---
title: "Bee Food — $245K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/bee-food"
last_updated: "2026-08-09T19:56:28.104Z"
locale: en
meta:
description: "Niche score 51/100 · $245K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $245K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Bee Food — $245K/yr Amazon US Niche (2026) - Flapen"
---
# **bee food**
**Worth a look**
Shows low returns (0.1%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Market size 46Growth 55Conversion 77Competition 11Returns 100Price range 94Avg price 93Brand share 0Review moat 68Quality gap 33
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$13.78–$94.95**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$49.51**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****7.5%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****781.75**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Good****+28.8%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$245K**
$245K/yr · 66K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****87%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, bee food is a $245K/yr Amazon United States market (66K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar–Oct–Nov. Verdict: Worth a look — 51/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bee food market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **$297K–$396K**
- units × avg price
- **Conversion rate**
- **7.5%**
- **Avg BSR**
- **#191**
- **Page quality**
- **0%**
- **Prime**
- **88%**
- **Sponsored**
- **100%**
- **Out of stock**
- **22.3%**
- **Avg brand age**
- **53 months**
- **Avg seller age**
- **175 days**
## **Competition & brand share**
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**5 **▼falling
**Sellers**
**34**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**87%**
Top 20: 100%
**Open market**
**0%**
- HIVE ALIVE58% - VILLAGE GIFT IMPORTERS15% - Mann Lake12% - TTAMG10% - HARVEST LANE HONEY HLH6% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +28.8% search growth over the last 90 days.
3K2KSpike '24Holiday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Oct, Nov · busiest ÷ quietest = 3.1×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/bee-food/trend)
## **Top bee food search terms**
- **bee food**20K/yr+50.4%2.4% conv. - **hive alive**21K/yr+2.4%8.2% conv. - **bee feed**7K/yr+64.1%2.7% conv. - **bee food for hive**3K/yr+163.9%4.4% conv. - **hive alive liquid**3K/yr+92.2%14.8% conv. - **honey bee food**3K/yr+50.8%2.0% conv. - **bee food for winter**6K/yr-92.1%1.0% conv. - **winter bee food**3K/yr-81.1%0.0% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/bee-food/search-terms)
## **Top bee food products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$37K30%$73K45%$110K60%$147K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**HIVE ALIVE Liquid Concentrate Bee Feed Supplement - Honey Bee Liquid Food Stimulant - Beekeeping Fall Spring Feeding Enhancer Lowers Winter Mortality Boost Gut Health Colony Size - 100 ml 10 Hives**HIVE ALIVE**$31.50**4.7★927 rev](https://www.amazon.com/dp/B0GM2YS8N3) [2**VILLAGE GIFT IMPORTERS Pollen Patty | High Protein Formula | Supplementary Feed for All Levels of Beekeepers**VILLAGE GIFT IMPORTERS**$13.78**4.5★1,375 rev](https://www.amazon.com/dp/B072QWX7JF) [3**Mann Lake Bee-Pro Patties High Protein Honey Bee Nutrition with Pro Health Digestive Aide Spring & Fall Brood Builder for Increased Colony Survival & Stronger Spring Population Made in USA 10 Lbs**Mann Lake**$45.04**4.6★2,265 rev](https://www.amazon.com/dp/B00B8L5UMS) [4**Honeybee Liquid Feed 1-Gal.**TTAMG**$47.88**4.1★55 rev](https://www.amazon.com/dp/B07VM4723V) [5**Harvest Lane Honey Feedlq-103 1 Gallon Liquid Bee Feed 1 Count**HARVEST LANE HONEY HLH**$30.26**4.2★81 rev](https://www.amazon.com/dp/B013H8L4HY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**HIVE ALIVE Liquid Concentrate Bee Feed Supplement - Honey Bee Liquid Food Stimulant - Beekeeping Fall Spring Feeding Enhancer Lowers Winter Mortality Boost Gut Health Colony Size - 100 ml 10 Hives**HIVE ALIVE**$31.50**927 rev5mo ago](https://www.amazon.com/dp/B0GM2YS8N3) [**HIVE ALIVE Fondant Bee Food Supplement Easy to Use Feed Enhancer Prevents Starvation During Overwintering Only Fondant Proven to Increase Bee Gut Health and Boost Production -6Pack**HIVE ALIVE**$58.85**2 rev5mo ago](https://www.amazon.com/dp/B0GM25CQ2W) [**HIVE ALIVE Pollen Patty for Honey Bees 10lb (10x1lb) Pollen Patties and Bee Food for Spring with 15% Real USA Pollen Seaweed and Amino Acids to Support Brood and Colony Health**HIVE ALIVE**$73.81**622 rev4y ago](https://www.amazon.com/dp/B09V826XJR) [**Honeybee Liquid Feed 1-Gal.**TTAMG**$47.88**55 rev7y ago](https://www.amazon.com/dp/B07VM4723V) [**HIVE Alive Bee Food Supplement - Honey Bee Liquid Concentrate Feed Enhancer - Beekeeping Fall Spring Feeding Lowers Winter Mortality Boosts Gut Health Colony Size (500 ml 50 Hives)**HIVE ALIVE**$94.95**927 rev7y ago](https://www.amazon.com/dp/B07H4P5G1N)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**HIVE ALIVE Fondant Bee Food Supplement Easy to Use Feed Enhancer Prevents Starvation During Overwintering Only Fondant Proven to Increase Bee Gut Health and Boost Production -6Pack**HIVE ALIVE**$58.85**5.0★**▲ 106%**](https://www.amazon.com/dp/B0GM25CQ2W) [**HIVE ALIVE Liquid Concentrate Bee Feed Supplement - Honey Bee Liquid Food Stimulant - Beekeeping Fall Spring Feeding Enhancer Lowers Winter Mortality Boost Gut Health Colony Size - 100 ml 10 Hives**HIVE ALIVE**$31.50**4.7★**▲ 69%**](https://www.amazon.com/dp/B0GM2YS8N3) [**Honeybee Liquid Feed 1-Gal.**TTAMG**$47.88**4.1★**▼ 14%**](https://www.amazon.com/dp/B07VM4723V) [**VILLAGE GIFT IMPORTERS Pollen Patty | High Protein Formula | Supplementary Feed for All Levels of Beekeepers**VILLAGE GIFT IMPORTERS**$13.78**4.5★**▼ 21%**](https://www.amazon.com/dp/B072QWX7JF) [**Harvest Lane Honey Feedlq-103 1 Gallon Liquid Bee Feed 1 Count**HARVEST LANE HONEY HLH**$30.26**4.2★**▼ 28%**](https://www.amazon.com/dp/B013H8L4HY)
**~~View all trending →~~**
## **What buyers say about bee food**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Pet Friendly**20%
*“My bees love it when i feed them this”*
**Durability**20%
*“I was fortunate to keep ALL of mine”*
**Ease Of Use**20%
*“convenient and easy to use”*
**Freshness**20%
*“product arrived fresh, soft and pliable for all my pollinator friends who'll be about very soon to enjoy”*
**Ease Of Cleaning**10%
*“Our bees cleaned every bit of the patties we put out when forage was scarce”*
**Adjustability/Rotatability/Reclining**10%
*“are easily adjusted to multiple application methods”*
### **What buyers complain about **
**Smell**50%
*“Does not even smell like pollen”*
**Value For Money**25%
*“$45 WASTE”*
**Ingredients-Overall**25%
*“Poor ingredients and not returnable”*
### **Top return reasons **
**Value For Money**50%
**Product Condition**25%
**Strength**25%
## **Common questions**
- **Is bee food profitable to sell on Amazon United States?**
- The niche generates $245K/yr across 8 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +28.8%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the bee food niche?**
- 5 brands and 34 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in bee food?**
- Top complaints mined from reviews: Smell, Value For Money, Ingredients-Overall. The return rate is 0.1%.
- **When does demand for bee food peak?**
- Demand peaks in Mar–Oct–Nov; the busiest month runs 3.1× the quietest.
- **What does it cost to enter the bee food niche?**
- Listings span $13.78–$94.95; the average listing price is $49.51 (sweet spot $15–$100). The average incumbent carries 782 reviews — the moat a new listing must climb.
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