---
title: "Search terms — butterfly stakes - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/butterfly-stakes/search-terms"
last_updated: "2026-08-09T20:16:42.670Z"
locale: en
meta:
  description: "Niche score 63/100 · $26K/yr market · 52K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 63/100 · $26K/yr market · 52K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — butterfly stakes - Flapen"
---

# **butterfly stakes**

**Worth a look**

Shows demand growing +113.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 6Growth 95Conversion 42Competition 81Returns 75Price range 70Avg price 73Brand share 76Review moat 61Quality gap 67

**Growth**

**Incredible****+113.8%**

90-day search growth — must beat 0% to launch

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Brand share**

**Great****59%**

top-5 brand share — no brand owns this niche

**Returns**

**Good****2.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Good****$14.73**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$7.18–$33.53**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****1,075.07**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****3.4%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$26K**

$26K/yr · 52K searches

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Search terms