---
title: "Blackstone Griddle — $15.1M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/blackstone-griddle"
last_updated: "2026-08-07T01:05:35.496Z"
locale: en
meta:
description: "Niche score 52/100 · $15.1M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · $15.1M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Blackstone Griddle — $15.1M/yr Amazon US Niche (2026) - Flapen"
---
# **blackstone griddle**
**Worth a look**
Shows a $15.1M/yr market, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Market size 100Growth 89Conversion 10Competition 39Returns 97Price range 19Avg price 43Brand share 0Review moat 38Quality gap 24
**Market size**
**Incredible****$15.1M**
$15.1M/yr · 8.8M searches
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Growth**
**Great****+95.2%**
90-day search growth — must beat 0% to launch
**Avg price**
**Okay****$217.53**
avg listing price — sweet spot $15–$100
**Competition**
**Okay****61%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Okay****2,708.72**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Price range**
**Bad****$7.33–$459.24**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Bad****0.8%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, blackstone griddle is a $15.1M/yr Amazon United States market (8.8M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 52/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **blackstone griddle market data**
- **Units sold / yr**
- **60K–80K**
- avg 3,000–4,000/product
- **Revenue / yr**
- **$13.1M–$17.4M**
- units × avg price
- **Conversion rate**
- **0.8%**
- **Avg BSR**
- **#68**
- **Page quality**
- **0%**
- **Prime**
- **83%**
- **Sponsored**
- **72%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **134 days**
## **Competition & brand share**
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**5 **—flat
**Sellers**
**77**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**61%**
Top 20: 100%
**Open market**
**0%**
- BLACKSTONE80% - Royal Gourmet11% - EWFEN5% - MINERALUNIVERSE2% - MAIBAOTA1%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +95.2% search growth over the last 90 days.
600K400KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul · busiest ÷ quietest = 3.9×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/blackstone-griddle/trend)
## **Top blackstone griddle search terms**
- **blackstone griddle**3.0M/yr+90.4%0.6% conv. - **blackstone**2.1M/yr+121.8%0.7% conv. - **blackstone grill**1.6M/yr+126.2%0.6% conv. - **flat top grill**568K/yr+57.3%0.2% conv. - **black stone grille**247K/yr+55.5%0.3% conv. - **outdoor griddle**168K/yr+75.3%0.2% conv. - **black stone**213K/yr+40.6%0.3% conv. - **propane griddle**137K/yr+48.5%0.1% conv. - **griddle grill**134K/yr+44.2%0.3% conv. - **gas griddle**123K/yr+58.0%0.1% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/blackstone-griddle/search-terms)
## **Top blackstone griddle products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$1.5M20%$3.0M30%$4.5M40%$6.1M101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Blackstone 1883 Original 28 Omnivore Griddle with Hood Black**BLACKSTONE**$393.70**4.7★1,989 rev](https://www.amazon.com/dp/B08BWWKKKL) [2**Blackstone 1813 Original 22 Tabletop Griddle with Hood**BLACKSTONE**$212.27**4.7★2,795 rev](https://www.amazon.com/dp/B07ZS5RQZ4) [3**Blackstone 1517 Original 28 Omnivore Griddle Black**BLACKSTONE**$247.25**4.7★12,139 rev](https://www.amazon.com/dp/B009971BM6) [4**Royal Gourmet PD4001 4 Burner Propane Gas Griddle with Removable Standing Cart Convertible to Tabletop Design Flat Top Grill with Hood for Camping Tailgating Backyard Black**Royal Gourmet**$232.95**4.0★224 rev](https://www.amazon.com/dp/B0DZ1RCX7Y) [5**Blackstone 2450AZ 28 Omnivore Griddle with Hood Bundle**BLACKSTONE**$313.50**4.6★128 rev](https://www.amazon.com/dp/B0DGY312P1)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Royal Gourmet PD4001 4 Burner Propane Gas Griddle with Removable Standing Cart Convertible to Tabletop Design Flat Top Grill with Hood for Camping Tailgating Backyard Black**Royal Gourmet**$232.95**224 rev1y ago](https://www.amazon.com/dp/B0DZ1RCX7Y) [**Blackstone 28 Inch Original Omnivore Griddle 2206 Blackstone 2 Burner Griddle Outdoor Flat Top Grill Propane Portable Gas Grill**BLACKSTONE**$274.59**135 rev1y ago](https://www.amazon.com/dp/B0DHW9T4KH) [**Royal Gourmet PD3001 3-Burner Propane Gas Griddle with Collapsible Stand 23-Inch Portable Griddle with Side Table & 314 Sq. In. Cooking Area for Camping Tailgating Backyard & Patio Black**Royal Gourmet**$194.02**287 rev1y ago](https://www.amazon.com/dp/B0DHC5HX69) [**Blackstone 2450AZ 28 Omnivore Griddle with Hood Bundle**BLACKSTONE**$313.50**128 rev1y ago](https://www.amazon.com/dp/B0DGY312P1) [**Blackstone 2350 OTG 22 Omnivore Griddle with Hood Black**BLACKSTONE**$302.71**916 rev2y ago](https://www.amazon.com/dp/B0D5YXCW7V)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**MINERALUNIVERSE 1/2 LB Black Onyx Stones - Bulk Black Onyx Crystal - Raw Natural Stones & Crystals - Fountain Rocks for Cabbing Polishing Wire Wrapping Reiki Chakra Crystal Healing**MINERALUNIVERSE**$11.00**4.6★**▲ 134%**](https://www.amazon.com/dp/B08L9S7RCP) [**MAIBAOTA Natural Black Obsidian Crystal Quartz Rocks Chips Vase Filler Rocks for Succulent Plant Small Fish Tank Aquarium Gravel Decorative Pebbles Stones(200 gram)**MAIBAOTA**$7.33**4.3★**▲ 76%**](https://www.amazon.com/dp/B09WVKY9SP) [**Blackstone 2287 Original 28 Omnivore Griddle with X-Braced Hood Powder Coated Steel Black**BLACKSTONE**$346.61**4.8★**▲ 70%**](https://www.amazon.com/dp/B0CWPMTL32) [**Blackstone 1971 Original 17 Omnivore Tabletop Griddle Black**BLACKSTONE**$116.89**4.7★**▲ 55%**](https://www.amazon.com/dp/B0083GOYGO) [**Royal Gourmet PD3001 3-Burner Propane Gas Griddle with Collapsible Stand 23-Inch Portable Griddle with Side Table & 314 Sq. In. Cooking Area for Camping Tailgating Backyard & Patio Black**Royal Gourmet**$194.02**4.3★**▲ 45%**](https://www.amazon.com/dp/B0DHC5HX69)
**~~View all trending →~~**
## **What buyers say about blackstone griddle**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**20%
*“solid quality”*
**Grilling**18%
*“Perfect camp grill”*
**Value For Money**13%
*“Good buy for the money”*
**Assembly/Installation**6%
*“Assembly very easy”*
**Ease Of Use**4%
*“Easy to use”*
**Ease Of Cleaning**4%
*“Easy to clean”*
**Advertised Vs Actual Product**4%
*“Came as Advertised”*
**Gifting Purpose**4%
*“Great father's day gift”*
**Size-Overall**4%
*“Perfect size”*
**Add-Ons/Attachments**2%
*“Great accessory”*
### **What buyers complain about **
**Rusts/Corrodes**13%
*“some are rusting”*
**Quality-Overall**11%
*“Terrible quality control”*
**Assembly/Installation**9%
*“Assembly wasnt the easiest”*
**Instructions/User Manual/Troubleshooting**6%
*“The instructions are not very detailed”*
**Grilling**6%
*“I am one of the worst grillers of all time”*
**Size-Overall**6%
*“Well, theres a reason they dont fit”*
**Heating**4%
*“Does not get hot enough”*
**Value For Money**3%
*“Not worth the price”*
**Weight Heavy**3%
*“Its very heavy”*
**Defective Material/Parts**2%
*“broken piece”*
### **Top return reasons **
**Value For Money**21%
**Leak-Proof**13%
**Quality-Overall**10%
**Grilling**9%
**Defective Material/Parts**8%
**Size-Overall**8%
**Product Condition**7%
**Advertised Vs Actual Product**6%
**Rusts/Corrodes**3%
**Functionality-Overall**2%
## **Common questions**
- **Is blackstone griddle profitable to sell on Amazon United States?**
- The niche generates $15.1M/yr across 18 tracked products. 90-day search growth is +95.2%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the blackstone griddle niche?**
- 5 brands and 77 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in blackstone griddle?**
- Top complaints mined from reviews: Rusts/Corrodes, Quality-Overall, Assembly/Installation. The return rate is 0.7%.
- **When does demand for blackstone griddle peak?**
- Demand peaks in May–Jun–Jul; the busiest month runs 3.9× the quietest.
- **What does it cost to enter the blackstone griddle niche?**
- Listings span $7.33–$459.24; the average listing price is $217.53 (sweet spot $15–$100). The average incumbent carries 2,709 reviews — the moat a new listing must climb.
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