---
title: "Project Planner — $141K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/office-products/project-planner"
last_updated: "2026-08-09T05:13:55.007Z"
locale: en
meta:
description: "Niche score 49/100 · $141K/yr market · 321K searches/yr · $18.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $141K/yr market · 321K searches/yr · $18.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Project Planner — $141K/yr Amazon US Niche (2026) - Flapen"
---
# **project planner**
**Skip it**
Soft demand (-16.6% this quarter) — this niche doesn't clear our bar today.
Market size 31Growth 17Conversion 30Competition 65Returns 88Price range 82Avg price 83Brand share 64Review moat 62Quality gap 24
**Returns**
**Great****1.3%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$18.24**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$6.07–$59.33**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****46%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****66%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Good****1,022.49**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$141K**
$141K/yr · 321K searches
**Conversion**
**Okay****2.4%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-16.6%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, project planner is a $141K/yr Amazon United States market (321K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Aug. Verdict: Skip it — 49/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **project planner market data**
- **Units sold / yr**
- **10K–13K**
- avg 100–250/product
- **Revenue / yr**
- **$182K–$228K**
- units × avg price
- **Conversion rate**
- **2.4%**
- **Avg BSR**
- **#565**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **73%**
- **Out of stock**
- **1.6%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**23 **▼falling
**Sellers**
**117**
**Top-5 brand share**
**66%**
Top 20: 98%
**Top-5 click share**
**46%**
Top 20: 86%
**Open market**
**30%**
- Ampad21% - SUNEE16% - Templatables12% - CHUNART9% - Sweetzer & Orange8% - dilitego4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -16.6% search growth over the last 90 days.
8K6KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/office-products/project-planner/trend)
## **Top project planner search terms**
- **project planner**68K/yr-16.1%1.4% conv. - **project management notebook**41K/yr-26.1%1.5% conv. - **project notebook**34K/yr-17.3%1.3% conv. - **project planner notebook**39K/yr-19.0%2.2% conv. - **project manager notebook**22K/yr-14.6%1.1% conv. - **project manager must haves**9K/yr+63.5%0.4% conv. - **project management planner**23K/yr-15.8%1.0% conv. - **project notebooks for work**14K/yr-18.6%1.7% conv. - **ampad gold fibre**9K/yr-6.3%4.6% conv. - **project planning notebook**8K/yr-23.3%1.5% conv. [**All search terms **](https://flapen.com/research/us/office-products/project-planner/search-terms)
## **Top project planner products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$6K8%$11K12%$17K16%$23K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Project Planner Notepad - Project Management Organizer Desk Pad - Manage Project Tasks and Meeting Deadlines Effectively - 50 Sheets of Premium 120gsm Paper | Management | A4 Mono**Templatables**$13.97**4.2★49 rev](https://www.amazon.com/dp/B0DJ3FHNMM) [2**Ampad Gold Fibre Designer Project Planner Size 9-1/2 x 7-1/4 Asst Covers 84 Sheets per Notebook (20-817) White**Ampad**$8.04**4.6★1,226 rev](https://www.amazon.com/dp/B000GAZPJA) [3**Project Planner: Management Notebooks Organizer & Work Log Book Tracker With Checklist Brainstorming for Entrepreneurs Managers & Small Business Owners**CHUNART**$29.01**4.5★90 rev](https://www.amazon.com/dp/B0C5RBT3TM) [4**S&O Project Management Planner - Work Organizer Daybook Assignment Schedule Notebook - Task Manager Activity Notebooks for Work - Project Management Journal- 200 Pages 8.25 x 9.3**Sweetzer & Orange**$14.81**4.6★205 rev](https://www.amazon.com/dp/B0C4K7VFDY) [5**SUNEE Half Meeting Half Note - 7.5x10 Professional Notebooks for Work - 160 Pages B5 Size Project Planner Spiral Meeting Agenda/Minutes Organizer for Women Men Note Taking Office & Business**SUNEE**$9.64**4.8★886 rev](https://www.amazon.com/dp/B0CZ9CRZVS)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**SUNEE Half Meeting Half Note 7x10 Notebook for Work 140 Pages B5 Size Project Planner for Women&Men Minutes Organizer for Meeting Notes Ideas for Office/Business PVC Waterproof Cover Black**SUNEE**$7.46**148 rev11mo ago](https://www.amazon.com/dp/B0FLDDYSKW) [**GROWTH ATLAS Map Desk Pad Project Notebook - One-Page Project Planner for Business Owners to Stay Focused Project Management and Achieve Results with a Success Mindset**GROWTH ATLAS**$17.10**33 rev1y ago](https://www.amazon.com/dp/B0FF2PZMKY) [**Hardcover Spiral Journal Notebooks for Work With Removable Dividers & Tabs 8.5x11 5 Subject Notebook for Note Taking & Organizer A4 College Ruled Lined Journal for Women & Writing Aquamarine 280 Pages**Taja**$13.80**589 rev1y ago](https://www.amazon.com/dp/B0F2TG6ZFQ) [**Project Planner Kit & Meeting Notebook for Work 90 Large Sticky Notes for Organization Meetings Work/Project Management Business Professionals & Work Planners**Aspired Choice**$16.35**90 rev1y ago](https://www.amazon.com/dp/B0DJRR9Q68) [**Project Planner Notepad - Project Management Organizer Desk Pad - Manage Project Tasks and Meeting Deadlines Effectively - 50 Sheets of Premium 120gsm Paper | Management | A4 Mono**Templatables**$13.97**49 rev1y ago](https://www.amazon.com/dp/B0DJ3FHNMM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Blue Sky Aligned Notes Professional Business Notebook Flexible Cover Twin-Wire Binding Perforated Pages 8.5 x 11 Black**Blue Sky**$9.85**4.7★**▲ 160%**](https://www.amazon.com/dp/B084D48BNR) [**Anecdote Daily Planner w/ 2026-2027 Calendar | Start Anytime 26 Weeks Undated | 1 Page per Day | 8.5 x 5.2 | Hardcover To-Do List Organizer Plan Your Success Achieve Productivity Goals (Evergreen)**ANECDOTE.**$21.88**4.4★**▲ 141%**](https://www.amazon.com/dp/B08999GF4R) [**SUNEE Half Meeting Half Note - 7.5x10 Professional Notebooks for Work - 160 Pages B5 Size Project Planner Spiral Meeting Agenda/Minutes Organizer for Women Men Note Taking Office & Business**SUNEE**$9.64**4.8★**▲ 63%**](https://www.amazon.com/dp/B0CZ9CRZVS) [**Ampad Gold Fibre Writing Pads 8-1/2 x 11-3/4 Legal Rule Canary Paper 50 Sheets 12 Pack (20-020R)**Ampad**$35.57**4.6★**▲ 24%**](https://www.amazon.com/dp/B000GRCHYE) [**To Do List Notepad: With Multiple Functional Sections - 6.5 x 9.8 60 Sheets - Spiral Daily Planner Notebook - Task CheckList Organizer Agenda Pad for Work - Note & Todo List Organization Notebooks**Of a Happy Kind**$7.98**4.8★**▲ 23%**](https://www.amazon.com/dp/B0BS2J4VKY)
**~~View all trending →~~**
## **What buyers say about project planner**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Document Organizing/Classification**25%
*“Great for staying organized”*
**Quality-Overall**13%
*“Amazing Quality”*
**Paper Quality**10%
*“Beautiful paper”*
**Advertised Vs Actual Product**7%
*“As advertised”*
**Ease Of Use**5%
*“Easy to use”*
**Size-Overall**5%
*“Its big enough to serve the purpose”*
**Office Usability**4%
*“Perfect for my work”*
**Strength**4%
*“It is very sturdy”*
**Writing Experience**3%
*“Good writing experience”*
**Value For Money**3%
*“Good Value”*
### **What buyers complain about **
**Paper Quality**18%
*“The paper is very cheap”*
**Value For Money**11%
*“Not worth the price”*
**Thickness**7%
*“the paper is too thin”*
**Advertised Vs Actual Product**6%
*“Very cheep and not as pictured”*
**Size-Overall**5%
*“Its a little larger than anticipated”*
**Durability**4%
*“Falls apart”*
**Color**4%
*“Incorrect Color in description”*
**Writing Experience**3%
*“indents through back of the page so its not pleasing to write on both sides”*
**Adhesion/Stickiness**2%
*“Could use better adhesive”*
**Print Quality**2%
*“Dont buy- just find a digital version and print”*
### **Top return reasons **
**Size-Overall**40%
**Advertised Vs Actual Product**12%
**Value For Money**7%
**Paper Quality**7%
**Design-Overall**5%
**Weight Heavy**4%
**Functionality-Overall**3%
**Quality-Overall**2%
**Color**2%
**Product Condition**2%
## **Common questions**
- **Is project planner profitable to sell on Amazon United States?**
- The niche generates $141K/yr across 37 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -16.6%. Flapen's verdict: Skip it (49/100).
- **How competitive is the project planner niche?**
- 23 brands and 117 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 66% of demand.
- **What do buyers complain about in project planner?**
- Top complaints mined from reviews: Paper Quality, Value For Money, Thickness. The return rate is 1.3%.
- **When does demand for project planner peak?**
- Demand peaks in Aug; the busiest month runs 1.5× the quietest.
- **What does it cost to enter the project planner niche?**
- Listings span $6.07–$59.33; the average listing price is $18.24 (sweet spot $15–$100). The average incumbent carries 1,022 reviews — the moat a new listing must climb.
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