---
title: "Black Eyed Susan Plants Live — $30K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/black-eyed-susan-plants-live"
last_updated: "2026-08-09T13:26:27.527Z"
locale: en
meta:
  description: "Niche score 63/100 · $30K/yr market · 25K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 63/100 · $30K/yr market · 25K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Black Eyed Susan Plants Live — $30K/yr Amazon US Niche (2026) - Flapen"
---

# **black eyed susan plants live**

**Worth a look**

Shows demand growing +283.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 7Growth 100Conversion 75Competition 29Returns 99Price range 69Avg price 80Brand share 48Review moat 72Quality gap 96

**Growth**

**Incredible****+283.8%**

90-day search growth — must beat 0% to launch

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Quality gap**

**Incredible****3.9★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Great****$17.09**

avg listing price — sweet spot $15–$100

**Conversion**

**Good****6.9%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****601.87**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$6.10–$34.70**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****76%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****68%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Bad****$30K**

$30K/yr · 25K searches

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")

According to Flapen's Amazon United States niche tracking, black eyed susan plants live is a $30K/yr Amazon United States market (25K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Apr–May–Jun–Jul–Aug. Verdict: Worth a look — 63/100.

Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **black eyed susan plants live market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**1K–2K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$21K–$26K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**6.9%**</dd>

<dt>**Avg BSR**</dt><dd>**#2,712**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**47%**</dd>

<dt>**Sponsored**</dt><dd>**80%**</dd>

<dt>**Out of stock**</dt><dd>**7.7%**</dd>

<dt>**Avg brand age**</dt><dd>**60 months**</dd>

<dt>**Avg seller age**</dt><dd>**188 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**13 **▼falling

**Sellers**

**12**

**Top-5 brand share**

**76%**

Top 20: 100%

**Top-5 click share**

**68%**

Top 20: 100%

**Open market**

**16%**

- Clovers Garden39% - The Three Company11% - Green Promise Farms10% - Holland Bulb Farms9% - Greenwood Nursery8% - Bellawood Horticulture7% - Open — no brand owns it (7 brands, 16%)

## **Demand & seasonality**

Weekly Amazon search volume, last 103 weeks — +283.8% search growth over the last 90 days.

1K750Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 59.0×

[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/black-eyed-susan-plants-live/trend)

## **Top black eyed susan plants live search terms**

- **black eyed susan plants live**18K/yr+266.9%4.3% conv. - **blackeyed susan live plants**3K/yr+397.5%4.3% conv. - **black eyed susan plants**4K/yr+270.7%2.6% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/black-eyed-susan-plants-live/search-terms)

## **Top black eyed susan plants live products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$3K20%$6K30%$9K40%$12K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Clovers Garden Black Eyed Susan (Rudeckia) Plants Two (2) Live Plants Non-GMO - Not Seeds - Each 4 to 8 Tall in 4 Inch Pots Hardy Flowering Perennial Pollinator Favorite](https://m.media-amazon.com/images/I/51H6yAMimjL.jpg)**Clovers Garden Black Eyed Susan (Rudeckia) Plants Two (2) Live Plants Non-GMO - Not Seeds - Each 4 to 8 Tall in 4 Inch Pots Hardy Flowering Perennial Pollinator Favorite**Clovers Garden**$20.98**4.2★88 rev](https://www.amazon.com/dp/B0C6BRXX1D) [2![Live Rudbeckia (Black-Eyed Susan) - Goldsturm Variety Pollinator-Friendly Perennial 12 Tall by 6 Wide in 2.5 Qt Pot](https://m.media-amazon.com/images/I/41bw36oJtqL.jpg)**Live Rudbeckia (Black-Eyed Susan) - Goldsturm Variety Pollinator-Friendly Perennial 12 Tall by 6 Wide in 2.5 Qt Pot**The Three Company**$19.64**3.8★52 rev](https://www.amazon.com/dp/B0BV4Y5FP5) [3![Rudbeckia fulgida Goldsturm (Black Eyed Susan) Perennial yellow flowers 1 - Size Container](https://m.media-amazon.com/images/I/41wmOfysT0L.jpg)**Rudbeckia fulgida Goldsturm (Black Eyed Susan) Perennial yellow flowers 1 - Size Container**Green Promise Farms**$18.36**4.1★180 rev](https://www.amazon.com/dp/B07HFV7MX1) [4![Greenwood Nursery: Live Perennial Plants - Black-Eyed Susan + Rudbeckia Fulgida Goldsturm - [Qty: 2X Pint Pots] - (Click for Other Available Plants/Quantities)](https://m.media-amazon.com/images/I/51o1qiLgf7L.jpg)**Greenwood Nursery: Live Perennial Plants - Black-Eyed Susan + Rudbeckia Fulgida Goldsturm - \[Qty: 2X Pint Pots\] - (Click for Other Available Plants/Quantities)**Greenwood Nursery**$34.70**3.9★813 rev](https://www.amazon.com/dp/B0C7NGM5YZ) [5![Clovers Garden Black Eyed Susan (Rudeckia) Autumn Colors Plants Two (2) Live Plants Non-GMO - Not Seeds - Each 4 to 8 Tall in 4 Inch Pots Perennial Pollinator Friendly Drought Tolerant](https://m.media-amazon.com/images/I/51jc7z6m8YL.jpg)**Clovers Garden Black Eyed Susan (Rudeckia) Autumn Colors Plants Two (2) Live Plants Non-GMO - Not Seeds - Each 4 to 8 Tall in 4 Inch Pots Perennial Pollinator Friendly Drought Tolerant**Clovers Garden**$20.24**4.1★19 rev](https://www.amazon.com/dp/B0F5PBSRP4)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Black Eyed Susan Seeds for Planting | 30 000+ Heirloom Seeds Flower Seeds for Garden Borders & Containers | Sunflower Companion Wildflower Seeds to Attract Pollinators](https://m.media-amazon.com/images/I/51rV6NZxfWL.jpg)**Black Eyed Susan Seeds for Planting | 30 000+ Heirloom Seeds Flower Seeds for Garden Borders & Containers | Sunflower Companion Wildflower Seeds to Attract Pollinators**PLANTMEW**$6.10**144 rev7mo ago](https://www.amazon.com/dp/B0G2LRL7RL) [![KVITER 10 000 Black Eyed Susan Seeds for Planting (Rudbeckia hirta) Gloriosa Daisy Wildflower Seed Heirloom Non-GMO Flower Seeds to Plant Outside & Inside Borders Containers](https://m.media-amazon.com/images/I/616zaDTTwYL.jpg)**KVITER 10 000 Black Eyed Susan Seeds for Planting (Rudbeckia hirta) Gloriosa Daisy Wildflower Seed Heirloom Non-GMO Flower Seeds to Plant Outside & Inside Borders Containers**KVITER**$6.22**2,668 rev9mo ago](https://www.amazon.com/dp/B0FV6P92VB) [![Clovers Garden Black Eyed Susan (Rudeckia) Autumn Colors Plants Two (2) Live Plants Non-GMO - Not Seeds - Each 4 to 8 Tall in 4 Inch Pots Perennial Pollinator Friendly Drought Tolerant](https://m.media-amazon.com/images/I/51jc7z6m8YL.jpg)**Clovers Garden Black Eyed Susan (Rudeckia) Autumn Colors Plants Two (2) Live Plants Non-GMO - Not Seeds - Each 4 to 8 Tall in 4 Inch Pots Perennial Pollinator Friendly Drought Tolerant**Clovers Garden**$20.24**19 rev1y ago](https://www.amazon.com/dp/B0F5PBSRP4) [![Pollinator Garden Live Plant Collection 8 Perennial Live Plants | Butterfly Weed Swamp Milkweed Purple Coneflower & Black-Eyed Susan | Attract Monarchs Bees & Hummingbirds | Native Perrenials](https://m.media-amazon.com/images/I/51JspGlMEfL.jpg)**Pollinator Garden Live Plant Collection 8 Perennial Live Plants | Butterfly Weed Swamp Milkweed Purple Coneflower & Black-Eyed Susan | Attract Monarchs Bees & Hummingbirds | Native Perrenials**Bellawood Horticulture**$23.14**174 rev1y ago](https://www.amazon.com/dp/B0DYZ1RRVV) [![Black Eyed Susan - Large 1 Ounce Packet - 100 000 Flower Seeds for Planting - Rudbeckia hirta](https://m.media-amazon.com/images/I/51aEapezWhL.jpg)**Black Eyed Susan - Large 1 Ounce Packet - 100 000 Flower Seeds for Planting - Rudbeckia hirta**FAMILY SOWN**$8.85**230 rev1y ago](https://www.amazon.com/dp/B0DHQQGH5P)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Live Rudbeckia (Black-Eyed Susan) - Goldsturm Variety Pollinator-Friendly Perennial 12 Tall by 6 Wide in 2.5 Qt Pot](https://m.media-amazon.com/images/I/41bw36oJtqL.jpg)**Live Rudbeckia (Black-Eyed Susan) - Goldsturm Variety Pollinator-Friendly Perennial 12 Tall by 6 Wide in 2.5 Qt Pot**The Three Company**$19.64**3.8★**▲ 44%**](https://www.amazon.com/dp/B0BV4Y5FP5) [![Black Eyed Susan - Large 1 Ounce Packet - 100 000 Flower Seeds for Planting - Rudbeckia hirta](https://m.media-amazon.com/images/I/51aEapezWhL.jpg)**Black Eyed Susan - Large 1 Ounce Packet - 100 000 Flower Seeds for Planting - Rudbeckia hirta**FAMILY SOWN**$8.85**4.2★**▲ 38%**](https://www.amazon.com/dp/B0DHQQGH5P) [![Black Eyed Susan Rudbeckia Flower Root - Deer Resistant - Good as Cut Flowers - Naturalizing - Perennializing - Easy to Grow Live Plants - Outdoor Garden](https://m.media-amazon.com/images/I/61+sOMjpG0L.jpg)**Black Eyed Susan Rudbeckia Flower Root - Deer Resistant - Good as Cut Flowers - Naturalizing - Perennializing - Easy to Grow Live Plants - Outdoor Garden**Holland Bulb Farms**$15.87**2.5★**▲ 36%**](https://www.amazon.com/dp/B00US48Y9W) [![Pollinator Garden Live Plant Collection 8 Perennial Live Plants | Butterfly Weed Swamp Milkweed Purple Coneflower & Black-Eyed Susan | Attract Monarchs Bees & Hummingbirds | Native Perrenials](https://m.media-amazon.com/images/I/51JspGlMEfL.jpg)**Pollinator Garden Live Plant Collection 8 Perennial Live Plants | Butterfly Weed Swamp Milkweed Purple Coneflower & Black-Eyed Susan | Attract Monarchs Bees & Hummingbirds | Native Perrenials**Bellawood Horticulture**$23.14**3.6★**▲ 25%**](https://www.amazon.com/dp/B0DYZ1RRVV) [![Cherry Brandy Black Eyed Susan Flower Root - Attracts Butterflies and Hummingbirds - Good as Cut Flowers - Naturalizing - Perennializing - Easy to Grow Live Plants - Outdoor Garden](https://m.media-amazon.com/images/I/71rk7+GiovL.jpg)**Cherry Brandy Black Eyed Susan Flower Root - Attracts Butterflies and Hummingbirds - Good as Cut Flowers - Naturalizing - Perennializing - Easy to Grow Live Plants - Outdoor Garden**Holland Bulb Farms**$15.81**2.5★**▲ 24%**](https://www.amazon.com/dp/B00US44FH2)

**~~View all trending →~~**

## **What buyers say about black eyed susan plants live**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Plant Growth**45%

*“Plants healthy”*

**Quality-Overall**15%

*“Excellent product”*

**Value For Money**10%

*“Worth it”*

**Ease Of Use**8%

*“They are simple to work with”*

**Advertised Vs Actual Product**6%

*“You receive as advertised”*

**Brightness/Shine/Glow**3%

*“Bright and easy garden favorite”*

**Color**3%

*“pollinator-friendly color”*

**Moist/Dry**2%

*“kept the area evenly moist”*

**Size-Overall**2%

*“consistent in size”*

**Strength**1%

*“They look strong and healthy and I would not hesitate to order them again”*

### **What buyers complain about **

**Plant Growth**58%

*“Slow growth”*

**Size-Overall**17%

*“Small plants”*

**Value For Money**9%

*“Would have cost 1$ somewhere else for the same amount”*

**Functionality-Overall**4%

*“Not doing well at all”*

**Instructions/User Manual/Troubleshooting**3%

*“Follow directions nothing came up”*

**Quality-Overall**2%

*“PKG perfect, contents not so good”*

**Durability**2%

*“Finally sprouted after 5 weeks”*

**Advertised Vs Actual Product**1%

*“I felt deceived by this description”*

**Moist/Dry**1%

*“They came extremely small and the milkweed was already dried up like a stick and dead”*

**Heating**1%

*“Cold temperatures make direct sowing impractical right now”*

### **Top return reasons **

**Plant Growth**29%

**Size-Overall**23%

**Value For Money**20%

**Functionality-Overall**9%

**Advertised Vs Actual Product**8%

**Instructions/User Manual/Troubleshooting**3%

**Leak-Proof**3%

**Assembly/Installation**1%

**Moist/Dry**1%

**Defective Material/Parts**1%

## **Common questions**

<dl>

<dt>**Is black eyed susan plants live profitable to sell on Amazon United States?**</dt><dd>The niche generates $30K/yr across 15 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +283.8%. Flapen's verdict: Worth a look (63/100).</dd>

<dt>**How competitive is the black eyed susan plants live niche?**</dt><dd>13 brands and 12 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 76% of demand.</dd>

<dt>**What do buyers complain about in black eyed susan plants live?**</dt><dd>Top complaints mined from reviews: Plant Growth, Size-Overall, Value For Money. The return rate is 0.2%.</dd>

<dt>**When does demand for black eyed susan plants live peak?**</dt><dd>Demand peaks in Apr–May–Jun–Jul–Aug; the busiest month runs 59.0× the quietest.</dd>

<dt>**What does it cost to enter the black eyed susan plants live niche?**</dt><dd>Listings span $6.10–$34.70; the average listing price is $17.09 (sweet spot $15–$100). The average incumbent carries 602 reviews — the moat a new listing must climb.</dd>

</dl>

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