---
title: "Butterfly Feeder — $46K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/butterfly-feeder"
last_updated: "2026-08-05T21:17:57.318Z"
locale: en
meta:
  description: "Niche score 64/100 · $46K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 64/100 · $46K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Butterfly Feeder — $46K/yr Amazon US Niche (2026) - Flapen"
---

# **butterfly feeder**

**Worth a look**

Shows demand growing +161.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 11Growth 96Conversion 26Competition 66Returns 94Price range 65Avg price 82Brand share 82Review moat 47Quality gap 81

**Growth**

**Incredible****+161.8%**

90-day search growth — must beat 0% to launch

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Brand share**

**Great****53%**

top-5 brand share — no brand owns this niche

**Avg price**

**Great****$17.73**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****45%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Good****$2.81–$37.27**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****1,782.59**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.1%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$46K**

$46K/yr · 124K searches

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)")

According to Flapen's Amazon United States niche tracking, butterfly feeder is a $46K/yr Amazon United States market (124K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Apr–May–Jun–Jul–Aug. Verdict: Worth a look — 64/100.

Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **butterfly feeder market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**3K–4K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$53K–$71K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**2.1%**</dd>

<dt>**Avg BSR**</dt><dd>**#480**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**93%**</dd>

<dt>**Sponsored**</dt><dd>**81%**</dd>

<dt>**Out of stock**</dt><dd>**12.4%**</dd>

<dt>**Avg brand age**</dt><dd>**33 months**</dd>

<dt>**Avg seller age**</dt><dd>**177 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**21 **▼falling

**Sellers**

**43**

**Top-5 brand share**

**53%**

Top 20: 99%

**Top-5 click share**

**45%**

Top 20: 92%

**Open market**

**40%**

- Songbird Essentials20% - Insect Lore9% - BRECK'S9% - Tandefio8% - Abtanx7% - IRmm6%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +161.8% search growth over the last 90 days.

7K5KHoliday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 6.4×

[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/butterfly-feeder/trend)

## **Top butterfly feeder search terms**

- **butterfly feeder**75K/yr+147.7%0.8% conv. - **butterfly feeders for outdoors**27K/yr+180.3%1.2% conv. - **butterfly feeders**9K/yr+165.0%0.9% conv. - **butterfly attractors**5K/yr+530.9%0.5% conv. - **butterfly attractors for garden**5K/yr+102.2%0.2% conv. - **butterfly feeder sponge**4K/yr+158.4%1.8% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/butterfly-feeder/search-terms)

## **Top butterfly feeder products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$2K10%$5K15%$7K20%$9K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Songbird Essentials SE78200 Butterfly Feeder (Set of 1)](https://m.media-amazon.com/images/I/51t1v3B9K6L.jpg)**Songbird Essentials SE78200 Butterfly Feeder (Set of 1)**Songbird Essentials**$19.96**4.0★396 rev](https://www.amazon.com/dp/B005GYC5QW) [2![Brecks Purple Butterfly Feeder - Create a Haven for Butterflies in Your Backyard!](https://m.media-amazon.com/images/I/41puqx9176L.jpg)**Brecks Purple Butterfly Feeder - Create a Haven for Butterflies in Your Backyard!**BRECK'S**$17.85**3.9★120 rev](https://www.amazon.com/dp/B084MMBD4P) [3![Abtanx 4 Pack Bee Watering Station Bee Feeder for Garden Metal Butterfly Water Feeder with Flower Design Colorful Butterfly Bee Bath Bowl for Outdoor Garden Yard](https://m.media-amazon.com/images/I/41M3wr1k19L.jpg)**Abtanx 4 Pack Bee Watering Station Bee Feeder for Garden Metal Butterfly Water Feeder with Flower Design Colorful Butterfly Bee Bath Bowl for Outdoor Garden Yard**Abtanx**$18.21**4.8★105 rev](https://www.amazon.com/dp/B0GGH8F7NP) [4![Tandefio Bee Watering Station for Garden Bee Butterfly Feeder Hanging Bath Bowl with Vivid Flower Design 15.75 x 2.56 Inch Colorful Metal Cups for Outdoor Yard Garden Decoration Gifts](https://m.media-amazon.com/images/I/51yo+6NY+pL.jpg)**Tandefio Bee Watering Station for Garden Bee Butterfly Feeder Hanging Bath Bowl with Vivid Flower Design 15.75 x 2.56 Inch Colorful Metal Cups for Outdoor Yard Garden Decoration Gifts**Tandefio**$14.36**3.9★19 rev](https://www.amazon.com/dp/B0DTY1DTBX) [5![New Upgraded Butterfly House and Feeder for Outside - Wooden Butterfly House with Metal Stake for Garden Backyard Natural Butterflies Habitat with Puddler on Floor or Hanging on Tree Wall](https://m.media-amazon.com/images/I/51c-4KjVyBL.jpg)**New Upgraded Butterfly House and Feeder for Outside - Wooden Butterfly House with Metal Stake for Garden Backyard Natural Butterflies Habitat with Puddler on Floor or Hanging on Tree Wall**MUDEREK**$28.58**3.9★68 rev](https://www.amazon.com/dp/B0F48G38DK)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![6 Pack Bee Watering Station Metal Bee Bath Butterfly Feeder with Flower Design Colorful Butterfly Bath for Outdoor Garden Yard Patio Decor](https://m.media-amazon.com/images/I/514bOJwJ1lL.jpg)**6 Pack Bee Watering Station Metal Bee Bath Butterfly Feeder with Flower Design Colorful Butterfly Bath for Outdoor Garden Yard Patio Decor**IRmm**$25.83**80 rev2mo ago](https://www.amazon.com/dp/B0GWYZLHLP) [![2 Pack Bee Watering Station Metal Bee Bath Butterfly Feeder with Flower Design Colorful Butterfly Bath for Outdoor Garden Yard Patio Decor](https://m.media-amazon.com/images/I/51FG8+3vAkL.jpg)**2 Pack Bee Watering Station Metal Bee Bath Butterfly Feeder with Flower Design Colorful Butterfly Bath for Outdoor Garden Yard Patio Decor**IRmm**$9.96**77 rev3mo ago](https://www.amazon.com/dp/B0GVDP714H) [![Abtanx 4 Pack Bee Watering Station Bee Feeder for Garden Metal Butterfly Water Feeder with Flower Design Colorful Butterfly Bee Bath Bowl for Outdoor Garden Yard](https://m.media-amazon.com/images/I/41M3wr1k19L.jpg)**Abtanx 4 Pack Bee Watering Station Bee Feeder for Garden Metal Butterfly Water Feeder with Flower Design Colorful Butterfly Bee Bath Bowl for Outdoor Garden Yard**Abtanx**$18.21**105 rev5mo ago](https://www.amazon.com/dp/B0GGH8F7NP) [![MYMULIKE Bee Watering Station for Garden 4 Pack Bee Bath Cups for Garden Decor Butterfly Feeder to Attract Pollinators as Watering Station](https://m.media-amazon.com/images/I/51bGrmHn9RL.jpg)**MYMULIKE Bee Watering Station for Garden 4 Pack Bee Bath Cups for Garden Decor Butterfly Feeder to Attract Pollinators as Watering Station**MYMULIKE**$17.82**40 rev6mo ago](https://www.amazon.com/dp/B0G7V5W5NW) [![Earth Science Butterfly & Hummingbird Wildflower Seed Blend - 4oz - Premium Flower Seeds to Attract Bees Butterflies Hummingbirds & Native Pollinators - Non GMO](https://m.media-amazon.com/images/I/51Dmp06tHQL.jpg)**Earth Science Butterfly & Hummingbird Wildflower Seed Blend - 4oz - Premium Flower Seeds to Attract Bees Butterflies Hummingbirds & Native Pollinators - Non GMO**Earth Science**$19.94**136 rev6mo ago](https://www.amazon.com/dp/B0G83MV8G6)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![2 Pack Bee Watering Station Metal Bee Bath Butterfly Feeder with Flower Design Colorful Butterfly Bath for Outdoor Garden Yard Patio Decor](https://m.media-amazon.com/images/I/51FG8+3vAkL.jpg)**2 Pack Bee Watering Station Metal Bee Bath Butterfly Feeder with Flower Design Colorful Butterfly Bath for Outdoor Garden Yard Patio Decor**IRmm**$9.96**4.6★**▲ 113%**](https://www.amazon.com/dp/B0GVDP714H) [![6 Pack Bee Watering Station Metal Bee Bath Butterfly Feeder with Flower Design Colorful Butterfly Bath for Outdoor Garden Yard Patio Decor](https://m.media-amazon.com/images/I/514bOJwJ1lL.jpg)**6 Pack Bee Watering Station Metal Bee Bath Butterfly Feeder with Flower Design Colorful Butterfly Bath for Outdoor Garden Yard Patio Decor**IRmm**$25.83**4.7★**▲ 113%**](https://www.amazon.com/dp/B0GWYZLHLP) [![MYMULIKE Bee Watering Station for Garden 4 Pack Bee Bath Cups for Garden Decor Butterfly Feeder to Attract Pollinators as Watering Station](https://m.media-amazon.com/images/I/51bGrmHn9RL.jpg)**MYMULIKE Bee Watering Station for Garden 4 Pack Bee Bath Cups for Garden Decor Butterfly Feeder to Attract Pollinators as Watering Station**MYMULIKE**$17.82**3.6★**▲ 112%**](https://www.amazon.com/dp/B0G7V5W5NW) [![Insect Lore Butterfly Garden with 10 Live Baby Caterpillars - Habitat Feeder Chrys-A-Lid Holders STEM Activity Journal - Raise and Release Painted Lady Butterflies](https://m.media-amazon.com/images/I/513QwMuZGqL.jpg)**Insect Lore Butterfly Garden with 10 Live Baby Caterpillars - Habitat Feeder Chrys-A-Lid Holders STEM Activity Journal - Raise and Release Painted Lady Butterflies**Insect Lore**$37.27**4.5★**▲ 93%**](https://www.amazon.com/dp/B087YXSQG5) [![Abtanx 4 Pack Bee Watering Station Bee Feeder for Garden Metal Butterfly Water Feeder with Flower Design Colorful Butterfly Bee Bath Bowl for Outdoor Garden Yard](https://m.media-amazon.com/images/I/41M3wr1k19L.jpg)**Abtanx 4 Pack Bee Watering Station Bee Feeder for Garden Metal Butterfly Water Feeder with Flower Design Colorful Butterfly Bee Bath Bowl for Outdoor Garden Yard**Abtanx**$18.21**4.8★**▲ 75%**](https://www.amazon.com/dp/B0GGH8F7NP)

**~~View all trending →~~**

## **What buyers say about butterfly feeder**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**12%

*“Excellent product”*

**Color**11%

*“Vibrant colors”*

**Plant Growth**8%

*“Great selection of seeds with a high germination rate”*

**Fun/Entertainment Experience**8%

*“This is the coolest family activity”*

**Assembly/Installation**5%

*“Assembly is simple”*

**Strength**5%

*“The metal feels sturdy”*

**Value For Money**5%

*“Good value”*

**Educational-Overall**5%

*“Great Educational Tool”*

**Design-Overall**4%

*“great construction”*

**Advertised Vs Actual Product**4%

*“As advertised”*

### **What buyers complain about **

**Value For Money**17%

*“A bit pricey for what youre getting in my opinion”*

**Size-Overall**10%

*“they were too short”*

**Advertised Vs Actual Product**9%

*“Deceptive Advertising”*

**Durability**8%

*“Broke”*

**Quality-Overall**5%

*“the quality control is low”*

**Water Resistance**4%

*“Very small hard to keep water in”*

**Strength**4%

*“Very fragile – breaks easy”*

**Adhesion/Stickiness**3%

*“it doesnt stick”*

**Functionality-Overall**3%

*“Didn't work for me”*

**Pest/Insect Control**2%

*“didn't attract butterflies”*

### **Top return reasons **

**Advertised Vs Actual Product**25%

**Value For Money**21%

**Size-Overall**20%

**Defective Material/Parts**7%

**Functionality-Overall**4%

**Gifting Purpose**3%

**Quality-Overall**3%

**Product Condition**2%

**Instructions/User Manual/Troubleshooting**2%

**Material Quality**2%

## **Common questions**

<dl>

<dt>**Is butterfly feeder profitable to sell on Amazon United States?**</dt><dd>The niche generates $46K/yr across 27 tracked products. 6 of 8 products launched in the last 360 days are still selling. 90-day search growth is +161.8%. Flapen's verdict: Worth a look (64/100).</dd>

<dt>**How competitive is the butterfly feeder niche?**</dt><dd>21 brands and 43 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 53% of demand.</dd>

<dt>**What do buyers complain about in butterfly feeder?**</dt><dd>Top complaints mined from reviews: Value For Money, Size-Overall, Advertised Vs Actual Product. The return rate is 1.1%.</dd>

<dt>**When does demand for butterfly feeder peak?**</dt><dd>Demand peaks in Apr–May–Jun–Jul–Aug; the busiest month runs 6.4× the quietest.</dd>

<dt>**What does it cost to enter the butterfly feeder niche?**</dt><dd>Listings span $2.81–$37.27; the average listing price is $17.73 (sweet spot $15–$100). The average incumbent carries 1,783 reviews — the moat a new listing must climb.</dd>

</dl>

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