---
title: "Bluejay Feeder — $79K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/bluejay-feeder"
last_updated: "2026-08-09T19:51:59.426Z"
locale: en
meta:
description: "Niche score 71/100 · $79K/yr market · 96K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 71/100 · $79K/yr market · 96K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Bluejay Feeder — $79K/yr Amazon US Niche (2026) - Flapen"
---
# **bluejay feeder**
**Worth a look**
Shows no brand lock-in (top 5 brands take 32% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 20Growth 94Conversion 36Competition 95Returns 82Price range 76Avg price 95Brand share 96Review moat 44Quality gap 76
**Brand share**
**Incredible****32%**
top-5 brand share — no brand owns this niche
**Competition**
**Incredible****20%**
top-5 click share — an open shelf
**Avg price**
**Incredible****$28.55**
avg listing price — sweet spot $15–$100
**Growth**
**Great****+107.1%**
90-day search growth — must beat 0% to launch
**Returns**
**Great****1.6%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Price range**
**Great****$9.11–$121.32**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Okay****2,079.23**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Okay****2.9%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$79K**
$79K/yr · 96K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, bluejay feeder is a $79K/yr Amazon United States market (96K searches/yr). The top 5 brands hold 32% of demand. Verdict: Worth a look — 71/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bluejay feeder market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$86K–$114K**
- units × avg price
- **Conversion rate**
- **2.9%**
- **Avg BSR**
- **#330**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **87%**
- **Out of stock**
- **2.9%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **179 days**
## **Competition & brand share**
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.
**Brands**
**65 **▼falling
**Sellers**
**151**
**Top-5 brand share**
**32%**
Top 20: 69%
**Top-5 click share**
**20%**
Top 20: 48%
**Open market**
**65%**
- Kingsyard9% - LCSEVEN8% - Birdream7% - Perky-Pet5% - Dreamdrawer4% - Brome3%
## **Demand**
Weekly Amazon search volume, last 19 weeks — +107.1% search growth over the last 90 days.
4K3KSpike '26Mar '26Mar '26Apr '26May '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/bluejay-feeder/trend)
## **Top bluejay feeder search terms**
- **weight activated bird feeder**8K/yr+232.8%2.2% conv. - **bluejay feeder**9K/yr+153.7%1.7% conv. - **bird feeder with solar light**7K/yr+117.8%2.6% conv. - **tube bird feeders small songbirds**6K/yr+72.2%3.6% conv. - **bird feeder 2 pack**8K/yr+43.8%4.1% conv. - **chipmunk proof bird feeder**4K/yr+887.0%2.7% conv. - **no spill bird seed feeder**6K/yr+117.3%1.4% conv. - **solar bird feeders for outdoors hanging**7K/yr+90.9%2.0% conv. - **tube feeder**6K/yr+62.7%3.0% conv. - **weighted bird feeder**5K/yr+119.5%2.0% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/bluejay-feeder/search-terms)
## **Top bluejay feeder products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$2K4%$3K6%$5K8%$6K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**LCSEVEN Bird Feeders for Outdoors Squirrel Proof with Weight-Activated Perches Hanging Bird Feeder for Outside Metal Feeder for Wild Cardinal Finch Blue Jay Chickadee 3LB Seed Capacity Green**LCSEVEN**$23.08**4.2★1,287 rev](https://www.amazon.com/dp/B0DSTVYFBX) [2**Squirrel Proof Bird Feeder - 360 Feeding Perch Tray for Outdoor Hanging Wild Bird Seeds Dark Green.**Dreamdrawer**$27.68**4.2★1,164 rev](https://www.amazon.com/dp/B0FN67ZL4P) [3**Wildpark Squirrel Proof Bird Feeders for Outdoors 5LB Metal Hanging Feeders Large Wild Feeders for Cardinals Chickadees Durable Backyard Feeders -One in Blue**Wildpark**$40.04**4.2★738 rev](https://www.amazon.com/dp/B0DSDVXGBF) [4**Kingsyard 2 Pack Tube Feeders with 6 Feeding Ports for Outdoors Hanging Premium Hard Plastic Weatherproof & Steel Hanger Attracting for Wild Birds (Black)**Kingsyard**$19.71**4.4★4,639 rev](https://www.amazon.com/dp/B08R8MM9MV) [5**Squirrel Proof Bird Feeders for Outdoors with Weight-Activated Metal 5LB Large Wild Bird Feeders for Cardinals Blue Jay Finch Weatherproof Durable Hanging Bird Feeder for Backyard Garden (Red)**Buteafly**$36.05**4.0★1,192 rev](https://www.amazon.com/dp/B0DFVYFHXM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Birdream 2 Pack Solar Bird Feeders for Outdoors Hanging Assembly Required 1-Min Easy Setup Wild Seed Feeders for Cardinals Chickadees and Finches**Birdream**$32.45**162 rev4mo ago](https://www.amazon.com/dp/B0G6ZS6GLD) [**Birdream 2 Pack Bird Feeders for Outdoor Hanging Assembly Required 1-Min Easy Setup Charming Castle Design Attracting Cardinals Chickadees Goldfinches & Sparrows - Black**Birdream**$21.88**300 rev4mo ago](https://www.amazon.com/dp/B0G51GVRQ4) [**Gbekery Squirrel Proof Bird Feeder for Outdoors Hanging Metal Mesh Bird Feeder for Outsides with Gravity Protection for Small Birds Weatherproof and Durable Green**Gbekery**$25.98**216 rev9mo ago](https://www.amazon.com/dp/B0FR8CCNWY) [**Squirrel Proof Bird Feeder - 360 Feeding Perch Tray for Outdoor Hanging Wild Bird Seeds Dark Green.**Dreamdrawer**$27.68**1,164 rev10mo ago](https://www.amazon.com/dp/B0FN67ZL4P) [**Gbekery Squirrel Proof Bird Feeder for Outdoors 5LB Large Capacity Metal Wild Bird Seed Feeder with Bilateral Weight-Activated Perches for Outside Hanging Finch Cardinal Blue Jay Garden Decoration Red**Gbekery**$31.71**264 rev11mo ago](https://www.amazon.com/dp/B0FJ1ZQKWC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Birdream 2 Pack Solar Bird Feeders for Outdoors Hanging Assembly Required 1-Min Easy Setup Wild Seed Feeders for Cardinals Chickadees and Finches**Birdream**$32.45**4.4★**▲ 76%**](https://www.amazon.com/dp/B0G6ZS6GLD) [**Squirrel Proof Bird Feeder - 360 Feeding Perch Tray for Outdoor Hanging Wild Bird Seeds Dark Green.**Dreamdrawer**$27.68**4.2★**▲ 61%**](https://www.amazon.com/dp/B0FN67ZL4P) [**ERYTLLY 2 Pack Bird Feeders for Outdoors Hanging with 6 Feeding Ports Extra Thick Solid Tube Transparent Weatherproof Water Resistant Great for Attracting Birds Garden**ERYTLLY**$17.26**4.2★**▲ 48%**](https://www.amazon.com/dp/B07RYQF94X) [**Birdream 2 Pack Bird Feeders for Outdoor Hanging Assembly Required 1-Min Easy Setup Charming Castle Design Attracting Cardinals Chickadees Goldfinches & Sparrows - Black**Birdream**$21.88**4.4★**▲ 48%**](https://www.amazon.com/dp/B0G51GVRQ4) [**Gbekery Squirrel Proof Bird Feeder for Outdoors 5LB Large Capacity Metal Wild Bird Seed Feeder with Bilateral Weight-Activated Perches for Outside Hanging Finch Cardinal Blue Jay Garden Decoration Red**Gbekery**$31.71**4.0★**▲ 35%**](https://www.amazon.com/dp/B0FJ1ZQKWC)
**~~View all trending →~~**
## **What buyers say about bluejay feeder**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**17%
*“Great quality feeder”*
**Ease Of Use**9%
*“Easy Peasy”*
**Value For Money**9%
*“Best money spent”*
**Strength**8%
*“It is sturdy”*
**Design-Overall**7%
*“Beautiful design”*
**Advertised Vs Actual Product**6%
*“Better than expected”*
**Assembly/Installation**6%
*“Assembly is very easy”*
**Durability**5%
*“Extremely Durable”*
**Pest/Insect Control**4%
*“Keeps squirrels out”*
**Ease Of Cleaning**4%
*“Easy to clean”*
### **What buyers complain about **
**Size-Overall**15%
*“It doesn't fit”*
**Durability**11%
*“Didnt last”*
**Functionality-Overall**6%
*“Did not work”*
**Pest/Insect Control**6%
*“Did NOT keep squirrels out”*
**Quality-Overall**5%
*“Quality Control Problems”*
**Ease Of Use**4%
*“Difficult to fill”*
**Value For Money**4%
*“It is little costly”*
**Assembly/Installation**4%
*“Assembly Nightmare”*
**Design-Overall**3%
*“the design has a flaw”*
**Strength**3%
*“Not very strong”*
### **Top return reasons **
**Size-Overall**41%
**Advertised Vs Actual Product**9%
**Defective Material/Parts**7%
**Functionality-Overall**6%
**Assembly/Installation**4%
**Material Quality**4%
**Quality-Overall**3%
**Mechanism Issues**3%
**Strength**2%
**Durability**2%
## **Common questions**
- **Is bluejay feeder profitable to sell on Amazon United States?**
- The niche generates $79K/yr across 101 tracked products. 21 of 25 products launched in the last 360 days are still selling. 90-day search growth is +107.1%. Flapen's verdict: Worth a look (71/100).
- **How competitive is the bluejay feeder niche?**
- 65 brands and 151 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 32% of demand.
- **What do buyers complain about in bluejay feeder?**
- Top complaints mined from reviews: Size-Overall, Durability, Functionality-Overall. The return rate is 1.6%.
- **What does it cost to enter the bluejay feeder niche?**
- Listings span $9.11–$121.32; the average listing price is $28.55 (sweet spot $15–$100). The average incumbent carries 2,079 reviews — the moat a new listing must climb.
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