---
title: "Backyard Bbq — $186K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/backyard-bbq"
last_updated: "2026-08-09T06:10:16.486Z"
locale: en
meta:
description: "Niche score 64/100 · $186K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 64/100 · $186K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Backyard Bbq — $186K/yr Amazon US Niche (2026) - Flapen"
---
# **backyard bbq**
**Worth a look**
Shows a fragmented shelf (top 5 take 18% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 37Growth 85Conversion 15Competition 95Returns 87Price range 2Avg price 26Brand share 83Review moat 57Quality gap 82
**Competition**
**Incredible****18%**
top-5 click share — an open shelf
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Growth**
**Great****+84.8%**
90-day search growth — must beat 0% to launch
**Brand share**
**Great****52%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,208.29**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$186K**
$186K/yr · 47K searches
**Avg price**
**Okay****$329.66**
avg listing price — sweet spot $15–$100
**Conversion**
**Bad****1.2%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Bad****$3.79–$4843.33**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, backyard bbq is a $186K/yr Amazon United States market (47K searches/yr). The top 5 brands hold 52% of demand. Verdict: Worth a look — 64/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **backyard bbq market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$82K–$165K**
- units × avg price
- **Conversion rate**
- **1.2%**
- **Avg BSR**
- **#130**
- **Page quality**
- **0%**
- **Prime**
- **64%**
- **Sponsored**
- **100%**
- **Out of stock**
- **9.2%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **176 days**
## **Competition & brand share**
Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.
**Brands**
**43 **▲rising
**Sellers**
**617**
**Top-5 brand share**
**52%**
Top 20: 84%
**Top-5 click share**
**18%**
Top 20: 45%
**Open market**
**43%**
- Nexgrill19% - Royal Gourmet11% - Electactic10% - Monument Grills6% - Kenmore6% - THERMORA5%
## **Top backyard bbq search terms**
- **backyard bbq**11K/yr+367.8%0.4% conv. - **kitchenaid gas grill**8K/yr+73.9%0.2% conv. - **4 burner gas grill clearance**6K/yr+29.5%0.1% conv. - **gas grill with searing burner**6K/yr+33.7%0.3% conv. - **nexgrill gas grill**5K/yr+71.3%0.5% conv. - **3 burner propane gas grill**7K/yr-31.4%1.1% conv. - **stainless steel grills**4K/yr+70.5%0.3% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/backyard-bbq/search-terms)
## **Top backyard bbq products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$4K4%$7K6%$11K8%$15K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Nexgrill Deluxe 2-Burner Gas Grill with 401 SQ In Grate 28000 BTUs Stainless Steel Control Panel & Foldable Side Table Propane BBQ Grill for Outdoor Cooking Patios Backyards and More - 720-0864R**Nexgrill**$280.79**4.4★352 rev](https://www.amazon.com/dp/B0BWPFNPXX) [2**4 Burners Propane Gas Outdoor Grill 50 000 BTU 553 Sq.in Searing Burner Side Burner Porcelain-Enameled Grates BBQ Grill Stainless Steel Propane Grill Patio Garden Family Party Barbecues**THERMORA**$345.13**4.4★16 rev](https://www.amazon.com/dp/B0GGDR8VTN) [3**34 000 BTU 3-Burner Propane Gas Grill with Side Burner All Stainless Steel BBQ Grill Cast Iron Grates & Portable Cart with WheelsOutdoor Barbecue Grill for Backyard Patio Camping (G31 PRO)**Electactic**$240.99**4.2★262 rev](https://www.amazon.com/dp/B0FRFJN9ZC) [4**Nexgrill 4-Burner Propane Gas Grill in Stainless Steel with Side Burner 60000BTUs 626 sq. in. Cooking Space Perfect for Outdoor Cooking & Grilling Patios BBQ Backyards Silver 720-0830H**Nexgrill**$387.37**4.1★79 rev](https://www.amazon.com/dp/B00R8EXUR6) [5**Royal Gourmet SG6002R 6-Burner Propane Grill with Sear Burner and Side Burner Stainless Steel Cabinet Style Gas Grill with 71 000 BTU Output for Outdoor Patio Garden Picnic Backyard Cooking Silver**Royal Gourmet**$410.45**4.1★366 rev](https://www.amazon.com/dp/B08Z7K4VZ9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MFSTUDIO Santa Maria Grill Charcoal & Wood BBQ Grill with Adjustable Height & Dual Porcelain-Enameled Charcoal Trays Large Outdoor Open Fire Grill for Backyard 666 SQ.IN. Cooking Area**MFSTUDIO**$456.05**2 rev3mo ago](https://www.amazon.com/dp/B0GX22NH1N) [**3-Burner Propane Gas Grill with Side Burner 34 000 BTU Stainless Steel BBQ Grill Heavy-Duty Porcelain-Enameled Grates for Patio and Outdoor Cooking**Electactic**$228.71**162 rev4mo ago](https://www.amazon.com/dp/B0GSSV6QZ2) [**4 Burners Propane Gas Outdoor Grill 50 000 BTU 553 Sq.in Searing Burner Side Burner Porcelain-Enameled Grates BBQ Grill Stainless Steel Propane Grill Patio Garden Family Party Barbecues**THERMORA**$345.13**16 rev6mo ago](https://www.amazon.com/dp/B0GGDR8VTN) [**GRILL DEPOTS 4 Burner Propane Gas Grill Portable BBQ Grill with Cast Iron Grate & Griddle Pan Folding Side Table for Camping Backyard 40000 BTU Easy-Clean Outdoor Cooking**GRILL DEPOTS**$164.25**118 rev9mo ago](https://www.amazon.com/dp/B0FSZDMHT2) [**34 000 BTU 3-Burner Propane Gas Grill with Side Burner All Stainless Steel BBQ Grill Cast Iron Grates & Portable Cart with WheelsOutdoor Barbecue Grill for Backyard Patio Camping (G31 PRO)**Electactic**$240.99**262 rev10mo ago](https://www.amazon.com/dp/B0FRFJN9ZC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**MFSTUDIO Santa Maria Grill Charcoal & Wood BBQ Grill with Adjustable Height & Dual Porcelain-Enameled Charcoal Trays Large Outdoor Open Fire Grill for Backyard 666 SQ.IN. Cooking Area**MFSTUDIO**$456.05**5.0★**▲ 144%**](https://www.amazon.com/dp/B0GX22NH1N) [**4 Burners Propane Gas Outdoor Grill 50 000 BTU 553 Sq.in Searing Burner Side Burner Porcelain-Enameled Grates BBQ Grill Stainless Steel Propane Grill Patio Garden Family Party Barbecues**THERMORA**$345.13**4.4★**▲ 136%**](https://www.amazon.com/dp/B0GGDR8VTN) [**3-Burner Propane Gas Grill with Side Burner 34 000 BTU Stainless Steel BBQ Grill Heavy-Duty Porcelain-Enameled Grates for Patio and Outdoor Cooking**Electactic**$228.71**4.2★**▲ 133%**](https://www.amazon.com/dp/B0GSSV6QZ2) [**Royal Gourmet 8-Burner Gas Grill 104 000 BTU Liquid Propane Grill Independently Controlled Dual Systems Outdoor Party or Backyard BBQ Black**Royal Gourmet**$492.60**4.2★**▲ 122%**](https://www.amazon.com/dp/B08TWHQ7YT) [**Brand-Man 6-Burner Propane Gas Grill with 12 000 BTU Infrared Sear Side Burner Porcelain-Enameled Cast Iron Diamond-Pattern Grates & Griddle 624 Sq.In. BBQ Station with Storage Cabinet for Barbecue**BRANDMAN GRILLS SINCE 1987**$531.44**3.8★**▲ 62%**](https://www.amazon.com/dp/B0FNMSMJHV)
**~~View all trending →~~**
## **What buyers say about backyard bbq**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Grilling**30%
*“Great camping grill”*
**Assembly/Installation**12%
*“Pretty easy to assemble”*
**Quality-Overall**8%
*“Excellent product”*
**Value For Money**8%
*“Definitely worth every penny”*
**Size-Overall**4%
*“Big enough”*
**Ease Of Use**3%
*“Ease of use”*
**Heating**3%
*“consistent heat distribution”*
**Ease Of Cleaning**3%
*“cleanup is straightforward”*
**Advertised Vs Actual Product**2%
*“AS EXPECTED”*
**Instructions/User Manual/Troubleshooting**2%
*“instructions were good”*
### **What buyers complain about **
**Grilling**16%
*“Cheap Grill”*
**Assembly/Installation**11%
*“extremely difficult to put together”*
**Quality-Overall**10%
*“Extremely low quality”*
**Size-Overall**7%
*“It's small”*
**Instructions/User Manual/Troubleshooting**3%
*“The instructions are horrible”*
**Heating**3%
*“Dont heat properly”*
**Strength**3%
*“Flimsy”*
**Durability**2%
*“Doesnt last”*
**Rusts/Corrodes**2%
*“Started rusting 2 months after we got it”*
**Value For Money**2%
*“is not worth that price”*
### **Top return reasons **
**Size-Overall**30%
**Grilling**22%
**Quality-Overall**5%
**Material Quality**5%
**Advertised Vs Actual Product**5%
**Defective Material/Parts**4%
**Value For Money**3%
**Functionality-Overall**3%
**Thin**3%
**Strength**2%
## **Common questions**
- **Is backyard bbq profitable to sell on Amazon United States?**
- The niche generates $186K/yr across 94 tracked products. 24 of 29 products launched in the last 360 days are still selling. 90-day search growth is +84.8%. Flapen's verdict: Worth a look (64/100).
- **How competitive is the backyard bbq niche?**
- 43 brands and 617 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 52% of demand.
- **What do buyers complain about in backyard bbq?**
- Top complaints mined from reviews: Grilling, Assembly/Installation, Quality-Overall. The return rate is 1.4%.
- **What does it cost to enter the backyard bbq niche?**
- Listings span $3.79–$4843.33; the average listing price is $329.66 (sweet spot $15–$100). The average incumbent carries 1,208 reviews — the moat a new listing must climb.
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