---
title: "Amaryllis Bulbs — $593K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/amaryllis-bulbs"
last_updated: "2026-08-09T09:07:48.885Z"
locale: en
meta:
description: "Niche score 60/100 · $593K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 60/100 · $593K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Amaryllis Bulbs — $593K/yr Amazon US Niche (2026) - Flapen"
---
# **amaryllis bulbs**
**Worth a look**
Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 64Growth 0Conversion 27Competition 76Returns 99Price range 93Avg price 95Brand share 27Review moat 84Quality gap 97
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Quality gap**
**Incredible****3.9★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Incredible****$26.80**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$14.35–$36.93**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****314.47**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****39%**
top-5 click share — an open shelf
**Market size**
**Good****$593K**
$593K/yr · 1.0M searches
**Conversion**
**Okay****2.1%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****89%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-49.0%**
90-day search growth — must beat 0% to launch
**Signals**[** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, amaryllis bulbs is a $593K/yr Amazon United States market (1.0M searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 60/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **amaryllis bulbs market data**
- **Units sold / yr**
- **60K–80K**
- avg 2,000–2,500/product
- **Revenue / yr**
- **$1.6M–$2.1M**
- units × avg price
- **Conversion rate**
- **2.1%**
- **Avg BSR**
- **#4,824**
- **Page quality**
- **0%**
- **Prime**
- **37%**
- **Sponsored**
- **72%**
- **Out of stock**
- **48.7%**
- **Avg brand age**
- **53 months**
- **Avg seller age**
- **178 days**
## **Competition & brand share**
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.
**Brands**
**11 **▼falling
**Sellers**
**13**
**Top-5 brand share**
**89%**
Top 20: 100%
**Top-5 click share**
**39%**
Top 20: 74%
**Open market**
**9%**
- The Three Company28% - Marde Ross & Company24% - Holland Bulb Farms18% - Daylily Nursery14% - Generic5% - Votaniki3% - Open — no brand owns it (5 brands, 9%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -49.0% search growth over the last 90 days.
90K70KHoliday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 26.5×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/amaryllis-bulbs/trend)
## **Top amaryllis bulbs search terms**
- **amaryllis bulbs**370K/yr-45.9%1.8% conv. - **amaryllis bulbs in wax**179K/yr-68.0%4.3% conv. - **amaryllis bulbs for planting**39K/yr+25.5%1.4% conv. - **amaryllis**111K/yr-45.6%1.6% conv. - **waxed amaryllis bulbs**100K/yr-56.6%3.0% conv. - **amarillos bulbs**28K/yr-37.6%2.2% conv. - **bulbos de amaryllis dobles**6K/yr+130.7%0.4% conv. - **bulbos de amaryllis**13K/yr-45.9%0.3% conv. - **amaryllis bulb**26K/yr-57.6%2.5% conv. - **amarilis**6K/yr-3.4%0.3% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/amaryllis-bulbs/search-terms)
## **Top amaryllis bulbs products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$24K8%$47K12%$71K16%$95K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Waxed Amaryllis Bulb Red Wax with Red Blooms Live Holiday Gift Plant Easy Care No Watering Needed**The Three Company**$19.52**4.2★3,544 rev](https://www.amazon.com/dp/B07M9ZHGPM) [2**3 Mixed Amaryllis Bulbs Random Mix! Healthy Bulbs!**Daylily Nursery**$34.81**4.8★39 rev](https://www.amazon.com/dp/B0CRPQ1J22) [3**Waxed Amaryllis Bulb - Pink Wax White Blooms - Easy Care - No Watering Needed! Beautiful Spring Dcor**The Three Company**$19.45**3.1★297 rev](https://www.amazon.com/dp/B0CKRWBTSW) [4**Double Pink Amaryllis Bulb Large Bulb for Planting 4-8 Blooms 1624 Tall Elegant Indoor & Outdoor Plant Ideal for Seasonal Decor Low-Maintenance Amaryllis Bulb (Not in Wax)**Marde Ross & Company**$36.00**4.0★126 rev](https://www.amazon.com/dp/B016TGJHES) [5**New Fresh 3pcs Pink Amaryllis Zwiebeln Flower Seeds Generic**Generic**$14.79**3.6★4 rev](https://www.amazon.com/dp/B0CJCHTFNG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Sea Glass Waxed Amaryllis Flower Bulb with Stand Grow Real Blooming Indoor Spring Flowers No Water Needed**Holland Bulb Farms**$29.72**8 rev4mo ago](https://www.amazon.com/dp/B0GS3R6B1T) [**Tinkerbell Amaryllis Bulb by Horn Canna Farm | Large Indoor Flower Bulb for Winter Growing | Soft Pink and Cream Blooms with Multiple Flowers per Stem**Horn Canna Farm**$16.51**13 rev8mo ago](https://www.amazon.com/dp/B0G2DZMTM9) [**Amaryllis Dancing Queen Bulb Striking Double Red and White Blooms | Premium Outdoor Hippeastrum Variety Easy-to-Grow Perennial Flower Bulb for Vibrant Summer and Garden Color Displays**Votaniki**$31.35**14 rev9mo ago](https://www.amazon.com/dp/B0FV4JGKPR) [**Picasso Waxed Amaryllis Bulb White Wax with Pink and Red Splatter Size 32/34**Daylily Nursery**$36.93**55 rev1y ago](https://www.amazon.com/dp/B0DXGNH5HX) [**Waxed Amaryllis Bulb - Purple Wax White Blooms - Easy Care - No Watering Needed! Beautiful Spring Dcor**The Three Company**$19.85**297 rev1y ago](https://www.amazon.com/dp/B0DS2T5JCV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Amaryllis Dancing Queen Bulb Striking Double Red and White Blooms | Premium Outdoor Hippeastrum Variety Easy-to-Grow Perennial Flower Bulb for Vibrant Summer and Garden Color Displays**Votaniki**$31.35**4.5★**▲ 328%**](https://www.amazon.com/dp/B0FV4JGKPR) [**Amaryllis Bulbs - Holiday Mix - 3 Bulbs Mixed Container Garden Cut Flower Garden**Eden Brothers**$29.92**5.0★**▲ 324%**](https://www.amazon.com/dp/B09RBYG8YG) [**Waxed Amaryllis Bulb - Yellow Wax White Blooms - Easy Care - No Watering Needed! Beautiful Spring Dcor**The Three Company**$19.25**3.1★**▲ 303%**](https://www.amazon.com/dp/B0DS2V9ZGC) [**Sea Glass Waxed Amaryllis Flower Bulb with Stand Grow Real Blooming Indoor Spring Flowers No Water Needed**Holland Bulb Farms**$29.72**3.0★**▲ 302%**](https://www.amazon.com/dp/B0GS3R6B1T) [**New Fresh 3pcs Pink Amaryllis Zwiebeln Flower Seeds Generic**Generic**$14.79**3.6★**▲ 253%**](https://www.amazon.com/dp/B0CJCHTFNG)
**~~View all trending →~~**
## **What buyers say about amaryllis bulbs**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Plant Growth**37%
*“Easy to grow”*
**Gifting Purpose**24%
*“Beautiful Christmas gift”*
**Quality-Overall**7%
*“GREAT QUALITY”*
**Color**7%
*“Beautiful colors”*
**Ease Of Use**6%
*“Easy to use”*
**Value For Money**5%
*“Excellent price”*
**Size-Overall**3%
*“Great size”*
**Durability**3%
*“They lasted almost a month”*
**Advertised Vs Actual Product**2%
*“Exactly as advertised - super easy. you don't have to do a thing except place it near light”*
**Strength**1%
*“All grew strong and beautiful stems and buds”*
### **What buyers complain about **
**Plant Growth**50%
*“Hardly any growth”*
**Value For Money**10%
*“Cost twice as much”*
**Durability**7%
*“do not last as long as others I've purchased”*
**Quality-Overall**7%
*“Poor Quality”*
**Size-Overall**6%
*“Extremely small bulb”*
**Moist/Dry**4%
*“One was dry”*
**Color**3%
*“The bulbs are poorly colored”*
**Smell**2%
*“Smells terrible and is very crooked in the stand”*
**Functionality-Overall**2%
*“My bulb did nothing”*
**Leak-Proof**2%
*“The next day it had leaked all over my table”*
### **Top return reasons **
**Moist/Dry**20%
**Advertised Vs Actual Product**20%
**Plant Growth**13%
**Defective Material/Parts**9%
**Size-Overall**7%
**Smell**5%
**Value For Money**5%
**Leak-Proof**4%
**Color**3%
**Functionality-Overall**3%
## **Common questions**
- **Is amaryllis bulbs profitable to sell on Amazon United States?**
- The niche generates $593K/yr across 43 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -49.0%. Flapen's verdict: Worth a look (60/100).
- **How competitive is the amaryllis bulbs niche?**
- 11 brands and 13 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 89% of demand.
- **What do buyers complain about in amaryllis bulbs?**
- Top complaints mined from reviews: Plant Growth, Value For Money, Durability. The return rate is 0.3%.
- **When does demand for amaryllis bulbs peak?**
- Demand peaks in Nov–Dec; the busiest month runs 26.5× the quietest.
- **What does it cost to enter the amaryllis bulbs niche?**
- Listings span $14.35–$36.93; the average listing price is $26.80 (sweet spot $15–$100). The average incumbent carries 314 reviews — the moat a new listing must climb.
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