---
title: "Trend — black tent - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/black-tent/trend"
last_updated: "2026-08-09T14:21:08.948Z"
locale: en
meta:
  description: "Niche score 59/100 · $238K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · $238K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — black tent - Flapen"
---

# **black tent**

**Worth a look**

Shows no brand lock-in (top 5 brands take 52% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 45Growth 80Conversion 26Competition 81Returns 20Price range 25Avg price 68Brand share 83Review moat 55Quality gap 81

**Brand share**

**Great****52%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Growth**

**Great****+71.9%**

90-day search growth — must beat 0% to launch

**Avg price**

**Good****$120.52**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****1,315.64**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$238K**

$238K/yr · 94K searches

**Conversion**

**Okay****2.1%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Okay****$29.72–$306.75**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Bad****6.5%**

return rate — above 5% kills the launch gate

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Trend