv. - **chain saw**528K/yr+20.5%1.1% conv. - **electric chainsaw**482K/yr+34.8%1.6% conv. - **stihl chainsaw**548K/yr-11.8%0.3% conv. - **husqvarna chainsaw**347K/yr-12.1%0.6% conv. - **battery chainsaw**254K/yr+29.0%1.3% conv. - **gas chainsaw**267K/yr+7.1%0.6% conv. - **battery powered chainsaw**146K/yr+43.5%1.4% conv. - **cordless chainsaw**162K/yr+25.4%1.3% conv. - **motosierra stihl**182K/yr-20.0%0.1% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/chainsaw/search-terms)

## **Top chainsaw products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$479K6%$958K9%$1.4M12%$1.9M101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Seesii Mini Chainsaw 6-inch Mini Chainsaw Cordless Handheld Electric Power Chain Saw with 2 Batteries for Tree Trimming Wood Cutting Best Gifts for Father Dad Husband Men](https://m.media-amazon.com/images/I/51ajrCulYzL.jpg)**Seesii Mini Chainsaw 6-inch Mini Chainsaw Cordless Handheld Electric Power Chain Saw with 2 Batteries for Tree Trimming Wood Cutting Best Gifts for Father Dad Husband Men**Seesii**$37.24**4.6★15,858 rev](https://www.amazon.com/dp/B0B3LVT3CD) [2![Husqvarna 120 Mark III Gas Chainsaw 38-cc 2-Cycle X-Torq Engine 16 Inch Chainsaw with Automatic Oiler for Wood Cutting and Tree Pruning Gifts for Men 970739616](https://m.media-amazon.com/images/I/31lyDggcOiL.jpg)**Husqvarna 120 Mark III Gas Chainsaw 38-cc 2-Cycle X-Torq Engine 16 Inch Chainsaw with Automatic Oiler for Wood Cutting and Tree Pruning Gifts for Men 970739616**Husqvarna**$220.09**4.2★330 rev](https://www.amazon.com/dp/B0D1GXMQRJ) [3![VEVOR 20inch 62CC Gas Powered Chainsaw 3.8 HP 2 Stroke Engine Gas Power Chainsaws with Non-Slip Handle Gas Chainsaws with Dual Fuel Tanks For Wood Cutting Tree Trimming and Land Clearing](https://m.media-amazon.com/images/I/41RqVTmMBkL.jpg)**VEVOR 20inch 62CC Gas Powered Chainsaw 3.8 HP 2 Stroke Engine Gas Power Chainsaws with Non-Slip Handle Gas Chainsaws with Dual Fuel Tanks For Wood Cutting Tree Trimming and Land Clearing**VEVOR**$111.69**3.9★1,349 rev](https://www.amazon.com/dp/B0F7L9NYM3) [4![Stihl MS 162 Chainsaw W/ 16 Bar & Chain](https://m.media-amazon.com/images/I/31Tkcllf5TL.jpg)**Stihl MS 162 Chainsaw W/ 16 Bar & Chain**Stihl**$291.35**4.3★352 rev](https://www.amazon.com/dp/B0BY353KVR) [5![SEESII Electric Chainsaw Cordless 12-inch Handheld Chain Saws with 2 x 4.0Ah Battery Tree Saw with Tool-free Chain Tension Auto Oiling for Wood Cutting Trimming Branch](https://m.media-amazon.com/images/I/41AmgSOeC3L.jpg)**SEESII Electric Chainsaw Cordless 12-inch Handheld Chain Saws with 2 x 4.0Ah Battery Tree Saw with Tool-free Chain Tension Auto Oiling for Wood Cutting Trimming Branch**Seesii**$90.16**4.6★15,858 rev](https://www.amazon.com/dp/B0FJF9NVYB)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![SIEARPUORL Mini Chainsaw Cordless 4&6 Inch Electric Chainsaw](https://m.media-amazon.com/images/I/51lGbwiTPEL.jpg)**SIEARPUORL Mini Chainsaw Cordless 4&6 Inch Electric Chainsaw**SIEARPUORL**$38.90**34 rev8mo ago](https://www.amazon.com/dp/B0FY5XQ2KP) [![SEESII 40V 16-Inch Cordless Chainsaw: Brushless Electric Chain Saws with 24.0Ah Batteries & Charger Tool-Free Chain Tension Auto Oiling for Tree Trimming Wood Cutting Yard Work](https://m.media-amazon.com/images/I/4111LdEOdPL.jpg)**SEESII 40V 16-Inch Cordless Chainsaw: Brushless Electric Chain Saws with 24.0Ah Batteries & Charger Tool-Free Chain Tension Auto Oiling for Tree Trimming Wood Cutting Yard Work**Seesii**$147.57**3,591 rev11mo ago](https://www.amazon.com/dp/B0F3HNTQCP) [![Mini Chainsaw Cordless 8 Inch & 6 Inch Electric Chainsaw Battery Powered 1000W Brushless Handheld Power Chain Saw with 2 Batteries Small Tree Saw for Branch Trimming Wood Cutting](https://m.media-amazon.com/images/I/51yXWDiUbXL.jpg)**Mini Chainsaw Cordless 8 Inch & 6 Inch Electric Chainsaw Battery Powered 1000W Brushless Handheld Power Chain Saw with 2 Batteries Small Tree Saw for Branch Trimming Wood Cutting**Supstable**$50.57**4,455 rev11mo ago](https://www.amazon.com/dp/B0FLDGFDB6) [![SEESII Electric Chainsaw Cordless 12-inch Handheld Chain Saws with 2 x 4.0Ah Battery Tree Saw with Tool-free Chain Tension Auto Oiling for Wood Cutting Trimming Branch](https://m.media-amazon.com/images/I/41AmgSOeC3L.jpg)**SEESII Electric Chainsaw Cordless 12-inch Handheld Chain Saws with 2 x 4.0Ah Battery Tree Saw with Tool-free Chain Tension Auto Oiling for Wood Cutting Trimming Branch**Seesii**$90.16**15,858 rev11mo ago](https://www.amazon.com/dp/B0FJF9NVYB) [![12 Electric Chainsaw Cordless 20V Battery Powered Cordless Chain Saw Chainsaw with 2 x 4.0Ah Lithium ion Battery and Charger for Wood Cutting Tree Saw Trimming and Branch Pruning](https://m.media-amazon.com/images/I/4178JkPnKqL.jpg)**12 Electric Chainsaw Cordless 20V Battery Powered Cordless Chain Saw Chainsaw with 2 x 4.0Ah Lithium ion Battery and Charger for Wood Cutting Tree Saw Trimming and Branch Pruning**FXAFXA**$87.43**254 rev1y ago](https://www.amazon.com/dp/B0FFGSPWWS)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![62cc Gas Chainsaw with 20 Inch Guide Bar Professional Gasoline Chain Saw for Large Trees Long Lasting Engine & Low Maintenance Design (Orange)](https://m.media-amazon.com/images/I/31mDFCvDEyL.jpg)**62cc Gas Chainsaw with 20 Inch Guide Bar Professional Gasoline Chain Saw for Large Trees Long Lasting Engine & Low Maintenance Design (Orange)**Baotree**$109.25**3.9★**▲ 210%**](https://www.amazon.com/dp/B0GXHNXRZV) [![SEESII Electric Chainsaw Cordless 12-inch Handheld Chain Saws with 2 x 4.0Ah Battery Tree Saw with Tool-free Chain Tension Auto Oiling for Wood Cutting Trimming Branch](https://m.media-amazon.com/images/I/41AmgSOeC3L.jpg)**SEESII Electric Chainsaw Cordless 12-inch Handheld Chain Saws with 2 x 4.0Ah Battery Tree Saw with Tool-free Chain Tension Auto Oiling for Wood Cutting Trimming Branch**Seesii**$90.16**4.6★**▲ 206%**](https://www.amazon.com/dp/B0FJF9NVYB) [![SIEARPUORL Mini Chainsaw Cordless 4&6 Inch Electric Chainsaw](https://m.media-amazon.com/images/I/51lGbwiTPEL.jpg)**SIEARPUORL Mini Chainsaw Cordless 4&6 Inch Electric Chainsaw**SIEARPUORL**$38.90**3.6★**▲ 73%**](https://www.amazon.com/dp/B0FY5XQ2KP) [![SEESII 40V 16-Inch Cordless Chainsaw: Brushless Electric Chain Saws with 24.0Ah Batteries & Charger Tool-Free Chain Tension Auto Oiling for Tree Trimming Wood Cutting Yard Work](https://m.media-amazon.com/images/I/4111LdEOdPL.jpg)**SEESII 40V 16-Inch Cordless Chainsaw: Brushless Electric Chain Saws with 24.0Ah Batteries & Charger Tool-Free Chain Tension Auto Oiling for Tree Trimming Wood Cutting Yard Work**Seesii**$147.57**4.3★**▲ 68%**](https://www.amazon.com/dp/B0F3HNTQCP) [![Dewalt Chainsaw Pruning CRDLS 20V 8IN DCCS623B](https://m.media-amazon.com/images/I/41806pXXvCL.jpg)**Dewalt Chainsaw Pruning CRDLS 20V 8IN DCCS623B**DEWALT**$162.13**4.5★**▲ 54%**](https://www.amazon.com/dp/B0C2R4H6YK)

**~~View all trending →~~**

## **What buyers say about chainsaw**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Value For Money**15%

*“theyre cheap”*

**Ease Of Use**14%

*“Easy and effective”*

**Cutting/Trimming**14%

*“Cuts like a dream”*

**Quality-Overall**9%

*“Amazing quality”*

**Battery Life**8%

*“Battery life is awesome”*

**Weight Light**6%

*“Easy Lightweight”*

**Advertised Vs Actual Product**5%

*“As advertised”*

**Strength**4%

*“Solid product”*

**Size-Overall**2%

*“Good size”*

**Durability**2%

*“Durable and easy to use”*

### **What buyers complain about **

**Durability**12%

*“Breaks easily”*

**Quality-Overall**12%

*“Poor quality control”*

**Battery Life**6%

*“battery life is bad”*

**Functionality-Overall**6%

*“Never worked”*

**Size-Overall**5%

*“It was way way too big”*

**Charging**3%

*“would not hold a charge anymore”*

**Value For Money**3%

*“Not even worth the low price”*

**Leak-Proof**3%

*“Leaks Oil”*

**Ease Of Use**3%

*“Not easy”*

**Instructions/User Manual/Troubleshooting**3%

*“No instructions”*

### **Top return reasons **

**Size-Overall**16%

**Functionality-Overall**13%

**Defective Material/Parts**8%

**Cutting/Trimming**7%

**Advertised Vs Actual Product**7%

**Durability**5%

**Value For Money**4%

**Mechanism Issues**4%

**Product Condition**4%

**Battery Life**3%

## **Common questions**

<dl>

<dt>**Is chainsaw profitable to sell on Amazon United States?**</dt><dd>The niche generates $16.0M/yr across 73 tracked products. 20 of 21 products launched in the last 360 days are still selling. 90-day search growth is +5.4%. Flapen's verdict: Launch it (62/100).</dd>

<dt>**How competitive is the chainsaw niche?**</dt><dd>39 brands and 192 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 56% of demand.</dd>

<dt>**What do buyers complain about in chainsaw?**</dt><dd>Top complaints mined from reviews: Durability, Quality-Overall, Battery Life. The return rate is 2.3%.</dd>

<dt>**When does demand for chainsaw peak?**</dt><dd>Demand peaks in Oct; the busiest month runs 1.7× the quietest.</dd>

<dt>**What does it cost to enter the chainsaw niche?**</dt><dd>Listings span $33.11–$781.08; the average listing price is $165.39 (sweet spot $15–$100). The average incumbent carries 1,723 reviews — the moat a new listing must climb.</dd>

</dl>

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