---
title: "Search terms — 50th birthday yard signs - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/50th-birthday-yard-signs/search-terms"
last_updated: "2026-08-06T21:20:29.843Z"
locale: en
meta:
  description: "Niche score 57/100 · $33K/yr market · 45K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · $33K/yr market · 45K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — 50th birthday yard signs - Flapen"
---

# **50th birthday yard signs**

**Worth a look**

Shows no brand lock-in (top 5 brands take 48% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 8Growth 64Conversion 54Competition 81Returns 49Price range 74Avg price 79Brand share 87Review moat 67Quality gap 42

**Brand share**

**Great****48%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Avg price**

**Great****$16.40**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$5.80–$41.06**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****826.72**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Good****+43.1%**

90-day search growth — must beat 0% to launch

**Conversion**

**Good****4.4%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Okay****3.1%**

return rate — above 5% kills the launch gate

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$33K**

$33K/yr · 45K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Search terms