---
title: "Butterfly Stakes — $26K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/butterfly-stakes"
last_updated: "2026-08-09T17:30:42.240Z"
locale: en
meta:
description: "Niche score 63/100 · $26K/yr market · 52K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 63/100 · $26K/yr market · 52K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Butterfly Stakes — $26K/yr Amazon US Niche (2026) - Flapen"
---
# **butterfly stakes**
**Worth a look**
Shows demand growing +113.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 6Growth 95Conversion 42Competition 81Returns 75Price range 70Avg price 73Brand share 76Review moat 61Quality gap 67
**Growth**
**Incredible****+113.8%**
90-day search growth — must beat 0% to launch
**Competition**
**Great****34%**
top-5 click share — an open shelf
**Brand share**
**Great****59%**
top-5 brand share — no brand owns this niche
**Returns**
**Good****2.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Good****$14.73**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$7.18–$33.53**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,075.07**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Okay****3.4%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$26K**
$26K/yr · 52K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, butterfly stakes is a $26K/yr Amazon United States market (52K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Mar–Apr–May. Verdict: Worth a look — 63/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **butterfly stakes market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$22K–$29K**
- units × avg price
- **Conversion rate**
- **3.4%**
- **Avg BSR**
- **#317**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **95%**
- **Out of stock**
- **5.6%**
- **Avg brand age**
- **27 months**
- **Avg seller age**
- **171 days**
## **Competition & brand share**
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.
**Brands**
**30 **▼falling
**Sellers**
**33**
**Top-5 brand share**
**59%**
Top 20: 93%
**Top-5 click share**
**34%**
Top 20: 79%
**Open market**
**37%**
- Juegoal20% - VGOODALL14% - hogardeck12% - Augshy7% - Venniy6% - Catephe4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +113.8% search growth over the last 90 days.
7K5KSpike '24Holiday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Apr, May · busiest ÷ quietest = 3.2×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/butterfly-stakes/trend)
## **Top butterfly stakes search terms**
- **butterfly garden stakes**17K/yr+151.1%2.5% conv. - **butterfly stakes**8K/yr+104.2%3.2% conv. - **butterfly garden stake**6K/yr+112.7%1.9% conv. - **butterfly stakes for garden**5K/yr+176.4%2.4% conv. - **garden butterfly stakes**5K/yr+119.9%3.3% conv. - **butterfly yard stakes**5K/yr+53.5%2.3% conv. - **butterfly plant stakes**5K/yr+57.1%3.5% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/butterfly-stakes/search-terms)
## **Top butterfly stakes products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$7686%$2K9%$2K12%$3K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**VGOODALL 50PCS Butterfly Garden Decorations 11.8 inch Butterfly Stakes Ornaments Artificial Waterproof Butterflies for Flower Bouquet Outdoor Indoor Yard Art Patio Plant Pot Flower Bed Home Dcor**VGOODALL**$9.43**4.4★10,153 rev](https://www.amazon.com/dp/B0BXH1GH49) [2**Augshy Butterfly Decorations 75 Pcs Butterfly Stakes PVC Waterproof Decorative Colorfuli Garden Stakes for Indoor/Outdoor Christmas Yard Decor**Augshy**$9.85**4.4★2,776 rev](https://www.amazon.com/dp/B08B3S7FYR) [3**Juegoal Set of 4 Butterfly Garden Stake Decor 32 Metal Colorful Butterflies Stakes Yard Art Ornaments for Mom Mothers Day Ideal Gifts Outdoor Lawn Porch Pathway Patio Plant Pot Flower Bed**Juegoal**$19.83**4.5★835 rev](https://www.amazon.com/dp/B0CSYJ3XZD) [4**Juegoal Set of 3 Butterfly Garden Stake Decor 20 Inch Colorful Butterflies Stakes Glass & Metal Yard Art Ornaments for Mom Mothers Day Ideal Gifts Outdoor Lawn Pathway Patio Plant Pot Flower Bed**Juegoal**$15.88**4.5★835 rev](https://www.amazon.com/dp/B08TQM8RB7) [5**hogardeck Garden Decor for Outside Set of 10 Metal Butterfly Decorative Garden Stakes for Spring Decor Yard Art Garden Decorations for Outdoor Lawn Pathway Patio**hogardeck**$14.34**4.5★384 rev](https://www.amazon.com/dp/B0FGJ36X75)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Solar Lights Outdoor Waterproof Butterfly Garden Decor 32.28in Garden Butterfly Stakes with Solar Lights Birthday Gifts for Women Mom Metal Decorative Lights for Yard Art Outside Patio Porch Lawn**EDOF**$22.48**245 rev4mo ago](https://www.amazon.com/dp/B0GJCL59D1) [**30PCS Butterfly Decorations Outdoor Butterfly Garden Picks for Garden Decor**Wolpark**$8.62**42 rev5mo ago](https://www.amazon.com/dp/B0GMVSXWKZ) [**Catephe 60Pcs Butterfly Garden Decorations Assored 2 Size PVC Butterfly Decorative Garden Stakes 11.8 inch Butterflies Garden Stakes for Patio Yard Decor(Random Color Requires Assembly)**Catephe**$9.69**14 rev6mo ago](https://www.amazon.com/dp/B0GDFCQPMG) [**SATHGA 4 Pack Butterfly Decorative Garden Stakes Metal Colorful Butterfly Garden Decor Yard Art Spring Decor for Outdoor Porch Lawn Pathway**SATHGA**$17.46**15 rev6mo ago](https://www.amazon.com/dp/B0GCM9WXFK) [**Venniy 3 Pack Butterfly Decorative Garden Stakes Metal Openwork Colorful Butterflies Yard Art Garden Stakes for Outdoor Lawn Pathway Patio Plant Pot Flower Bed Ornaments**Venniy**$13.55**221 rev6mo ago](https://www.amazon.com/dp/B0GCKD5YSG)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**30PCS Butterfly Decorations Outdoor Butterfly Garden Picks for Garden Decor**Wolpark**$8.62**4.3★**▲ 101%**](https://www.amazon.com/dp/B0GMVSXWKZ) [**Venniy 3 Pack Butterfly Decorative Garden Stakes Metal Openwork Colorful Butterflies Yard Art Garden Stakes for Outdoor Lawn Pathway Patio Plant Pot Flower Bed Ornaments**Venniy**$13.55**4.5★**▲ 96%**](https://www.amazon.com/dp/B0GCKD5YSG) [**SATHGA 4 Pack Butterfly Decorative Garden Stakes Metal Colorful Butterfly Garden Decor Yard Art Spring Decor for Outdoor Porch Lawn Pathway**SATHGA**$17.46**4.5★**▲ 86%**](https://www.amazon.com/dp/B0GCM9WXFK) [**hogardeck Garden Decor for Outside Set of 10 Metal Butterfly Decorative Garden Stakes for Spring Decor Yard Art Garden Decorations for Outdoor Lawn Pathway Patio**hogardeck**$14.34**4.5★**▲ 67%**](https://www.amazon.com/dp/B0FGJ36X75) [**Solar Lights Outdoor Waterproof Butterfly Garden Decor 32.28in Garden Butterfly Stakes with Solar Lights Birthday Gifts for Women Mom Metal Decorative Lights for Yard Art Outside Patio Porch Lawn**EDOF**$22.48**4.2★**▲ 65%**](https://www.amazon.com/dp/B0GJCL59D1)
**~~View all trending →~~**
## **What buyers say about butterfly stakes**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**16%
*“Beautiful colors”*
**Quality-Overall**13%
*“Good quality, arrived in good condition, easy to set up, worth the price”*
**Design-Overall**10%
*“They appear well built”*
**Brightness/Shine/Glow**10%
*“Love these lights”*
**Assembly/Installation**6%
*“Easy to assemble”*
**Advertised Vs Actual Product**5%
*“AS ADVERTISED”*
**Value For Money**5%
*“Excellent value”*
**Strength**4%
*“Sturdy and beautiful”*
**Durability**3%
*“they have held up perfectly over a few weeks of use”*
**Size-Overall**3%
*“The size is perfect”*
### **What buyers complain about **
**Size-Overall**12%
*“bigger than I was expecting”*
**Color**8%
*“Lost color very quick”*
**Quality-Overall**7%
*“Apparently no quality control at all”*
**Advertised Vs Actual Product**7%
*“Not as Shown”*
**Durability**6%
*“Lack to durability”*
**Value For Money**5%
*“Overpriced and cheap”*
**Strength**5%
*“a little more fragile than that”*
**Brightness/Shine/Glow**4%
*“Nothing lights up on them”*
**Assembly/Installation**4%
*“others barely can be put together”*
**Adhesion/Stickiness**3%
*“the butterflies do not stick”*
### **Top return reasons **
**Size-Overall**26%
**Advertised Vs Actual Product**13%
**Defective Material/Parts**9%
**Material Quality**7%
**Quality-Overall**7%
**Functionality-Overall**5%
**Color**5%
**Bulb Flicker/Dimming/Color**4%
**Strength**3%
**Brightness/Shine/Glow**3%
## **Common questions**
- **Is butterfly stakes profitable to sell on Amazon United States?**
- The niche generates $26K/yr across 43 tracked products. 4 of 12 products launched in the last 360 days are still selling. 90-day search growth is +113.8%. Flapen's verdict: Worth a look (63/100).
- **How competitive is the butterfly stakes niche?**
- 30 brands and 33 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 59% of demand.
- **What do buyers complain about in butterfly stakes?**
- Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 2.0%.
- **When does demand for butterfly stakes peak?**
- Demand peaks in Mar–Apr–May; the busiest month runs 3.2× the quietest.
- **What does it cost to enter the butterfly stakes niche?**
- Listings span $7.18–$33.53; the average listing price is $14.73 (sweet spot $15–$100). The average incumbent carries 1,075 reviews — the moat a new listing must climb.
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