---
title: "12 Inch Chainsaw — $614K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/patio-lawn-garden/12-inch-chainsaw"
last_updated: "2026-08-07T23:17:14.649Z"
locale: en
meta:
description: "Niche score 48/100 · $614K/yr market · 158K searches/yr · $141.25 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $614K/yr market · 158K searches/yr · $141.25 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "12 Inch Chainsaw — $614K/yr Amazon US Niche (2026) - Flapen"
---
# **12 inch chainsaw**
**Skip it**
Brand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Market size 65Growth 52Conversion 34Competition 49Returns 49Price range 22Avg price 61Brand share 10Review moat 50Quality gap 76
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Market size**
**Good****$614K**
$614K/yr · 158K searches
**Avg price**
**Good****$141.25**
avg listing price — sweet spot $15–$100
**Growth**
**Good****+22.7%**
90-day search growth — must beat 0% to launch
**Review moat**
**Okay****1,506.11**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****55%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Okay****3.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Okay****2.8%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Bad****$50.57–$273.59**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Bad****96%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, 12 inch chainsaw is a $614K/yr Amazon United States market (158K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 48/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **12 inch chainsaw market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$424K–$565K**
- units × avg price
- **Conversion rate**
- **2.8%**
- **Avg BSR**
- **#149**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **86%**
- **Out of stock**
- **4.9%**
- **Avg brand age**
- **26 months**
- **Avg seller age**
- **146 days**
## **Competition & brand share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**9 **▲rising
**Sellers**
**31**
**Top-5 brand share**
**96%**
Top 20: 100%
**Top-5 click share**
**55%**
Top 20: 92%
**Open market**
**3%**
- Greenworks88% - Seesii3% - VEVOR3% - DEHANTOOLS1% - NEO-TEC1% - Supstable1% - Open — no brand owns it (3 brands, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 63 weeks — +22.7% search growth over the last 90 days.
5K3KPrime Day '25Spike '25Black Friday '25Spike '26 seasonMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.9×
[**Open Trend **](https://flapen.com/research/us/patio-lawn-garden/12-inch-chainsaw/trend)
## **Top 12 inch chainsaw search terms**
- **greenworks chainsaw**58K/yr+14.0%2.7% conv. - **12 inch chainsaw**27K/yr-8.6%0.7% conv. - **greenworks saw**12K/yr+120.8%1.4% conv. - **greenworks 40v chainsaw**11K/yr+96.2%3.2% conv. - **greenworks chainsaw 40v**12K/yr+81.9%3.6% conv. - **green works chain saw**10K/yr+6.8%2.5% conv. - **40v chainsaw**7K/yr+18.1%0.5% conv. - **chainsaw 12in**5K/yr-13.7%0.5% conv. - **greenworks chain saw**4K/yr+47.0%2.4% conv. - **10 chainsaw**4K/yr+28.2%0.9% conv. [**All search terms **](https://flapen.com/research/us/patio-lawn-garden/12-inch-chainsaw/search-terms)
## **Top 12 inch chainsaw products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$31K10%$61K15%$92K20%$123K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Greenworks 40V 12 Cordless Compact Chainsaw (Great For Storm Clean-Up Pruning and Camping) 2.0Ah Battery and Charger Included**Greenworks**$129.24**4.4★728 rev](https://www.amazon.com/dp/B09Y6D7CTY) [2**Greenworks 80V 18 Brushless Cordless Chainsaw (Great For Tree Felling Limbing Pruning and Firewood) / 75+ Compatible Tools) 2.0Ah Battery and Rapid Charger Included**Greenworks**$221.97**4.4★2,121 rev](https://www.amazon.com/dp/B00R6Z4R42) [3**Greenworks 24V 6 Mini Chainsaw Cordless Small Cordless Handheld Saw 2.0Ah Battery and Charger Included for Tree Trimming and Pruning**Greenworks**$97.74**4.4★528 rev](https://www.amazon.com/dp/B0BML4QZQJ) [4**Greenworks 24V 10 Cordless Compact Chainsaw (Great For Storm Clean-Up Pruning and Firewood) 2.0Ah Battery and Charger Included**Greenworks**$107.63**4.2★348 rev](https://www.amazon.com/dp/B09WWQSDXZ) [5**Greenworks 40V 16 Brushless Cordless Chainsaw 4.0Ah Battery and Charger Included**Greenworks**$170.71**4.4★6,080 rev](https://www.amazon.com/dp/B00DRBBRU6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Greenworks 48V (24V x 2) 16 Brushless Chainsaw Great For Tree Felling Limbing Pruning and Firewood / 200+ Compatible Tools (2) 4.0Ah Batteries and 100W Type-C Charger (3-FT Cord)**Greenworks**$229.58**29 rev5mo ago](https://www.amazon.com/dp/B0GKFDHQHH) [**Mini Chainsaw Cordless 8 Inch & 6 Inch Electric Chainsaw Battery Powered 1000W Brushless Handheld Power Chain Saw with 2 Batteries Small Tree Saw for Branch Trimming Wood Cutting**Supstable**$50.57**4,455 rev11mo ago](https://www.amazon.com/dp/B0FLDGFDB6) [**SEESII Electric Chainsaw Cordless 12-inch Handheld Chain Saws with 2 x 4.0Ah Battery Tree Saw with Tool-free Chain Tension Auto Oiling for Wood Cutting Trimming Branch**Seesii**$90.16**15,858 rev11mo ago](https://www.amazon.com/dp/B0FJF9NVYB) [**Brushless Electric Chainsaw 12 Cordless Tool Only for Dewalt 20V/60V Battery with Auto Oiler & Security Lock for Tree Saw Trimming and Branch Wood Cutting (Tool Only)**FXAFXA**$61.48**357 rev1y ago](https://www.amazon.com/dp/B0FCLY4DC1) [**Greenworks 40V 18 Brushless Cordless Chainsaw 5.0Ah Battery and Charger Included**Greenworks**$273.59**4 rev1y ago](https://www.amazon.com/dp/B0FBQTM2Q3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Greenworks 24V 12 Brushless Cordless Compact Chainsaw (Great For Storm Clean-Up Pruning and Firewood / 200+ Compatible Tools) 4.0Ah Battery and Charger Included**Greenworks**$132.34**4.3★**▲ 192%**](https://www.amazon.com/dp/B08ZJCSVBZ) [**Greenworks 24V 12 Brushless Cordless Compact Chainsaw (Great For Storm Clean-Up Pruning and Firewood / 125+ Compatible Tools) Tool Only**Greenworks**$79.99**4.3★**▲ 165%**](https://www.amazon.com/dp/B08ZHLR1C2) [**Greenworks 24V 6in BL Pruning Saw w/Auto Oiler (1) 2.0Ah Battery & 2A Adapter Charger for Tree Trimming and Pruning**Greenworks**$121.24**4.2★**▲ 161%**](https://www.amazon.com/dp/B0FBQTPS4P) [**Mini Chainsaw Cordless 8 Inch & 6 Inch Electric Chainsaw Battery Powered 1000W Brushless Handheld Power Chain Saw with 2 Batteries Small Tree Saw for Branch Trimming Wood Cutting**Supstable**$50.57**4.5★**▲ 150%**](https://www.amazon.com/dp/B0FLDGFDB6) [**Greenworks 40V 12 Cordless Compact Chainsaw (Great For Storm Clean-Up Pruning and Camping) Tool Only**Greenworks**$107.47**4.0★**▲ 149%**](https://www.amazon.com/dp/B09Y6T3TZ3)
**~~View all trending →~~**
## **What buyers say about 12 inch chainsaw**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**15%
*“Great Value”*
**Ease Of Use**13%
*“Easy to Use”*
**Cutting/Trimming**12%
*“great for trimming”*
**Battery Life**9%
*“Battery life is fine”*
**Quality-Overall**9%
*“Excellent product”*
**Weight Light**7%
*“light and easy to handle”*
**Advertised Vs Actual Product**5%
*“As advertised”*
**Strength**3%
*“It is strong”*
**Size-Overall**3%
*“Perfect size”*
**Motor Power**2%
*“Plenty of Power”*
### **What buyers complain about **
**Battery Life**10%
*“Battery life is very short”*
**Durability**9%
*“Wont last”*
**Quality-Overall**9%
*“Cheap made”*
**Functionality-Overall**5%
*“can't seem to locate telescoping mechanism”*
**Leak-Proof**5%
*“Leaks Oil”*
**Size-Overall**5%
*“it didn't fit”*
**Assembly/Installation**3%
*“A little kludgie to assemble”*
**Charging**3%
*“will not charge”*
**Value For Money**3%
*“much less the price they're asking”*
**Instructions/User Manual/Troubleshooting**2%
*“Instructions unclear”*
### **Top return reasons **
**Functionality-Overall**13%
**Size-Overall**13%
**Defective Material/Parts**9%
**Advertised Vs Actual Product**7%
**Cutting/Trimming**6%
**Weight Heavy**6%
**Battery Inclusion**6%
**Mechanism Issues**5%
**Product Condition**4%
**Durability**4%
## **Common questions**
- **Is 12 inch chainsaw profitable to sell on Amazon United States?**
- The niche generates $614K/yr across 28 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is +22.7%. Flapen's verdict: Skip it (48/100).
- **How competitive is the 12 inch chainsaw niche?**
- 9 brands and 31 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 96% of demand.
- **What do buyers complain about in 12 inch chainsaw?**
- Top complaints mined from reviews: Battery Life, Durability, Quality-Overall. The return rate is 3.1%.
- **When does demand for 12 inch chainsaw peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 4.9× the quietest.
- **What does it cost to enter the 12 inch chainsaw niche?**
- Listings span $50.57–$273.59; the average listing price is $141.25 (sweet spot $15–$100). The average incumbent carries 1,506 reviews — the moat a new listing must climb.
## **Related niches in Patio, Lawn & Garden**
- 82 [**lawn aerator**](https://flapen.com/research/us/patio-lawn-garden/lawn-aerator)$6.2M/yr+90.1%**Launch it**- 82 [**shepherds hooks for outdoor**](https://flapen.com/research/us/patio-lawn-garden/shepherds-hooks-for-outdoor)$3.9M/yr+141.2%**Launch it**- 82 [**garden mesh**](https://flapen.com/research/us/patio-lawn-garden/garden-mesh)$716K/yr+152.7%**Worth a look**- 83 [**chicken waterer**](https://flapen.com/research/us/patio-lawn-garden/chicken-waterer)$3.4M/yr+70.1%**Launch it**- 83 [**75 foot garden hose**](https://flapen.com/research/us/patio-lawn-garden/75-foot-garden-hose)$1.8M/yr+117.6%**Launch it**- 83 [**bird deterrents for outside**](https://flapen.com/research/us/patio-lawn-garden/bird-deterrents-for-outside)$2.1M/yr+131.5%**Launch it**[**All Patio, Lawn & Garden niches **](https://flapen.com/research/us/patio-lawn-garden)