[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-us-patio-lawn-garden-black-gold-seed-starting-mix":144},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116,123,130,137],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":124,"label":125,"slug":126,"href":127,"nichesTracked":128,"marketSizeTotal":129},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":131,"label":132,"slug":133,"href":134,"nichesTracked":135,"marketSizeTotal":136},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":138,"label":139,"slug":140,"href":141,"nichesTracked":142,"marketSizeTotal":143},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675,{"amazonNicheId":145,"marketplaceFlag":146,"country":147,"category":150,"niche":151,"verdict":186,"baselines":223,"demand":228,"seasonality":291,"brandShare":292,"products":301,"feedback":440,"searchTerms":551,"related":576,"lastUpdated":173},"57ff048b-9af5-47d1-b246-0177be131200","us",{"flag":146,"name":148,"currency":149},"United States","USD",{"nodeId":40,"label":41,"slug":42,"href":43},{"marketSize":152,"searchVolume":153,"growth360":154,"growth90":155,"searchConversion":156,"top5ClickShare":157,"top5BrandShare":158,"avgRating":159,"avgReviewCount":160,"avgPrice":161,"priceMin":162,"priceMax":163,"productCount":164,"unitsSoldMax":165,"sponsoredPct":166,"returnRate":167,"successfulLaunches360":168,"newProducts360":168,"amazonNicheId":145,"title":169,"slug":170,"href":171,"leafCategoryName":172,"scrapedAt":173,"brandCount":142,"brandCountYearAgo":174,"sellerCount":175,"signals":176,"avgBsr":177,"pageQuality":168,"unitsSoldMin":178,"unitsSoldAvgMin":179,"unitsSoldAvgMax":180,"revenueMin":181,"revenueMax":182,"avgBrandAgeMonths":183,"avgSellerAgeDays":184,"top20ClickShare":158,"top20BrandShare":158,"primePct":185,"oosRate":168},121589,50796,1.2929,-0.3544,0.0839,0.7955,1,4.62,400,28.53,7.65,48.39,14,6000,0.8571,0.001,0,"black gold seed starting mix","black-gold-seed-starting-mix","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002Fblack-gold-seed-starting-mix","Soils, Mulches & Planting Media","2026-07-15T07:52:07.11934+00:00",3,57,[],989,5000,100,250,142650,171180,66,165,0.2143,{"score":187,"verdict":188,"components":189},41,"skip",[190,195,198,202,205,207,210,215,217,220],{"key":191,"score":192,"weight":193,"raw":194},"marketSize",28,0.15,121588.71,{"key":196,"score":197,"weight":193,"raw":155},"growth",7,{"key":199,"score":200,"weight":201,"raw":156},"conversion",81,0.1,{"key":203,"score":204,"weight":193,"raw":157},"competition",17,{"key":206,"score":168,"weight":201,"raw":158},"brandShare",{"key":208,"score":209,"weight":201,"raw":159},"qualityGap",24,{"key":211,"score":212,"weight":213,"raw":214},"reviewMoat",80,0.05,399.5,{"key":216,"score":179,"weight":201,"raw":167},"returns",{"key":218,"score":219,"weight":213,"raw":161},"avgPrice",95,{"key":221,"score":200,"weight":213,"raw":222},"priceRange",0.8195876288659794,{"avgRating":224,"medianPrice":225,"medianReturnRate":226,"nichesTracked":227},4.42,24.38,0.0215,115062,{"points":229,"droppedPartialWeek":290},[230,233,236,239,242,245,248,251,254,257,260,263,266,269,272,275,278,281,284,287],{"week":231,"volume":232},"2026-03-01",964,{"week":234,"volume":235},"2026-03-08",1020,{"week":237,"volume":238},"2026-03-15",786,{"week":240,"volume":241},"2026-03-22",719,{"week":243,"volume":244},"2026-03-29",638,{"week":246,"volume":247},"2026-04-05",1700,{"week":249,"volume":250},"2026-04-12",1696,{"week":252,"volume":253},"2026-04-19",1635,{"week":255,"volume":256},"2026-04-26",1523,{"week":258,"volume":259},"2026-05-03",1323,{"week":261,"volume":262},"2026-05-10",1376,{"week":264,"volume":265},"2026-05-17",1345,{"week":267,"volume":268},"2026-05-24",955,{"week":270,"volume":271},"2026-05-31",1053,{"week":273,"volume":274},"2026-06-07",1057,{"week":276,"volume":277},"2026-06-14",884,{"week":279,"volume":280},"2026-06-21",756,{"week":282,"volume":283},"2026-06-28",897,{"week":285,"volume":286},"2026-07-05",647,{"week":288,"volume":289},"2026-07-12",584,false,null,{"top":293,"otherBrandCount":168,"otherClickShare":300},[294,297],{"brand":295,"clickShare":296},"Sun Gro",0.5066999999999999,{"brand":298,"clickShare":299},"SUN GRO",0.49329999999999996,1.1102230246251565e-16,[302,312,323,334,345,355,363,373,381,390,400,411,420,430],{"asin":303,"title":304,"brand":295,"imageUrl":305,"price":162,"rating":306,"reviews":307,"clickShare90":308,"clickShare360":309,"launchDate":310,"amazonUrl":311},"B00QV52VLE","SunGro Horticulture Seedling Mix - Organic Seed Starting Mix - 8 Quart - Lime Perlite Sphagnum Peat Moss","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51YlWfO74qL.jpg",4.6,1135,0.2506,0.2465,"2005-11-30","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00QV52VLE",{"asin":313,"title":314,"brand":298,"imageUrl":315,"price":316,"rating":317,"reviews":318,"clickShare90":319,"clickShare360":320,"launchDate":321,"amazonUrl":322},"B00SPMEKEW","Black Gold Potting Mix - Natural & Organic Indoor Use Bulk Potting Soil - 16 Qt - Organic Material","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F21Th9yQ4p0L.jpg",21.08,4.8,47,0.1863,0.1388,"2023-02-10","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00SPMEKEW",{"asin":324,"title":325,"brand":295,"imageUrl":326,"price":327,"rating":328,"reviews":329,"clickShare90":330,"clickShare360":331,"launchDate":332,"amazonUrl":333},"B077ZCM8TF","Black Gold Potting Soil - Organic Indoor\u002FOutdoor Black Potting Soil - 16 Qt (2 Bags) - Earthworm Castings Pumice Sphagnum Peat Moss Perlite","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51wJNUbHe4L.jpg",32.04,4.4,44,0.1177,0.0519,"2017-12-11","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB077ZCM8TF",{"asin":335,"title":336,"brand":295,"imageUrl":337,"price":338,"rating":339,"reviews":340,"clickShare90":341,"clickShare360":342,"launchDate":343,"amazonUrl":344},"B077ZDSP4Y","Black Gold Potting Soil - Organic Indoor\u002FOutdoor Bulk - 16 Quart (3 Pack) - Earthworm Castings Pumice Sphagnum Peat Moss Perlite","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51rWpqLWM4L.jpg",37.84,4.7,21,0.0907,0.0339,"2017-12-10","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB077ZDSP4Y",{"asin":346,"title":347,"brand":298,"imageUrl":348,"price":349,"rating":306,"reviews":350,"clickShare90":351,"clickShare360":352,"launchDate":353,"amazonUrl":354},"B005IZ2SSE","SunGro Horticulture Potting Soil - All Purpose with Control - 16 Quart - Worm Castings Pumice Peat Moss","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41KrYOTLd9L.jpg",19.57,1958,0.0751,0.0768,"2007-01-16","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB005IZ2SSE",{"asin":356,"title":357,"brand":298,"imageUrl":358,"price":359,"rating":360,"reviews":164,"clickShare90":351,"clickShare360":361,"launchDate":353,"amazonUrl":362},"B007VSXASS","SunGro Horticulture Potting Mix - All Purpose with Fertilizer Potting Soil - 1 Cu Ft - Plastic","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41pgPVfE2VL.jpg",26.57,4.9,0.0529,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB007VSXASS",{"asin":364,"title":365,"brand":295,"imageUrl":366,"price":367,"rating":306,"reviews":368,"clickShare90":369,"clickShare360":370,"launchDate":371,"amazonUrl":372},"B07SQ3HXYY","Black Gold 1302040 8-Quart All Organic Potting Soil 2 Pack","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51Y3xcIRh2L.jpg",23.8,436,0.0347,0.0346,"2017-08-03","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07SQ3HXYY",{"asin":374,"title":375,"brand":298,"imageUrl":376,"price":163,"rating":328,"reviews":183,"clickShare90":377,"clickShare360":378,"launchDate":379,"amazonUrl":380},"B08H8SMVTY","Sun Gro Black Gold Seeds or Cutting Seedling Germination Mix 16 Quart (4 Pack)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51jKj87kG-L.jpg",0.0336,0.1274,"2021-01-29","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08H8SMVTY",{"asin":382,"title":383,"brand":298,"imageUrl":384,"price":385,"rating":360,"reviews":204,"clickShare90":386,"clickShare360":387,"launchDate":388,"amazonUrl":389},"B093TF6XL3","SunGro Horticulture Soil and Soil Amendments - Natural Organic Potting Soil - 2 Cu Ft - Peat Moss Perlite","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51MPkf6Kj0L.jpg",40.25,0.0323,0.0266,"2021-12-09","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB093TF6XL3",{"asin":391,"title":392,"brand":298,"imageUrl":393,"price":394,"rating":306,"reviews":395,"clickShare90":396,"clickShare360":397,"launchDate":398,"amazonUrl":399},"B007VSXAWE","SunGro Horticulture Potting Mix - All Purpose with Fertilizer - 2 Cu Ft - Peat Moss Bark Plastic","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51AMT8A-YZL.jpg",35.61,72,0.0301,0.0487,"2012-04-19","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB007VSXAWE",{"asin":401,"title":402,"brand":298,"imageUrl":403,"price":404,"rating":405,"reviews":406,"clickShare90":407,"clickShare360":408,"launchDate":409,"amazonUrl":410},"B00LZ5NP7O","Sungro Horticulture Succulent Cactus Potting Mix - Fast Draining Black Gold - 8 Qt - Earthworm Castings Pumice Perlite","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51VimBa--cL.jpg",14.49,4.5,1312,0.0224,0.0382,"2017-06-19","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00LZ5NP7O",{"asin":412,"title":413,"brand":298,"imageUrl":414,"price":415,"rating":306,"reviews":416,"clickShare90":226,"clickShare360":417,"launchDate":418,"amazonUrl":419},"B079LHQDNW","SunGro Horticulture Seedling Mix - Seed Starting Soil - 16 Qt - Organic Material","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51xD3Ei2Z2L.jpg",29.84,85,0.0698,"2018-02-05","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB079LHQDNW",{"asin":421,"title":422,"brand":298,"imageUrl":423,"price":424,"rating":405,"reviews":425,"clickShare90":426,"clickShare360":427,"launchDate":428,"amazonUrl":429},"B07DNV39XR","SunGro Horticulture Cactus Mix Soil - Fast Draining Nutrient Rich - 8 qt (2 Pack) - Earthworm Castings Pumice Perlite","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F114aCBQ9hRL.jpg",24.07,309,0.0169,0.0126,"2018-06-11","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07DNV39XR",{"asin":431,"title":432,"brand":295,"imageUrl":433,"price":434,"rating":306,"reviews":435,"clickShare90":436,"clickShare360":437,"launchDate":438,"amazonUrl":439},"B075WPK921","Black Gold 16-Quart All Organic Potting Soil 3 Pack","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F419w+YPtNPL.jpg",38.24,77,0.013,0.0413,"2017-04-06","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB075WPK921",{"love":441,"hate":497,"returnReasons":527},[442,449,456,463,469,475,479,483,487,491],{"topic":443,"percentOfMentions":444,"verbatims":445},"Plant Growth",0.3763,[446,447,448],"Things grow beautifully in it","this is by far the best for germination that I have used","Happy plant growth",{"topic":450,"percentOfMentions":451,"verbatims":452},"Quality-Overall",0.1616,[453,454,455],"Soil quality and richness is top notch","Nice healthy soil to which added sand for drainage","Nice quality",{"topic":457,"percentOfMentions":458,"verbatims":459},"Value For Money",0.10099999999999999,[460,461,462],"Good value for the money","Good product for the price","Worth buying",{"topic":464,"percentOfMentions":458,"verbatims":465},"Weight Light",[466,467,468],"It not heavy soil","Plus, its lighter in weight than other brands","It is light",{"topic":470,"percentOfMentions":471,"verbatims":472},"Drainage",0.030299999999999997,[473,474],"Great for drainage","retains good drainage",{"topic":476,"percentOfMentions":471,"verbatims":477},"Suitable For Indoor",[478],"Great for indoor plants",{"topic":480,"percentOfMentions":471,"verbatims":481},"Advertised Vs Actual Product",[482],"Product is exactly what I Ordered",{"topic":484,"percentOfMentions":471,"verbatims":485},"Material Quality",[486],"This is very Fluffy soil",{"topic":488,"percentOfMentions":471,"verbatims":489},"Soft Feel",[490],"This is fluffy stuff",{"topic":492,"percentOfMentions":493,"verbatims":494},"Ease Of Use",0.0253,[495,496],"Easy to use","Bug free and easy to use",[498,504,508,512,518,521,524],{"topic":443,"percentOfMentions":499,"verbatims":500},0.25,[501,502,503],"And I have already lost seedlings as the soil dries out so fast that you barely get 24 hours between necessary waterings","The plants would germinate, then fail to grow; they were stunted and died","Not one plant lived this year",{"topic":457,"percentOfMentions":505,"verbatims":506},0.2,[507],"Waste of Money",{"topic":509,"percentOfMentions":201,"verbatims":510},"Thickness",[511],"Not a lot of chunky stuff, like twigs",{"topic":513,"percentOfMentions":514,"verbatims":515},"Pest\u002FInsect Control",0.0667,[516,517],"Have had tremendous problems with fungus gnats for over a year from a well known brand potting soil in the green bag","No fungus gnats",{"topic":480,"percentOfMentions":213,"verbatims":519},[520],"This is not the same as I have bought in past",{"topic":450,"percentOfMentions":213,"verbatims":522},[523],"This new batch is all going into trash",{"topic":464,"percentOfMentions":213,"verbatims":525},[526],"So light and fluffy that it doesn't feel substantial",[528,531,533,535,537,540,542,545,547,549],{"reason":529,"pct":530},"Product Condition",0.21050000000000002,{"reason":457,"pct":532},0.15789999999999998,{"reason":534,"pct":532},"Size-Overall",{"reason":480,"pct":536},0.10529999999999999,{"reason":538,"pct":539},"Smell",0.0789,{"reason":541,"pct":539},"Moist\u002FDry",{"reason":543,"pct":544},"Contamination",0.0526,{"reason":546,"pct":544},"Leak-Proof",{"reason":548,"pct":544},"Eco Friendliness",{"reason":550,"pct":544},"Defective Material\u002FParts",[552,557,562,567,571],{"term":553,"volume":554,"growthQoq":555,"conversionRate":556},"black gold potting soil",22011,0.3507,0.051,{"term":558,"volume":559,"growthQoq":560,"conversionRate":561},"black gold soil",7296,-0.3103,0.0368,{"term":563,"volume":564,"growthQoq":565,"conversionRate":566},"black gold seedling mix",5446,-0.4582,0.1433,{"term":169,"volume":568,"growthQoq":569,"conversionRate":570},10436,-0.859,0.1415,{"term":572,"volume":573,"growthQoq":574,"conversionRate":575},"sungro horticulture",5607,-0.8441,0.0241,[577,584,589,595,601,606],{"title":578,"href":579,"score":580,"verdict":581,"marketSize":582,"growth90":583},"lawn aerator","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002Flawn-aerator",82,"launch",6164077.41,0.9011,{"title":585,"href":586,"score":580,"verdict":581,"marketSize":587,"growth90":588},"shepherds hooks for outdoor","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002Fshepherds-hooks-for-outdoor",3946552.42,1.4119,{"title":590,"href":591,"score":580,"verdict":592,"marketSize":593,"growth90":594},"garden mesh","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002Fgarden-mesh","watch",715565.56,1.5274,{"title":596,"href":597,"score":598,"verdict":581,"marketSize":599,"growth90":600},"chicken waterer","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002Fchicken-waterer",83,3424046.97,0.7013,{"title":602,"href":603,"score":598,"verdict":581,"marketSize":604,"growth90":605},"75 foot garden hose","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002F75-foot-garden-hose",1775946.43,1.1758,{"title":607,"href":608,"score":598,"verdict":581,"marketSize":609,"growth90":610},"bird deterrents for outside","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden\u002Fbird-deterrents-for-outside",2120408.19,1.3147]