---
title: "Aster — $46K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/aster"
last_updated: "2026-08-09T08:39:59.591Z"
locale: en
meta:
description: "Niche score 48/100 · $46K/yr market · 118K searches/yr · $6.67 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $46K/yr market · 118K searches/yr · $6.67 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Aster — $46K/yr Amazon US Niche (2026) - Flapen"
---
# **aster**
**Skip it**
Prices mostly outside the sweet spot ($4.10–$12.89) — this niche doesn't clear our bar today.
Market size 11Growth 52Conversion 65Competition 23Returns 99Price range 0Avg price 19Brand share 40Review moat 85Quality gap 92
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.0★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Great****294.46**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****5.8%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Good****+23.2%**
90-day search growth — must beat 0% to launch
**Brand share**
**Okay****81%**
top-5 brand share — brands hold most of the demand
**Competition**
**Bad****73%**
top-5 click share — a locked-up shelf
**Avg price**
**Bad****$6.67**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****$46K**
$46K/yr · 118K searches
**Price range**
**Bad****$4.10–$12.89**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, aster is a $46K/yr Amazon United States market (118K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Apr–May–Oct. Verdict: Skip it — 48/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **aster market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **$40K–$53K**
- units × avg price
- **Conversion rate**
- **5.8%**
- **Avg BSR**
- **#2,071**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **85%**
- **Out of stock**
- **12.7%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **163 days**
## **Competition & brand share**
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**10 **▼falling
**Sellers**
**11**
**Top-5 brand share**
**81%**
Top 20: 100%
**Top-5 click share**
**73%**
Top 20: 100%
**Open market**
**12%**
- KVITER30% - SURVIVAL GARDEN SEEDS18% - The Old Farmer's Almanac13% - Carpet Creeping10% - Mixrug10% - Seed Needs7% - Open — no brand owns it (4 brands, 12%)
## **Demand & seasonality**
Weekly Amazon search volume, last 62 weeks — +23.2% search growth over the last 90 days.
5K4KSpike '25Spike '26 seasonJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Apr, May, Oct · busiest ÷ quietest = 3.1×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/aster/trend)
## **Top aster search terms**
- **aster seeds**41K/yr+16.3%7.8% conv. - **aster**35K/yr-2.8%1.0% conv. - **new england aster seeds**7K/yr+86.5%12.3% conv. - **aster seeds perennial**8K/yr+43.2%9.3% conv. - **aster plants live**6K/yr+198.7%1.7% conv. - **asters**5K/yr+44.6%4.2% conv. - **new england aster**3K/yr+122.2%10.6% conv. - **aster flower seeds**4K/yr+4.0%7.8% conv. - **aster flower**4K/yr+18.9%1.6% conv. - **aster plant**3K/yr+105.1%2.3% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/aster/search-terms)
## **Top aster products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$5K20%$9K30%$14K40%$18K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**KVITER 600 New England Aster Seeds for Planting (Aster novae-angliae) Purple Asters Plant Wildflower Seed Packets Perennial Cut Flower Seeds Purple Flower Garden Flowers Beds Containers**KVITER**$6.97**4.0★2,668 rev](https://www.amazon.com/dp/B0GHZVPF4X) [2**New England Aster Seeds for Planting 1 Pack**SURVIVAL GARDEN SEEDS**$5.03**4.0★125 rev](https://www.amazon.com/dp/B0F338QKRZ) [3**The Old Farmers Almanac Aster Seeds (Powderpuff Mix) - Approx 360 Flower Seeds - Premium Non-GMO Open Pollinated USA Origin**The Old Farmer's Almanac**$4.72**4.2★360 rev](https://www.amazon.com/dp/B0C763JFVT) [4**Mixrug 1000+ Mix Aster Flower Seeds Perennial New England Asters Seeds for Planting Cold Hardy & Pollinator Friendly Non-GMO Heirloom Seed for Home Outdoor Garden**Mixrug**$7.26**4.2★13 rev](https://www.amazon.com/dp/B0G1BRK99Z) [5**1000+ Perennial Aster Flower Seeds for Planting Outdoors-Rainbow Flower Garden Home Fragrant Butterfly**Carpet Creeping**$6.49**4.0★53 rev](https://www.amazon.com/dp/B0D5B9BFDJ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Created By Nature New England Aster Seeds Pink and Purple Perennial Flower Seeds Non-GMO Pollinator Friendly 2 500 Seeds Covers Up to 93 sq. ft. (Symphyotrichum novae-angliae)**Created By Nature**$8.83**26 rev5mo ago](https://www.amazon.com/dp/B0GKQK1WCP) [**KVITER 600 New England Aster Seeds for Planting (Aster novae-angliae) Purple Asters Plant Wildflower Seed Packets Perennial Cut Flower Seeds Purple Flower Garden Flowers Beds Containers**KVITER**$6.97**2,668 rev5mo ago](https://www.amazon.com/dp/B0GHZVPF4X) [**Mixrug 1000+ Mix Aster Flower Seeds Perennial New England Asters Seeds for Planting Cold Hardy & Pollinator Friendly Non-GMO Heirloom Seed for Home Outdoor Garden**Mixrug**$7.26**13 rev8mo ago](https://www.amazon.com/dp/B0G1BRK99Z) [**50+ Duchess Peony Aster Seeds Callistephus Tall Flowers Garden Planting**SPROUTARAQ**$7.87**6 rev8mo ago](https://www.amazon.com/dp/B0FXKJ3BDQ) [**Powderpuff China Aster Mix Seeds - 1000 Seeds**Marde Ross & Company**$12.89**2 rev10mo ago](https://www.amazon.com/dp/B0FN18L1RW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Powderpuff China Aster Mix Seeds - 1000 Seeds**Marde Ross & Company**$12.89**5.0★**▲ 112%**](https://www.amazon.com/dp/B0FN18L1RW) [**1000+ Perennial Aster Flower Seeds for Planting Outdoors-Powderpuff Mix Non-GMO Attracts Bees&Butterflies Fragrant Butterfly**Carpet Creeping**$5.21**3.8★**▲ 109%**](https://www.amazon.com/dp/B0D5BB4NWG) [**Mixrug 1000+ Mix Aster Flower Seeds Perennial New England Asters Seeds for Planting Cold Hardy & Pollinator Friendly Non-GMO Heirloom Seed for Home Outdoor Garden**Mixrug**$7.26**4.2★**▲ 107%**](https://www.amazon.com/dp/B0G1BRK99Z) [**KVITER 600 New England Aster Seeds for Planting (Aster novae-angliae) Purple Asters Plant Wildflower Seed Packets Perennial Cut Flower Seeds Purple Flower Garden Flowers Beds Containers**KVITER**$6.97**4.0★**▲ 107%**](https://www.amazon.com/dp/B0GHZVPF4X) [**Created By Nature New England Aster Seeds Pink and Purple Perennial Flower Seeds Non-GMO Pollinator Friendly 2 500 Seeds Covers Up to 93 sq. ft. (Symphyotrichum novae-angliae)**Created By Nature**$8.83**4.4★**▲ 93%**](https://www.amazon.com/dp/B0GKQK1WCP)
**~~View all trending →~~**
## **What buyers say about aster**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Plant Growth**49%
*“Good germination”*
**Quality-Overall**13%
*“Good quality seeds”*
**Value For Money**9%
*“they seem to be a pretty reasonable value”*
**Color**9%
*“adding a vibrant splash of color”*
**Ease Of Use**3%
*“easy to grow”*
**Advertised Vs Actual Product**2%
*“These seem to be exactly what they claim to be”*
**Durability**2%
*“They appear to be viable”*
**Instructions/User Manual/Troubleshooting**1%
*“The instructions on the package are good”*
**Ease Of Cleaning**1%
*“Clean and Uniform”*
**Strength**1%
*“the seedlings have been pretty hardy in my seed starting containers”*
### **What buyers complain about **
**Plant Growth**45%
*“No growth at all”*
**Value For Money**12%
*“High Cost”*
**Size-Overall**7%
*“They're really tiny”*
**Functionality-Overall**4%
*“Duds. Nothing grew”*
**Quality-Overall**4%
*“Not good quality”*
**Instructions/User Manual/Troubleshooting**2%
*“no way can I space them per directions”*
**Moist/Dry**2%
*“They need to be kept moist, not soaking wet, and in a cold place”*
**Natural Resource Wastage**1%
*“wasted money”*
**Color**1%
*“the color here should be striking when flushed out”*
### **Top return reasons **
**Value For Money**27%
**Plant Growth**26%
**Advertised Vs Actual Product**18%
**Functionality-Overall**12%
**Size-Overall**7%
**Ease Of Use**2%
**Contamination**2%
**Quality-Overall**2%
**Color**2%
## **Common questions**
- **Is aster profitable to sell on Amazon United States?**
- The niche generates $46K/yr across 13 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is +23.2%. Flapen's verdict: Skip it (48/100).
- **How competitive is the aster niche?**
- 10 brands and 11 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 81% of demand.
- **What do buyers complain about in aster?**
- Top complaints mined from reviews: Plant Growth, Value For Money, Size-Overall. The return rate is 0.2%.
- **When does demand for aster peak?**
- Demand peaks in Apr–May–Oct; the busiest month runs 3.1× the quietest.
- **What does it cost to enter the aster niche?**
- Listings span $4.10–$12.89; the average listing price is $6.67 (sweet spot $15–$100). The average incumbent carries 294 reviews — the moat a new listing must climb.
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