---
title: "Medical Planner — $85K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/office-products/medical-planner"
last_updated: "2026-08-09T07:48:10.277Z"
locale: en
meta:
  description: "Niche score 41/100 · $85K/yr market · 207K searches/yr · $19.06 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · $85K/yr market · 207K searches/yr · $19.06 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Medical Planner — $85K/yr Amazon US Niche (2026) - Flapen"
---

# **medical planner**

**Skip it**

Soft demand (-44.3% this quarter) — this niche doesn't clear our bar today.

Market size 21Growth 3Conversion 27Competition 54Returns 62Price range 74Avg price 85Brand share 39Review moat 80Quality gap 42

**Avg price**

**Great****$19.06**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****399.67**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$8.06–$34.54**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Good****2.5%**

return rate — above 5% kills the launch gate

**Competition**

**Good****53%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****2.1%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$85K**

$85K/yr · 207K searches

**Growth**

**Bad****-44.3%**

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, medical planner is a $85K/yr Amazon United States market (207K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Mar–Apr. Verdict: Skip it — 41/100.

Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **medical planner market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**5K–6K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$95K–$114K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**2.1%**</dd>

<dt>**Avg BSR**</dt><dd>**#653**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**92%**</dd>

<dt>**Out of stock**</dt><dd>**8.5%**</dd>

<dt>**Avg brand age**</dt><dd>**36 months**</dd>

<dt>**Avg seller age**</dt><dd>**179 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**12 **▼falling

**Sellers**

**15**

**Top-5 brand share**

**82%**

Top 20: 100%

**Top-5 click share**

**53%**

Top 20: 97%

**Open market**

**13%**

- Clever Fox34% - Planners with Purpose18% - BookFactory15% - Portage7% - bloom daily planners7% - Templatables5% - Open — no brand owns it (6 brands, 13%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -44.3% search growth over the last 90 days.

10K6KSpike '24Black Friday '24Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Mar, Apr · busiest ÷ quietest = 3.1×

[**Open Trend **](https://flapen.com/research/us/office-products/medical-planner/trend)

## **Top medical planner search terms**

- **medical journal**36K/yr-20.6%1.4% conv. - **medical notebook**24K/yr-12.1%1.0% conv. - **medical planner**24K/yr-16.3%0.9% conv. - **medical journal organizer for patients**18K/yr-22.4%1.6% conv. - **medical log book**20K/yr-64.2%1.1% conv. - **medical notebook for patients**10K/yr-13.3%1.9% conv. - **medical planner organizer**6K/yr-11.5%1.2% conv. - **medical appointment planner**9K/yr+6.9%1.5% conv. - **medical journal for women**9K/yr-48.9%1.1% conv. - **medical journal for patients**5K/yr-9.0%1.5% conv. [**All search terms **](https://flapen.com/research/us/office-products/medical-planner/search-terms)

## **Top medical planner products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$3K8%$7K12%$10K16%$14K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![BookFactory Personal My Medical Journal History Logbook Daily Medications Log Book Medicine Treatment Doctor Visit Tracking Records Wire-O 100 Pages 6 x 9 (Made in USA)](https://m.media-amazon.com/images/I/31y88xshtWS.jpg)**BookFactory Personal My Medical Journal History Logbook Daily Medications Log Book Medicine Treatment Doctor Visit Tracking Records Wire-O 100 Pages 6 x 9 (Made in USA)**BookFactory**$15.01**4.4★516 rev](https://www.amazon.com/dp/B0944C3YB5) [2![Clever Fox Personal Health Record Keeper Medical Care Planner Wellness & Medication Tracker Journal for Patients Organizer Notebook Daily Tracking Log Book & Appointment Diary (Aquamarine)](https://m.media-amazon.com/images/I/51BfFjaG07L.jpg)**Clever Fox Personal Health Record Keeper Medical Care Planner Wellness & Medication Tracker Journal for Patients Organizer Notebook Daily Tracking Log Book & Appointment Diary (Aquamarine)**Clever Fox**$13.09**4.6★157 rev](https://www.amazon.com/dp/B0F1FWWH1T) [3![Planners With Purpose B5 Medical Visit Logbook - Large Spiral Bound Medical Planner & Health Journal for Chronic Illness Doctor Appointments Symptom Tracking Medications & Medical History Organizer Notebook with Pockets](https://m.media-amazon.com/images/I/41SB4b4ihQL.jpg)**Planners With Purpose B5 Medical Visit Logbook - Large Spiral Bound Medical Planner & Health Journal for Chronic Illness Doctor Appointments Symptom Tracking Medications & Medical History Organizer Notebook with Pockets**Planners with Purpose**$30.31**4.8★136 rev](https://www.amazon.com/dp/B0FMHBC7JJ) [4![Clever Fox Personal Health Record Keeper Medical Care Planner Wellness & Medication Tracker Journal for Patients Organizer Notebook Daily Tracking Log Book & Appointment Diary (Forest Green)](https://m.media-amazon.com/images/I/511aH6MDBJL.jpg)**Clever Fox Personal Health Record Keeper Medical Care Planner Wellness & Medication Tracker Journal for Patients Organizer Notebook Daily Tracking Log Book & Appointment Diary (Forest Green)**Clever Fox**$13.02**4.6★157 rev](https://www.amazon.com/dp/B0F1FZLJWH) [5![Planners With Purpose A5 Medical Visit Logbook - Compact Spiral Bound Medical Planner & Health Journal for Chronic Illness Doctor Appointments Symptom Tracking Medications & Medical History Organizer Notebook Pocket Folder](https://m.media-amazon.com/images/I/412kL-bFRjL.jpg)**Planners With Purpose A5 Medical Visit Logbook - Compact Spiral Bound Medical Planner & Health Journal for Chronic Illness Doctor Appointments Symptom Tracking Medications & Medical History Organizer Notebook Pocket Folder**Planners with Purpose**$28.47**4.8★112 rev](https://www.amazon.com/dp/B0FMHFS949)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Planners With Purpose A5 Medical Visit Logbook - Compact Spiral Bound Medical Planner & Health Journal for Chronic Illness Doctor Appointments Symptom Tracking Medications & Medical History Organizer Notebook Pocket Folder](https://m.media-amazon.com/images/I/412kL-bFRjL.jpg)**Planners With Purpose A5 Medical Visit Logbook - Compact Spiral Bound Medical Planner & Health Journal for Chronic Illness Doctor Appointments Symptom Tracking Medications & Medical History Organizer Notebook Pocket Folder**Planners with Purpose**$28.47**112 rev8mo ago](https://www.amazon.com/dp/B0FMHFS949) [![Planners With Purpose B5 Medical Visit Logbook - Large Spiral Bound Medical Planner & Health Journal for Chronic Illness Doctor Appointments Symptom Tracking Medications & Medical History Organizer Notebook with Pockets](https://m.media-amazon.com/images/I/41SB4b4ihQL.jpg)**Planners With Purpose B5 Medical Visit Logbook - Large Spiral Bound Medical Planner & Health Journal for Chronic Illness Doctor Appointments Symptom Tracking Medications & Medical History Organizer Notebook with Pockets**Planners with Purpose**$30.31**136 rev8mo ago](https://www.amazon.com/dp/B0FMHBC7JJ) [![BookFactory My Health Log Book Daily Tracking Record Journal Logbook - Wire-O 100 Pages 6 x 9 (Made in USA)](https://m.media-amazon.com/images/I/41GLWOaEtTL.jpg)**BookFactory My Health Log Book Daily Tracking Record Journal Logbook - Wire-O 100 Pages 6 x 9 (Made in USA)**BookFactory**$15.20**140 rev10mo ago](https://www.amazon.com/dp/B0FQCTK6Y4) [![icceemee Medication Log Book Daily Medicine Pills Drug Prescription Medications and Reaction Tracking Record Journal Logbook - Wire-O 114 Pages 8.5 x5.6](https://m.media-amazon.com/images/I/41SnmEG94yL.jpg)**icceemee Medication Log Book Daily Medicine Pills Drug Prescription Medications and Reaction Tracking Record Journal Logbook - Wire-O 114 Pages 8.5 x5.6**icceemee**$10.12**118 rev1y ago](https://www.amazon.com/dp/B0FFGZ28N4) [![Hardcover Spiral Notebook 8x10 Journal Notebook with Tabs and Removable Dividers 300 Pages 5 Subject Notebook College Ruled Faux Leather Spiral Bound Notebook for Women School Work (Purple)](https://m.media-amazon.com/images/I/410HWqSQK3L.jpg)**Hardcover Spiral Notebook 8x10 Journal Notebook with Tabs and Removable Dividers 300 Pages 5 Subject Notebook College Ruled Faux Leather Spiral Bound Notebook for Women School Work (Purple)**GDGDSY**$19.61**1,128 rev1y ago](https://www.amazon.com/dp/B0F38236PQ)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Clever Fox Personal Health Record Keeper Medical Care Planner Wellness & Medication Tracker Journal for Patients Organizer Notebook Daily Tracking Log Book & Appointment Diary (Forest Green)](https://m.media-amazon.com/images/I/511aH6MDBJL.jpg)**Clever Fox Personal Health Record Keeper Medical Care Planner Wellness & Medication Tracker Journal for Patients Organizer Notebook Daily Tracking Log Book & Appointment Diary (Forest Green)**Clever Fox**$13.02**4.6★**▲ 104%**](https://www.amazon.com/dp/B0F1FZLJWH) [![Clever Fox Personal Health Record Keeper Medical Care Planner Wellness & Medication Tracker Journal for Patients Organizer Notebook Daily Tracking Log Book & Appointment Diary (Aquamarine)](https://m.media-amazon.com/images/I/51BfFjaG07L.jpg)**Clever Fox Personal Health Record Keeper Medical Care Planner Wellness & Medication Tracker Journal for Patients Organizer Notebook Daily Tracking Log Book & Appointment Diary (Aquamarine)**Clever Fox**$13.09**4.6★**▲ 104%**](https://www.amazon.com/dp/B0F1FWWH1T) [![Blood Pressure Log Book - Record & Monitor Your Daily Blood Pressure Heart Rate Readings at Home 5.8 x 8.5 Black](https://m.media-amazon.com/images/I/41raxgDzfsL.jpg)**Blood Pressure Log Book - Record & Monitor Your Daily Blood Pressure Heart Rate Readings at Home 5.8 x 8.5 Black**Heveboik**$8.06**4.8★**▲ 98%**](https://www.amazon.com/dp/B0CYXT5CSW) [![BookFactory My Health Log Book Daily Tracking Record Journal Logbook - Wire-O 100 Pages 6 x 9 (Made in USA)](https://m.media-amazon.com/images/I/41GLWOaEtTL.jpg)**BookFactory My Health Log Book Daily Tracking Record Journal Logbook - Wire-O 100 Pages 6 x 9 (Made in USA)**BookFactory**$15.20**4.6★**▲ 91%**](https://www.amazon.com/dp/B0FQCTK6Y4) [![Clever Fox Personal Health Record Keeper Medical Care Planner Wellness & Medication Tracker Journal for Patients Organizer Notebook Daily Tracking Log Book & Appointment Diary (Purple A5)](https://m.media-amazon.com/images/I/51uISId5zPL.jpg)**Clever Fox Personal Health Record Keeper Medical Care Planner Wellness & Medication Tracker Journal for Patients Organizer Notebook Daily Tracking Log Book & Appointment Diary (Purple A5)**Clever Fox**$12.91**4.6★**▲ 51%**](https://www.amazon.com/dp/B0F1FZ2SZ8)

**~~View all trending →~~**

## **What buyers say about medical planner**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Document Organizing/Classification**26%

*“Well organized”*

**Ease Of Use**14%

*“easy to write in”*

**Quality-Overall**10%

*“Excellent quality”*

**Advertised Vs Actual Product**7%

*“As advertised”*

**Size-Overall**6%

*“Just the right size”*

**Design-Overall**4%

*“The design is well done”*

**Color**4%

*“the color was perfect”*

**Strength**3%

*“very sturdy”*

**Durability**3%

*“Its very durable”*

**Value For Money**3%

*“great price”*

### **What buyers complain about **

**Size-Overall**18%

*“I wish there was a slightly smaller version available”*

**Print Quality**7%

*“I wonder if your company also might have a large-print selection for it”*

**Advertised Vs Actual Product**6%

*“NOT WHAT IS SHOWN”*

**Paper Quality**5%

*“Paper is thin”*

**Quality-Overall**5%

*“The quality is not up to Standard”*

**Value For Money**5%

*“Plus its way too expensive for what it is”*

**Writing Experience**4%

*“Disappointing, lots of uuseful pages, veey smart area to write”*

**Document Organizing/Classification**4%

*“It could be better organized, like my medical conditions are 49, blood deficiancies 7, meds 5”*

**Ease Of Use**3%

*“The pages can be cumbersome to turn”*

**Add-Ons/Attachments**3%

*“no way to add one”*

### **Top return reasons **

**Size-Overall**38%

**Advertised Vs Actual Product**18%

**Print Quality**6%

**Functionality-Overall**6%

**Design-Overall**4%

**Value For Money**4%

**Weight Heavy**3%

**Document Organizing/Classification**2%

**Quality-Overall**2%

**Writing Experience**2%

## **Common questions**

<dl>

<dt>**Is medical planner profitable to sell on Amazon United States?**</dt><dd>The niche generates $85K/yr across 24 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -44.3%. Flapen's verdict: Skip it (41/100).</dd>

<dt>**How competitive is the medical planner niche?**</dt><dd>12 brands and 15 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 82% of demand.</dd>

<dt>**What do buyers complain about in medical planner?**</dt><dd>Top complaints mined from reviews: Size-Overall, Print Quality, Advertised Vs Actual Product. The return rate is 2.5%.</dd>

<dt>**When does demand for medical planner peak?**</dt><dd>Demand peaks in Mar–Apr; the busiest month runs 3.1× the quietest.</dd>

<dt>**What does it cost to enter the medical planner niche?**</dt><dd>Listings span $8.06–$34.54; the average listing price is $19.06 (sweet spot $15–$100). The average incumbent carries 400 reviews — the moat a new listing must climb.</dd>

</dl>

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