---
title: "Trend — butterfly bush - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/butterfly-bush/trend"
last_updated: "2026-08-09T22:54:44.975Z"
locale: en
meta:
  description: "Niche score 69/100 · $109K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 69/100 · $109K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — butterfly bush - Flapen"
---

# **butterfly bush**

**Worth a look**

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 26Growth 79Conversion 34Competition 81Returns 99Price range 74Avg price 93Brand share 55Review moat 84Quality gap 98

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Quality gap**

**Incredible****3.7★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Great****$22.24**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****314.21**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Growth**

**Great****+70.6%**

90-day search growth — must beat 0% to launch

**Price range**

**Good****$6.39–$39.24**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****2.7%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$109K**

$109K/yr · 180K searches

**Signals**[** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0")

## Trend